Advertising slogan Audience in Germany
Advertising slogan has an estimated audience of 2,048,998 people in Germany. 43.4% are female, 56.6% are male, average age 45.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gudrun Sjödén, Goes, Kurt Weill, Haberler, Progressive rock.
The average Advertising slogan fan in Germany is 45.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gudrun Sjödén, Goes, Kurt Weill, with strongest over-indexing on Gudrun Sjödén (12.07× the country average). Demographically, the Advertising slogan audience skews more male with an average age of 45.2, and over-indexes on personality traits such as Community Orientation, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Advertising slogan fans
| Metric | Value |
|---|---|
| Female | 43.4% |
| Male | 56.6% |
| Average age | 45.2 |
| Estimated audience size | 2,048,998 |
Audience persona
The typical Advertising slogan fan in Germany is more male, around 45.2 years old, with strong Community Orientation tendencies and a notable affinity for Gudrun Sjödén.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 502,539 | 1.12× |
| Bayern | 358,744 | 1.09× |
| Baden-Württemberg | 310,013 | 1.11× |
| Hessen | 224,497 | 1.44× |
| Niedersachsen | 193,280 | 0.97× |
| Berlin | 136,231 | 1.49× |
| Rheinland-Pfalz | 98,764 | 0.96× |
| Sachsen | 96,447 | 0.96× |
| Schleswig-Holstein | 69,877 | 0.95× |
| Hamburg | 60,200 | 1.3× |
| Brandenburg | 48,360 | 0.76× |
| Thüringen | 40,149 | 0.77× |
| Sachsen-Anhalt | 36,468 | 0.69× |
| Mecklenburg-Vorpommern | 26,152 | 0.67× |
| Saarland | 17,904 | 0.71× |
| Bremen | 17,811 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gudrun Sjödén | 12.07× | Fashion & Accessoires |
| Goes | 2.21× | Travel & Leisure |
| Kurt Weill | 20× | Music & Radio |
| Haberler | 1.91× | News |
| Progressive rock | 2.24× | Music & Radio |
| Esra Erol | 7.14× | Movies & TV |
| Stradivarius | 1.89× | Shopping |
| Saving | 1.52× | Business & Career |
| KLIX (AM) | 2.62× | Music & Radio |
| Loincloth | 2.76× | Fashion & Accessoires |
| Snow White (Fables) | 1.94× | Literature |
| Israel | 1.56× | Travel & Leisure |
| Jack White | 1.55× | Movies & TV |
| Geotourism | 13.09× | Travel & Leisure |
| Harvey Mudd College | 13.24× | Business & Career |
| Home Delivery | 1.79× | Food & Beverages |
| Elīna Garanča | 4.35× | Music & Radio |
| Argenteuil | 10.71× | Travel & Leisure |
| Metamorphoses | 1.74× | Literature |
| Keeper (password manager) | 2.1× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.12 |
| Pet Ownership | JOY | 1.12 |
| Family Orientation | CONSERVATISM | 1.11 |
| Need for Security | CONSERVATISM | 1.11 |
| Sports Activity | POWER | 1.08 |
| Career Orientation | POWER | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 70.4% |
| Mexico | 7.9% |
| Austria | 6.2% |
See Advertising slogan audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Advertising slogan have in Germany?
Advertising slogan has an estimated audience of 2,048,998 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Advertising slogan fans?
43.4% of Advertising slogan fans are female, 56.6% are male, with an average age of 45.2 years.
Which brands do Advertising slogan fans like most?
Advertising slogan fans show strongest brand affinity for Gudrun Sjödén (12.07×), Goes (2.21×), and Kurt Weill (20×) over the country average.
Where do Advertising slogan fans live in Germany?
Advertising slogan fans in Germany are most concentrated in Nordrhein-Westfalen (reach 502,539), Bayern (reach 358,744), and Baden-Württemberg (reach 310,013). These three regions account for the largest share of the active audience.
What other brands do Advertising slogan fans also like?
Beyond Advertising slogan itself, the audience over-indexes on Goes (2.21×), Kurt Weill (20×), Haberler (1.91×), and Progressive rock (2.24×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Advertising slogan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.