Brazilian rock Audience in Germany
Brazilian rock has an estimated audience of 743,071 people in Germany. 47.3% are female, 52.7% are male, average age 41.7. Top regions: Baden-Württemberg, Niedersachsen, Rheinland-Pfalz. Top brand affinities: KLIX (AM), Israel, Dog breed, Celtic mythology, Home Delivery.
The average Brazilian rock fan in Germany is 41.7 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Niedersachsen, Rheinland-Pfalz. Top brand affinities include KLIX (AM), Israel, Dog breed, with strongest over-indexing on KLIX (AM) (14.17× the country average). Demographically, the Brazilian rock audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 8 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Brazilian rock fans
| Metric | Value |
|---|---|
| Female | 47.3% |
| Male | 52.7% |
| Average age | 41.7 |
| Estimated audience size | 743,071 |
Audience persona
The typical Brazilian rock fan in Germany is balanced, around 41.7 years old, with strong Tradition tendencies and a notable affinity for KLIX (AM).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 58,944 | 0.58× |
| Niedersachsen | 58,630 | 0.81× |
| Rheinland-Pfalz | 55,991 | 1.5× |
| Bayern | 53,459 | 0.45× |
| Nordrhein-Westfalen | 51,059 | 0.31× |
| Hessen | 42,115 | 0.74× |
| Hamburg | 40,571 | 2.42× |
| Berlin | 39,229 | 1.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| KLIX (AM) | 14.17× | Music & Radio |
| Israel | 6.92× | Travel & Leisure |
| Dog breed | 3.02× | Pets & Animals |
| Celtic mythology | 10.49× | Arts & Culture |
| Home Delivery | 4.6× | Food & Beverages |
| Final Fantasy XIII (13) | 24.48× | Games |
| Snow White (Fables) | 3.01× | Literature |
| Stradivarius | 1.97× | Shopping |
| Unique Gifts | 1.55× | Shopping |
| Goosebumps (film) | 9.59× | Movies & TV |
| Hobby Lobby | 6.6× | Home & Garden |
| Este, Veneto | 2.33× | Travel & Leisure |
| Hormones: The Series | 7.77× | Movies & TV |
| Scratching post | 4.82× | Pets & Animals |
| Jack White | 1.58× | Movies & TV |
| Winemaking | 3.73× | Food & Beverages |
| Corona (band) | 1.89× | Music & Radio |
| Škoda Kodiaq | 1.5× | Cars & Mobility |
| Curcuma | 3.5× | Food & Beverages |
| Oliver Kahn | 2.57× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.71 |
| Community Orientation | OPEN | 1.34 |
| Spirituality | BALANCE | 1.31 |
| Patriotism | CONSERVATISM | 1.29 |
| Convenience Orientation | PREMIUM | 1.18 |
| Pet Ownership | JOY | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.1% |
| Brazil | 11.5% |
| United Kingdom | 5.8% |
See Brazilian rock audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Brazilian rock have in Germany?
Brazilian rock has an estimated audience of 743,071 people in Germany, concentrated in Baden-Württemberg and Niedersachsen.
What is the gender split and age of Brazilian rock fans?
47.3% of Brazilian rock fans are female, 52.7% are male, with an average age of 41.7 years.
Which brands do Brazilian rock fans like most?
Brazilian rock fans show strongest brand affinity for KLIX (AM) (14.17×), Israel (6.92×), and Dog breed (3.02×) over the country average.
Where do Brazilian rock fans live in Germany?
Brazilian rock fans in Germany are most concentrated in Baden-Württemberg (reach 58,944), Niedersachsen (reach 58,630), and Rheinland-Pfalz (reach 55,991). These three regions account for the largest share of the active audience.
What other brands do Brazilian rock fans also like?
Beyond Brazilian rock itself, the audience over-indexes on Israel (6.92×), Dog breed (3.02×), Celtic mythology (10.49×), and Home Delivery (4.6×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Brazilian rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.