Anthony Bourdain Audience in Germany
Anthony Bourdain has an estimated audience of 304,445 people in Germany. 60.5% are female, 39.5% are male, average age 31.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Torrevieja, Iron Chef, Martha Stewart, Absolutely, Fiskars.
The average Anthony Bourdain fan in Germany is 31.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Torrevieja, Iron Chef, Martha Stewart, with strongest over-indexing on Torrevieja (1953.35× the country average). Demographically, the Anthony Bourdain audience skews more female with an average age of 31.9, and over-indexes on personality traits such as Convenience Orientation, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Person · Subtype: Chef
Demographics of Anthony Bourdain fans
| Metric | Value |
|---|---|
| Female | 60.5% |
| Male | 39.5% |
| Average age | 31.9 |
| Estimated audience size | 304,445 |
Audience persona
The typical Anthony Bourdain fan in Germany is more female, around 31.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Torrevieja.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 73,034 | 1.1× |
| Bayern | 55,855 | 1.14× |
| Baden-Württemberg | 41,704 | 1× |
| Berlin | 32,665 | 2.4× |
| Hessen | 27,500 | 1.19× |
| Niedersachsen | 22,541 | 0.76× |
| Rheinland-Pfalz | 13,636 | 0.89× |
| Sachsen | 12,357 | 0.83× |
| Hamburg | 9,857 | 1.43× |
| Schleswig-Holstein | 9,246 | 0.85× |
| Brandenburg | 6,620 | 0.7× |
| Thüringen | 4,999 | 0.64× |
| Sachsen-Anhalt | 4,755 | 0.6× |
| Mecklenburg-Vorpommern | 3,877 | 0.67× |
| Saarland | 2,918 | 0.78× |
| Bremen | 2,643 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Torrevieja | 1953.35× | Travel & Leisure |
| Iron Chef | 201.58× | Food & Beverages |
| Martha Stewart | 59.71× | Business & Career |
| Absolutely | 99.12× | Music & Radio |
| Fiskars | 61.58× | Home & Garden |
| Nigella Lawson | 146.22× | Food & Beverages |
| René Redzepi | 114.59× | Food & Beverages |
| Guy Fieri | 100× | Movies & TV |
| Jamie Oliver | 30.11× | Food & Beverages |
| Music video game | 20× | Music & Radio |
| Bolero | 40.41× | Music & Radio |
| Soccer AM | 295.08× | Sports |
| Pedelec | 10.79× | Cars & Mobility |
| Sarah Engels | 11.13× | Movies & TV |
| War Horse (film) | 78.87× | Movies & TV |
| Healthy habits | 5.96× | Health |
| Peter Hahn | 11.57× | Fashion & Accessoires |
| RockShox | 47.82× | Cars & Mobility |
| BlaBlaCar | 12.96× | Cars & Mobility |
| weber grills | 17.41× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 4.78 |
| Urban Lifestyle | OPEN | 4.04 |
| Indulgence | JOY | 3.92 |
| Quality Awareness | PREMIUM | 2.19 |
| Design Affinity | PREMIUM | 1.95 |
| Sustainability | BALANCE | 1.86 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.4% |
| United Kingdom | 7.7% |
| Canada | 5.8% |
See Anthony Bourdain audiences in other countries
More Chef audiences in Germany
- Alfons Schuhbeck (2,554,463)
- Cornelia Poletto (1,206,211)
- Steffen Henssler (927,720)
- Alexander Herrmann (810,060)
- Tim Raue (770,478)
Frequently asked questions
How many fans does Anthony Bourdain have in Germany?
Anthony Bourdain has an estimated audience of 304,445 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Anthony Bourdain fans?
60.5% of Anthony Bourdain fans are female, 39.5% are male, with an average age of 31.9 years.
Which brands do Anthony Bourdain fans like most?
Anthony Bourdain fans show strongest brand affinity for Torrevieja (1953.35×), Iron Chef (201.58×), and Martha Stewart (59.71×) over the country average.
Where do Anthony Bourdain fans live in Germany?
Anthony Bourdain fans in Germany are most concentrated in Nordrhein-Westfalen (reach 73,034), Bayern (reach 55,855), and Baden-Württemberg (reach 41,704). These three regions account for the largest share of the active audience.
What other brands do Anthony Bourdain fans also like?
Beyond Anthony Bourdain itself, the audience over-indexes on Iron Chef (201.58×), Martha Stewart (59.71×), Absolutely (99.12×), and Fiskars (61.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Anthony Bourdain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.