Rascasse Audience Intelligence

Bon Scott Audience in Germany

A data profile of the people who buy, follow and care about Bon Scott in Germany — modelled from more than twelve digital signal sources. Bon Scott has an estimated audience of 544,111 people in Germany.

The average Bon Scott fan in Germany is 50.6 years old, more male, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include AC/DC, Scorpions (band), Bruce Springsteen, with strongest over-indexing on AC/DC (26.22× the country average).

Demographically, the Bon Scott audience skews more male with an average age of 50.6, and over-indexes on personality traits such as Tradition, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bon Scott fan in Germany is more male, around 50.6 years old, with strong Tradition tendencies and a notable affinity for AC/DC.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bon Scott profile in Germany.

Audience size
544K
in Germany
Gender
9.7%
90.3% male
Age
50.6
average years
Country rank
#10960
Person in Germany
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bon Scott fans

9.7% are female, 90.3% are male, average age 50.6.

Fig. 02

Gender split

9.7%
Female
90.3%
Male
Demographic split for Bon Scott audience in Germany
MetricValue
Female9.7%
Male90.3%
Average age50.6
Estimated audience size544,111
Fig. 03

Age distribution

Ø 50.6
average years
Age distribution of the Bon Scott audience in Germany
Age bracketShare%
16-190%
20-293%
30-398%
40-4960%
50+30%
Fig. 04

Worldwide distribution

16.2%

of the worldwide Bon Scott audience comes from Germany.

Worldwide audience distribution share by country for Bon Scott
CountryShare
United States25.9%
Germany16.2%
Australia11.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bon Scott audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bon Scott fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~20K1.27×
02Bayern~100K1.26×
03Sachsen~30K1.19×
04Schleswig-Holstein~20K1.18×
05Sachsen-Anhalt~20K1.13×
06Mecklenburg-Vorpommern~10K1.12×
07Niedersachsen~50K1.04×
08Baden-Württemberg~70K1.02×
09Brandenburg~20K1.01×
10Hamburg~10K0.95×
11Rheinland-Pfalz~30K0.93×
12Saarland~6K0.93×
13Hessen~30K0.83×
14Bremen~4K0.76×
15Nordrhein-Westfalen~90K0.74×
16Berlin~20K0.70×
Fig. 06

Affinity by region

Affinity by region — Bon Scott, Germany
0.70×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bon Scott audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bon Scott audience
#·InterestCategoryAffinity×
01AC/DCMusic & Radio26.22×
02Scorpions (band)Music & Radio17.71×
03Bruce SpringsteenMusic & Radio14.91×
04Led ZeppelinMusic & Radio14.60×
05Pink FloydMusic & Radio10.94×
06The Rolling StonesMusic & Radio10.89×
07Paul McCartneyMusic & Radio10.26×
08Wacken Open AirMusic & Radio9.94×
09Doro (musician)Music & Radio9.94×
10ThomannShopping9.59×
11Bon JoviMusic & Radio9.28×
12Udo LindenbergMusic & Radio9.01×
13Phil CollinsMusic & Radio7.87×
14David BowieMusic & Radio7.33×
15MetallicaMusic & Radio7.17×
16RammsteinMusic & Radio6.33×
17Peter MaffayMusic & Radio6.07×
18Böhse OnkelzMusic & Radio5.52×
19Hard rockMusic & Radio3.88×
20Hamburger SVSports2.84×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bon Scott audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bon Scott audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.89×
PatriotismCONSERVATISM1.33×
Urban LifestyleOPEN1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bon Scott audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.36×
Pet OwnershipJOY0.51×
IndividualismJOY0.59×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bon Scott have in Germany?

Bon Scott has an estimated audience of 544,111 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Bon Scott fans?

9.7% of Bon Scott fans are female, 90.3% are male, with an average age of 50.6 years.

03

Which brands do Bon Scott fans like most?

Bon Scott fans show strongest brand affinity for AC/DC (26.22×), Scorpions (band) (17.71×), and Bruce Springsteen (14.91×) over the country average.

04

Where do Bon Scott fans live in Germany?

Bon Scott fans in Germany are most concentrated in Bayern (reach ~100K), Nordrhein-Westfalen (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Bon Scott fans also like?

Beyond Bon Scott itself, the audience over-indexes on Scorpions (band) (17.71×), Bruce Springsteen (14.91×), Udo Lindenberg (9.01×), and Thomann (9.59×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bon Scott. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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