Alina Merkau Audience in Germany

Alina Merkau logo

Alina Merkau has an estimated audience of 975,023 people in Germany. 70.4% are female, 29.6% are male, average age 42.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: RTL Television, Western Union, German television comedy, Wetter.com, Satire.

The average Alina Merkau fan in Germany is 42.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include RTL Television, Western Union, German television comedy, with strongest over-indexing on RTL Television (4.55× the country average). Demographically, the Alina Merkau audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Price Sensitivity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Alina Merkau fans

Demographic split for Alina Merkau audience in Germany
MetricValue
Female70.4%
Male29.6%
Average age42.4
Estimated audience size975,023

Audience persona

The typical Alina Merkau fan in Germany is more female, around 42.4 years old, with strong Price Sensitivity tendencies and a notable affinity for RTL Television.

Top regions in Germany

Top regions ranked by reach for Alina Merkau in Germany
RegionReachAffinity
Nordrhein-Westfalen211,3510.99×
Bayern124,4250.79×
Baden-Württemberg99,5910.75×
Niedersachsen90,1000.95×
Hessen53,9160.73×
Sachsen53,7741.12×
Rheinland-Pfalz46,1260.94×
Sachsen-Anhalt42,5901.69×
Brandenburg42,2901.4×
Berlin39,6350.91×
Schleswig-Holstein33,5950.96×
Thüringen30,1131.21×
Mecklenburg-Vorpommern24,0481.29×
Hamburg14,1460.64×
Saarland11,3950.95×
Bremen5,5910.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alina Merkau audience
BrandAffinityCategory
RTL Television4.55×Movies & TV
Western Union5.43×Business & Career
German television comedy6.09×Movies & TV
Wetter.com2.6×Home & Garden
Satire4.41×Literature
Storm of Love3.87×Movies & TV
Let's Dance (German TV series)2.77×Movies & TV
Hygiene2.84×Beauty & Wellness
Pets1.56×Pets & Animals
Anna-Maria Zimmermann6.03×Music & Radio
Tagesschau1.63×Movies & TV
Kelly Osbourne5.65×Music & Radio
Gute Zeiten, schlechte Zeiten2.54×Movies & TV
Scooby-Doo3.84×Movies & TV
Family1.56×Kids & Family
Roland Kaiser2.61×Music & Radio
Dieter Bohlen3.5×Music & Radio
REWE1.64×Shopping
Eintracht Frankfurt1.86×Sports
Beetlejuice3.42×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alina Merkau audience
TraitClusterScore
Price SensitivityPREMIUM1.51
Pet OwnershipJOY1.33
Healthy LifestyleBALANCE1.12
LGBTQ+ IdentityOPEN1.12
Family OrientationCONSERVATISM1.07
Community OrientationOPEN1.05

Worldwide distribution

Worldwide audience distribution share by country for Alina Merkau
CountryShare
Germany92.7%
Switzerland1.9%
Austria1.7%

See Alina Merkau audiences in other countries

More TV personality audiences in Germany

Frequently asked questions

How many fans does Alina Merkau have in Germany?

Alina Merkau has an estimated audience of 975,023 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Alina Merkau fans?

70.4% of Alina Merkau fans are female, 29.6% are male, with an average age of 42.4 years.

Which brands do Alina Merkau fans like most?

Alina Merkau fans show strongest brand affinity for RTL Television (4.55×), Western Union (5.43×), and German television comedy (6.09×) over the country average.

Where do Alina Merkau fans live in Germany?

Alina Merkau fans in Germany are most concentrated in Nordrhein-Westfalen (reach 211,351), Bayern (reach 124,425), and Baden-Württemberg (reach 99,591). These three regions account for the largest share of the active audience.

What other brands do Alina Merkau fans also like?

Beyond Alina Merkau itself, the audience over-indexes on Western Union (5.43×), German television comedy (6.09×), Wetter.com (2.6×), and Satire (4.41×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Alina Merkau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.