Rascasse Audience Intelligence

Alina Merkau Audience in Germany

A data profile of the people who buy, follow and care about Alina Merkau in Germany — modelled from more than twelve digital signal sources. Alina Merkau has an estimated audience of 1,063,240 people in Germany.

#66among TV personality in Germany#839among Person in Germany#722in Movies & TV

The average Alina Merkau fan in Germany is 41.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tagesschau, Roland Kaiser, Alles was zählt, with strongest over-indexing on Tagesschau (2.42× the country average).

Demographically, the Alina Merkau audience skews more female with an average age of 41.8, and over-indexes on personality traits such as Price Sensitivity, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Alina Merkau fan in Germany is more female, around 41.8 years old, with strong Price Sensitivity tendencies and a notable affinity for Tagesschau.

Category: Movies & TV · Type: Person · Subtype: TV personality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Alina Merkau profile in Germany.

Audience size
1.1M
in Germany
Gender
70.1%♀
29.9% male
Age
41.8
average years
Country rank
#6174
Person in Germany
Fig. 01

Search interest · 12-month trend

+58%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Alina Merkau fans

70.1% are female, 29.9% are male, average age 41.8.

Fig. 02

Gender split

70.1%
Female
29.9%
Male
Demographic split for Alina Merkau audience in Germany
MetricValue
Female70.1%
Male29.9%
Average age41.8
Estimated audience size1,063,240
Fig. 03

Age distribution

Ø 41.8
average years
Age distribution of the Alina Merkau audience in Germany
Age bracketShare%
16-1912%
20-2918%
30-3923%
40-4926%
50+22%
Fig. 04

Worldwide distribution

93.1%

of the worldwide Alina Merkau audience comes from Germany.

Worldwide audience distribution share by country for Alina Merkau
CountryShare
Germany93.1%
Switzerland1.7%
Austria1.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Alina Merkau audience in Germany is strongest.

Fig. 05

Top regions by affinity

Alina Merkau fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~40K1.66×
02Brandenburg~40K1.50×
03Mecklenburg-Vorpommern~20K1.36×
04Thüringen~30K1.26×
05Sachsen~60K1.17×
06Saarland~10K0.97×
07Nordrhein-Westfalen~200K0.96×
08Schleswig-Holstein~30K0.95×
09Niedersachsen~90K0.93×
10Rheinland-Pfalz~40K0.92×
11Berlin~40K0.88×
12Bayern~100K0.73×
13Hessen~50K0.72×
14Baden-Württemberg~90K0.70×
15Bremen~6K0.70×
16Hamburg~10K0.64×
Fig. 06

Affinity by region

Affinity by region — Alina Merkau, Germany
0.64×1.00×1.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Alina Merkau audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Alina Merkau audience
#·InterestCategoryAffinity×
01Kelly OsbourneMusic & Radio5.44×
02Alles was zähltMovies & TV4.29×
03Roland KaiserMusic & Radio3.51×
04PromiFlashInternet & Social Media3.16×
05Dieter BohlenMusic & Radio3.12×
06RTL TelevisionMovies & TV3.09×
07Storm of LoveMovies & TV3.09×
08Let's Dance (German TV series)Movies & TV2.93×
09Sarah ConnorMusic & Radio2.76×
10Wetter.comHome & Garden2.50×
11QVCMovies & TV2.44×
12TagesschauMovies & TV2.42×
13Gute Zeiten, schlechte ZeitenMovies & TV2.40×
14NatureHome & Garden2.19×
15Helene FischerMusic & Radio2.15×
16Müller (company)Food & Beverages2.10×
17FamilyKids & Family1.92×
18DeichmannShopping1.89×
19KauflandShopping1.78×
20Obi (store)Shopping1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Alina Merkau audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Alina Merkau audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.53×
Family OrientationCONSERVATISM1.31×
Need for SecurityCONSERVATISM1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Alina Merkau audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.75×
Sports ActivityPOWER0.79×
SustainabilityBALANCE0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Alina Merkau have in Germany?

Alina Merkau has an estimated audience of 1,063,240 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Alina Merkau fans?

70.1% of Alina Merkau fans are female, 29.9% are male, with an average age of 41.8 years.

03

Which brands do Alina Merkau fans like most?

Alina Merkau fans show strongest brand affinity for Tagesschau (2.42×), Roland Kaiser (3.51×), and Alles was zählt (4.29×) over the country average.

04

Where do Alina Merkau fans live in Germany?

Alina Merkau fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Alina Merkau fans also like?

Beyond Alina Merkau itself, the audience over-indexes on Roland Kaiser (3.51×), Alles was zählt (4.29×), Nature (2.19×), and Family (1.92×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV personality audiences in Germany

See Alina Merkau audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Alina Merkau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →