Rascasse Audience Intelligence

Affiliate Audience in Germany

A data profile of the people who buy, follow and care about Affiliate in Germany — modelled from more than twelve digital signal sources. Affiliate has an estimated audience of 257,371 people in Germany.

#6635among Topic in Germany#247in Internet & Social Media

The average Affiliate fan in Germany is 40.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Sabrina Carpenter, Hertz, James Franco, with strongest over-indexing on Sabrina Carpenter (13.61× the country average).

Demographically, the Affiliate audience skews more male with an average age of 40.6, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Affiliate fan in Germany is more male, around 40.6 years old, with strong Spirituality tendencies and a notable affinity for Sabrina Carpenter.

Category: Internet & Social Media · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Affiliate profile in Germany.

Audience size
257K
in Germany
Gender
32.7%♀
67.3% male
Age
40.6
average years
Country rank
#19277
Topic in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Affiliate fans

32.7% are female, 67.3% are male, average age 40.6.

Fig. 02

Gender split

32.7%
Female
67.3%
Male
Demographic split for Affiliate audience in Germany
MetricValue
Female32.7%
Male67.3%
Average age40.6
Estimated audience size257,371
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Affiliate audience in Germany
Age bracketShare%
16-1912%
20-2922%
30-3925%
40-4923%
50+19%
Fig. 04

Worldwide distribution

0.6%

of the worldwide Affiliate audience comes from Germany.

Worldwide audience distribution share by country for Affiliate
CountryShare
United States82.6%
Indonesia2.2%
Canada1.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Affiliate audience in Germany is strongest.

Fig. 05

Top regions by affinity

Affiliate fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~8K1.31×
02Hessen~20K1.26×
03Berlin~10K1.20×
04Bayern~50K1.11×
05Nordrhein-Westfalen~60K1.09×
06Schleswig-Holstein~10K1.03×
07Baden-Württemberg~40K1.02×
08Niedersachsen~20K0.99×
09Rheinland-Pfalz~10K0.99×
10Bremen~2K0.99×
11Sachsen~10K0.95×
12Saarland~3K0.90×
13Brandenburg~7K0.88×
14Thüringen~5K0.83×
15Mecklenburg-Vorpommern~4K0.81×
16Sachsen-Anhalt~5K0.78×
Fig. 06

Affinity by region

Affinity by region — Affiliate, Germany
0.78×1.00×1.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Affiliate audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Affiliate audience
#·InterestCategoryAffinity×
01Brisbane LionsSports78.56×
02Bleacher ReportSports28.40×
03Sports IllustratedSports25.35×
04James FrancoMovies & TV20.00×
05Starship Troopers (film)Movies & TV20.00×
06HertzCars & Mobility17.41×
07Kill BillMovies & TV15.19×
08Jet skiSports14.82×
09Sabrina CarpenterMusic & Radio13.61×
10Jimmy KimmelMovies & TV12.96×
11Katie PriceFashion & Accessoires11.16×
12Michael B. JordanMovies & TV10.73×
13The SopranosMovies & TV9.58×
14Olympic sportsSports7.66×
15Sandra BullockMovies & TV6.95×
16Country rapMusic & Radio6.48×
17Emily BluntMovies & TV6.08×
18Tom CruiseMovies & TV5.75×
19RedditInternet & Social Media3.78×
20TagesschauMovies & TV2.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Affiliate audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Affiliate audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE3.06×
PatriotismCONSERVATISM2.88×
Convenience OrientationPREMIUM1.77×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Affiliate audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.64×
Luxury OrientationPREMIUM0.66×
Design AffinityPREMIUM0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Affiliate have in Germany?

Affiliate has an estimated audience of 257,371 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Affiliate fans?

32.7% of Affiliate fans are female, 67.3% are male, with an average age of 40.6 years.

03

Which brands do Affiliate fans like most?

Affiliate fans show strongest brand affinity for Sabrina Carpenter (13.61×), Hertz (17.41×), and James Franco (20×) over the country average.

04

Where do Affiliate fans live in Germany?

Affiliate fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Affiliate fans also like?

Beyond Affiliate itself, the audience over-indexes on Hertz (17.41×), James Franco (20×), Bleacher Report (28.4×), and Jimmy Kimmel (12.96×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Internet & Social Media audiences in Germany

See Affiliate audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Affiliate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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