Affiliate Audience in Germany
Affiliate has an estimated audience of 257,371 people in Germany. 32.7% are female, 67.3% are male, average age 40.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Medieval fantasy, 3D printing, JDSU, Litter box, Moroccan riad.
The average Affiliate fan in Germany is 40.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Medieval fantasy, 3D printing, JDSU, with strongest over-indexing on Medieval fantasy (33.31× the country average). Demographically, the Affiliate audience skews more male with an average age of 40.6, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Topic
Demographics of Affiliate fans
| Metric | Value |
|---|---|
| Female | 32.7% |
| Male | 67.3% |
| Average age | 40.6 |
| Estimated audience size | 257,371 |
Audience persona
The typical Affiliate fan in Germany is more male, around 40.6 years old, with strong Patriotism tendencies and a notable affinity for Medieval fantasy.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 63,039 | 1.12× |
| Bayern | 46,783 | 1.13× |
| Baden-Württemberg | 36,443 | 1.04× |
| Hessen | 26,135 | 1.33× |
| Niedersachsen | 24,580 | 0.98× |
| Berlin | 14,506 | 1.26× |
| Rheinland-Pfalz | 12,610 | 0.98× |
| Sachsen | 11,857 | 0.94× |
| Schleswig-Holstein | 9,487 | 1.03× |
| Hamburg | 7,914 | 1.36× |
| Brandenburg | 6,947 | 0.87× |
| Thüringen | 4,853 | 0.74× |
| Sachsen-Anhalt | 4,581 | 0.69× |
| Mecklenburg-Vorpommern | 3,591 | 0.73× |
| Saarland | 2,674 | 0.85× |
| Bremen | 2,106 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Medieval fantasy | 33.31× | Literature |
| 3D printing | 5.44× | Technology & Electronics |
| JDSU | 7.88× | Business & Career |
| Litter box | 2.54× | Pets & Animals |
| Moroccan riad | 11.56× | Politics & Society |
| Pillow | 2.53× | Home & Garden |
| Unique Gifts | 2.15× | Shopping |
| Alaska | 5.45× | Travel & Leisure |
| Christmas Gift | 2.46× | Kids & Family |
| Hawesko | 5.36× | Food & Beverages |
| VfL Wolfsburg | 2.22× | Sports |
| Urban Outfitters | 2.14× | Shopping |
| Graham Greene (actor) | 5.15× | |
| Este, Veneto | 2.93× | Travel & Leisure |
| Guys and Dolls | 16.12× | Music & Radio |
| Surveillance aircraft | 6.28× | |
| Birthday Gifts | 1.93× | Kids & Family |
| Captain Fantastic (film) | 9.8× | Movies & TV |
| Eindhoven | 2.33× | Travel & Leisure |
| Laneige | 6× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.36 |
| Spirituality | BALANCE | 2.39 |
| Community Orientation | OPEN | 1.65 |
| Urban Lifestyle | OPEN | 1.61 |
| Early Adopter Mentality | POWER | 1.49 |
| Convenience Orientation | PREMIUM | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 82.6% |
| Indonesia | 2.2% |
| Canada | 1.8% |
See Affiliate audiences in other countries
More Internet & Social Media audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Affiliate have in Germany?
Affiliate has an estimated audience of 257,371 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Affiliate fans?
32.7% of Affiliate fans are female, 67.3% are male, with an average age of 40.6 years.
Which brands do Affiliate fans like most?
Affiliate fans show strongest brand affinity for Medieval fantasy (33.31×), 3D printing (5.44×), and JDSU (7.88×) over the country average.
Where do Affiliate fans live in Germany?
Affiliate fans in Germany are most concentrated in Nordrhein-Westfalen (reach 63,039), Bayern (reach 46,783), and Baden-Württemberg (reach 36,443). These three regions account for the largest share of the active audience.
What other brands do Affiliate fans also like?
Beyond Affiliate itself, the audience over-indexes on 3D printing (5.44×), JDSU (7.88×), Litter box (2.54×), and Moroccan riad (11.56×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Affiliate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.