Alta Moda Audience in Germany
Alta Moda has an estimated audience of 298,468 people in Germany. 68.1% are female, 31.9% are male, average age 34.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gil Ofarim, Faculty of Medicine, Chulalongkorn University, CAC 40, Stradivarius, Nationality.
The average Alta Moda fan in Germany is 34.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gil Ofarim, Faculty of Medicine, Chulalongkorn University, CAC 40, with strongest over-indexing on Gil Ofarim (2.21× the country average). Demographically, the Alta Moda audience skews more female with an average age of 34.1, and over-indexes on personality traits such as Quality Awareness, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Topic · Subtype: Band
Demographics of Alta Moda fans
| Metric | Value |
|---|---|
| Female | 68.1% |
| Male | 31.9% |
| Average age | 34.1 |
| Estimated audience size | 298,468 |
Audience persona
The typical Alta Moda fan in Germany is more female, around 34.1 years old, with strong Quality Awareness tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 35,175 | 0.54× |
| Bayern | 33,329 | 0.69× |
| Baden-Württemberg | 22,000 | 0.54× |
| Hessen | 14,387 | 0.63× |
| Niedersachsen | 12,919 | 0.45× |
| Berlin | 9,960 | 0.75× |
| Thüringen | 9,326 | 1.23× |
| Sachsen-Anhalt | 9,058 | 1.17× |
| Rheinland-Pfalz | 8,666 | 0.58× |
| Brandenburg | 8,395 | 0.91× |
| Mecklenburg-Vorpommern | 7,966 | 1.4× |
| Saarland | 7,919 | 2.16× |
| Bremen | 7,771 | 3.04× |
| Sachsen | 7,540 | 0.52× |
| Schleswig-Holstein | 7,422 | 0.69× |
| Hamburg | 4,884 | 0.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 2.21× | Music & Radio |
| Faculty of Medicine, Chulalongkorn University | 20× | Business & Career |
| CAC 40 | 2.16× | Business & Career |
| Stradivarius | 1.97× | Shopping |
| Nationality | 3.12× | Politics & Society |
| Collectable | 1.66× | Kids & Family |
| Škoda Kodiaq | 2.03× | Cars & Mobility |
| Enzkreis | 8.87× | Travel & Leisure |
| Guitar pedalboard | 20× | Music & Radio |
| Fairfield, Iowa | 23.21× | Shopping |
| Jaripeo | 20× | Sports |
| Natural rubber | 1.82× | Cars & Mobility |
| McGregor, Iowa | 6.39× | Shopping |
| Isha Yoga | 7.66× | Sports |
| Hang Seng Index | 4.89× | Business & Career |
| Eurail | 11.73× | Cars & Mobility |
| Gloria | 3.22× | Music & Radio |
| Kippah | 3.24× | Fashion & Accessoires |
| San Gil | 2.68× | Travel & Leisure |
| Euphonium | 6.48× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.91 |
| Urban Lifestyle | OPEN | 1.72 |
| Pet Ownership | JOY | 1.71 |
| Community Orientation | OPEN | 1.65 |
| Extroversion | THRILL | 1.51 |
| Early Adopter Mentality | POWER | 1.51 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 27.7% |
| Italy | 17.2% |
| Mexico | 13.2% |
See Alta Moda audiences in other countries
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Frequently asked questions
How many fans does Alta Moda have in Germany?
Alta Moda has an estimated audience of 298,468 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Alta Moda fans?
68.1% of Alta Moda fans are female, 31.9% are male, with an average age of 34.1 years.
Which brands do Alta Moda fans like most?
Alta Moda fans show strongest brand affinity for Gil Ofarim (2.21×), Faculty of Medicine, Chulalongkorn University (20×), and CAC 40 (2.16×) over the country average.
Where do Alta Moda fans live in Germany?
Alta Moda fans in Germany are most concentrated in Nordrhein-Westfalen (reach 35,175), Bayern (reach 33,329), and Baden-Württemberg (reach 22,000). These three regions account for the largest share of the active audience.
What other brands do Alta Moda fans also like?
Beyond Alta Moda itself, the audience over-indexes on Faculty of Medicine, Chulalongkorn University (20×), CAC 40 (2.16×), Stradivarius (1.97×), and Nationality (3.12×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Alta Moda. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.