Barbara Becker Audience in Germany

Barbara Becker has an estimated audience of 409,697 people in Germany. 100.0% are female, 0.0% are male, average age 35.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Boris Becker, Roland Kaiser, Borussia Dortmund, Beetlejuice, Tagesschau.

The average Barbara Becker fan in Germany is 35.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Boris Becker, Roland Kaiser, Borussia Dortmund, with strongest over-indexing on Boris Becker (31.27× the country average). Demographically, the Barbara Becker audience skews more female with an average age of 35.7, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Social media influencer

Demographics of Barbara Becker fans

Demographic split for Barbara Becker audience in Germany
MetricValue
Female100.0%
Male0.0%
Average age35.7
Estimated audience size409,697

Audience persona

The typical Barbara Becker fan in Germany is more female, around 35.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Boris Becker.

Top regions in Germany

Top regions ranked by reach for Barbara Becker in Germany
RegionReachAffinity
Nordrhein-Westfalen98,0231.09×
Bayern64,2070.97×
Baden-Württemberg54,8500.98×
Niedersachsen40,7611.02×
Hessen29,7030.95×
Rheinland-Pfalz21,8721.07×
Berlin20,7731.13×
Sachsen20,7051.03×
Schleswig-Holstein15,9121.08×
Brandenburg12,5030.98×
Sachsen-Anhalt10,4060.98×
Thüringen9,9670.95×
Hamburg9,7841.06×
Mecklenburg-Vorpommern6,8690.88×
Saarland4,7750.95×
Bremen3,0130.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Barbara Becker audience
BrandAffinityCategory
Boris Becker31.27×Sports
Roland Kaiser5.05×Music & Radio
Borussia Dortmund1.68×Sports
Beetlejuice4.85×Movies & TV
Tagesschau1.96×Movies & TV
Me Before You10.87×Movies & TV
Florian Silbereisen3.48×Music & Radio
Satire4.17×Literature
Semino Rossi5.63×Music & Radio
German television comedy5.18×Movies & TV
FC Bayern Munich1.74×Sports
Andy Borg4.43×Music & Radio
Let's Dance (German TV series)2.74×Movies & TV
Bernhard Brink7.13×Music & Radio
Safari (web browser)7.38×Technology & Electronics
Spiegel Online1.7×News
2. Bundesliga2.04×Sports
Scooby-Doo3.77×Movies & TV
Eintracht Frankfurt1.94×Sports
Maite Kelly4.79×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Barbara Becker audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.28
Pet OwnershipJOY1.21
TraditionCONSERVATISM1.15
Sports ActivityPOWER1.12
Healthy LifestyleBALANCE1.1
PatriotismCONSERVATISM1.09

Worldwide distribution

Worldwide audience distribution share by country for Barbara Becker
CountryShare
Germany64.2%
Austria7.1%
Switzerland5.7%

See Barbara Becker audiences in other countries

More Social media influencer audiences in Germany

Frequently asked questions

How many fans does Barbara Becker have in Germany?

Barbara Becker has an estimated audience of 409,697 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Barbara Becker fans?

100.0% of Barbara Becker fans are female, 0.0% are male, with an average age of 35.7 years.

Which brands do Barbara Becker fans like most?

Barbara Becker fans show strongest brand affinity for Boris Becker (31.27×), Roland Kaiser (5.05×), and Borussia Dortmund (1.68×) over the country average.

Where do Barbara Becker fans live in Germany?

Barbara Becker fans in Germany are most concentrated in Nordrhein-Westfalen (reach 98,023), Bayern (reach 64,207), and Baden-Württemberg (reach 54,850). These three regions account for the largest share of the active audience.

What other brands do Barbara Becker fans also like?

Beyond Barbara Becker itself, the audience over-indexes on Roland Kaiser (5.05×), Borussia Dortmund (1.68×), Beetlejuice (4.85×), and Tagesschau (1.96×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Barbara Becker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.