Rascasse Audience Intelligence

Alexandria Audience in Germany

A data profile of the people who buy, follow and care about Alexandria in Germany — modelled from more than twelve digital signal sources. Alexandria has an estimated audience of 239,242 people in Germany.

#410among City in Germany#1980among POI in Germany#1660in Travel & Leisure

The average Alexandria fan in Germany is 36.3 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Indeed.com, Beirut, Tampax, with strongest over-indexing on Indeed.com (11.02× the country average).

Demographically, the Alexandria audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Spirituality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Alexandria fan in Germany is more male, around 36.3 years old, with strong Spirituality tendencies and a notable affinity for Indeed.com.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Alexandria profile in Germany.

Audience size
239K
in Germany
Gender
44.9%♀
55.1% male
Age
36.3
average years
Country rank
#20232
POI in Germany
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Alexandria fans

44.9% are female, 55.1% are male, average age 36.3.

Fig. 02

Gender split

44.9%
Female
55.1%
Male
Demographic split for Alexandria audience in Germany
MetricValue
Female44.9%
Male55.1%
Average age36.3
Estimated audience size239,242
Fig. 03

Age distribution

Ø 36.3
average years
Age distribution of the Alexandria audience in Germany
Age bracketShare%
16-1924%
20-2923%
30-3922%
40-4919%
50+12%
Fig. 04

Worldwide distribution

1.3%

of the worldwide Alexandria audience comes from Germany.

Worldwide audience distribution share by country for Alexandria
CountryShare
Egypt24.9%
United States24.0%
Saudi Arabia8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Alexandria audience in Germany is strongest.

Fig. 05

Top regions by affinity

Alexandria fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~10K1.21×
02Hessen~20K1.18×
03Hamburg~6K1.12×
04Bayern~40K1.09×
05Nordrhein-Westfalen~60K1.06×
06Baden-Württemberg~30K1.06×
07Bremen~2K1.03×
08Rheinland-Pfalz~10K0.99×
09Sachsen~10K0.99×
10Thüringen~6K0.98×
11Niedersachsen~20K0.93×
12Schleswig-Holstein~8K0.90×
13Brandenburg~7K0.89×
14Saarland~3K0.87×
15Sachsen-Anhalt~5K0.86×
16Mecklenburg-Vorpommern~4K0.86×
Fig. 06

Affinity by region

Affinity by region — Alexandria, Germany
0.86×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Alexandria audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Alexandria audience
#·InterestCategoryAffinity×
01TampaxBeauty & Wellness49.23×
02Saudi Professional LeagueSports32.36×
03EgyptAirTravel & Leisure28.66×
04Middle East Broadcasting CenterMovies & TV20.73×
05Dax ShepardMovies & TV18.87×
06FIFA Women's World CupSports15.60×
07Abu DhabiTravel & Leisure14.94×
08BeirutTravel & Leisure14.76×
09MaghrebTravel & Leisure14.49×
10ErbilTravel & Leisure14.11×
11Al Ahly SCSports12.32×
12Mohamed SalahSports11.42×
13Indeed.comBusiness & Career11.02×
14LebanonTravel & Leisure10.30×
15TranslationBusiness & Career9.20×
16QatarTravel & Leisure7.32×
17DreamHealth6.07×
18IsraelTravel & Leisure5.95×
19Netto Marken-DiscountShopping2.60×
20TikTokInternet & Social Media1.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Alexandria audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Alexandria audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.36×
Convenience OrientationPREMIUM2.07×
Career OrientationPOWER1.85×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Alexandria audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.66×
Pet OwnershipJOY0.68×
Sports ActivityPOWER0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Alexandria have in Germany?

Alexandria has an estimated audience of 239,242 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Alexandria fans?

44.9% of Alexandria fans are female, 55.1% are male, with an average age of 36.3 years.

03

Which brands do Alexandria fans like most?

Alexandria fans show strongest brand affinity for Indeed.com (11.02×), Beirut (14.76×), and Tampax (49.23×) over the country average.

04

Where do Alexandria fans live in Germany?

Alexandria fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Alexandria fans also like?

Beyond Alexandria itself, the audience over-indexes on Beirut (14.76×), Tampax (49.23×), Lebanon (10.3×), and EgyptAir (28.66×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in Germany

See Alexandria audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Alexandria. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →