Bon Scott Audience in Germany

Bon Scott has an estimated audience of 538,244 people in Germany. 9.7% are female, 90.3% are male, average age 50.6. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Progressive rock, Jack White, Winemaking, Ayrton Senna, Univision.
The average Bon Scott fan in Germany is 50.6 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Progressive rock, Jack White, Winemaking, with strongest over-indexing on Progressive rock (2.35× the country average). Demographically, the Bon Scott audience skews more male with an average age of 50.6, and over-indexes on personality traits such as Sustainability, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Bon Scott fans
| Metric | Value |
|---|---|
| Female | 9.7% |
| Male | 90.3% |
| Average age | 50.6 |
| Estimated audience size | 538,244 |
Audience persona
The typical Bon Scott fan in Germany is more male, around 50.6 years old, with strong Sustainability tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 118,780 | 1.37× |
| Nordrhein-Westfalen | 88,327 | 0.75× |
| Baden-Württemberg | 75,357 | 1.03× |
| Niedersachsen | 57,125 | 1.09× |
| Hessen | 34,562 | 0.84× |
| Sachsen | 33,258 | 1.26× |
| Rheinland-Pfalz | 24,178 | 0.9× |
| Schleswig-Holstein | 22,682 | 1.17× |
| Thüringen | 17,333 | 1.26× |
| Berlin | 16,657 | 0.69× |
| Brandenburg | 16,464 | 0.99× |
| Sachsen-Anhalt | 15,341 | 1.1× |
| Hamburg | 11,401 | 0.94× |
| Mecklenburg-Vorpommern | 10,891 | 1.06× |
| Saarland | 5,604 | 0.85× |
| Bremen | 3,215 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 2.35× | Music & Radio |
| Jack White | 2.75× | Movies & TV |
| Winemaking | 5× | Food & Beverages |
| Ayrton Senna | 4.5× | Sports |
| Univision | 4.13× | Movies & TV |
| Riffle | 6.65× | Politics & Society |
| Mackenzie Foy | 2.43× | Fashion & Accessoires |
| Pavia | 1.54× | Travel & Leisure |
| Assassin's Creed II: Discovery | 8.74× | Games |
| Catania | 2.65× | Travel & Leisure |
| El Economista | 5.03× | News |
| Hossam Ghaly | 15× | Sports |
| Milenio | 3.39× | News |
| Jijoca de Jericoacoara | 4.83× | Travel & Leisure |
| Temple Grandin | 2.33× | Literature |
| Clare of Assisi | 4.83× | Politics & Society |
| Hollister, California | 2.4× | Travel & Leisure |
| Joseph | 1.77× | Politics & Society |
| Dana Carvey | 2.21× | Movies & TV |
| Fally Ipupa | 2.55× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.71 |
| Tradition | CONSERVATISM | 1.28 |
| Patriotism | CONSERVATISM | 1.17 |
| Convenience Orientation | PREMIUM | 1.15 |
| Urban Lifestyle | OPEN | 1.14 |
| Extroversion | THRILL | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.9% |
| Germany | 15.3% |
| Australia | 11.6% |
See Bon Scott audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Bon Scott have in Germany?
Bon Scott has an estimated audience of 538,244 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Bon Scott fans?
9.7% of Bon Scott fans are female, 90.3% are male, with an average age of 50.6 years.
Which brands do Bon Scott fans like most?
Bon Scott fans show strongest brand affinity for Progressive rock (2.35×), Jack White (2.75×), and Winemaking (5×) over the country average.
Where do Bon Scott fans live in Germany?
Bon Scott fans in Germany are most concentrated in Bayern (reach 118,780), Nordrhein-Westfalen (reach 88,327), and Baden-Württemberg (reach 75,357). These three regions account for the largest share of the active audience.
What other brands do Bon Scott fans also like?
Beyond Bon Scott itself, the audience over-indexes on Jack White (2.75×), Winemaking (5×), Ayrton Senna (4.5×), and Univision (4.13×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bon Scott. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.