British Royal Family Audience in Germany
British Royal Family has an estimated audience of 225,679 people in Germany. 64.8% are female, 35.2% are male, average age 29.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Grimma, Rossmann, Hang Seng Index, WonderJeans.
The average British Royal Family fan in Germany is 29.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Grimma, Rossmann, with strongest over-indexing on Loincloth (20× the country average). Demographically, the British Royal Family audience skews more female with an average age of 29.9, and over-indexes on personality traits such as Family Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic · Subtype: Nobility
Demographics of British Royal Family fans
| Metric | Value |
|---|---|
| Female | 64.8% |
| Male | 35.2% |
| Average age | 29.9 |
| Estimated audience size | 225,679 |
Audience persona
The typical British Royal Family fan in Germany is more female, around 29.9 years old, with strong Family Orientation tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 51,998 | 1.05× |
| Bayern | 34,146 | 0.94× |
| Baden-Württemberg | 28,126 | 0.91× |
| Niedersachsen | 25,201 | 1.15× |
| Hessen | 13,589 | 0.79× |
| Rheinland-Pfalz | 11,911 | 1.05× |
| Sachsen | 11,458 | 1.04× |
| Schleswig-Holstein | 8,878 | 1.1× |
| Berlin | 8,341 | 0.83× |
| Brandenburg | 7,846 | 1.12× |
| Sachsen-Anhalt | 6,994 | 1.2× |
| Thüringen | 5,861 | 1.02× |
| Mecklenburg-Vorpommern | 4,929 | 1.14× |
| Hamburg | 4,300 | 0.84× |
| Saarland | 2,784 | 1× |
| Bremen | 1,571 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 20× | Fashion & Accessoires |
| Grimma | 20× | Travel & Leisure |
| Rossmann | 1.84× | Shopping |
| Hang Seng Index | 9.71× | Business & Career |
| WonderJeans | 20× | Fashion & Accessoires |
| Hypnagogia | 27.94× | Health |
| Chromebook | 8.93× | Technology & Electronics |
| Progressive rock | 2.08× | Music & Radio |
| Product design | 2.11× | Business & Career |
| Shahab Hosseini | 20× | Movies & TV |
| Unique Gifts | 1.54× | Shopping |
| Stradivarius | 1.69× | Shopping |
| Corona (band) | 2.44× | Music & Radio |
| Hog Hunting | 4.76× | Sports |
| Isola 2000 | 20× | Travel & Leisure |
| Samanyolu Haber | 4.29× | Movies & TV |
| Christmas Gift | 1.58× | Kids & Family |
| Zagreb | 3.46× | Travel & Leisure |
| University of Koblenz and Landau | 16.34× | Business & Career |
| Gloria | 3.91× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 5.24 |
| LGBTQ+ Identity | OPEN | 2.31 |
| Pet Ownership | JOY | 1.61 |
| Early Adopter Mentality | POWER | 1.57 |
| Quality Awareness | PREMIUM | 1.44 |
| Tradition | CONSERVATISM | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.2% |
| United Kingdom | 14.5% |
| Canada | 4.5% |
See British Royal Family audiences in other countries
More Nobility audiences in Germany
- Catherine, Duchess of Cambridge (2,310,112)
- Victoria, Crown Princess of Sweden (1,130,508)
- Gautama Buddha (843,487)
- Camilla, Duchess of Cornwall (771,962)
- Alexander the Great (725,990)
Frequently asked questions
How many fans does British Royal Family have in Germany?
British Royal Family has an estimated audience of 225,679 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of British Royal Family fans?
64.8% of British Royal Family fans are female, 35.2% are male, with an average age of 29.9 years.
Which brands do British Royal Family fans like most?
British Royal Family fans show strongest brand affinity for Loincloth (20×), Grimma (20×), and Rossmann (1.84×) over the country average.
Where do British Royal Family fans live in Germany?
British Royal Family fans in Germany are most concentrated in Nordrhein-Westfalen (reach 51,998), Bayern (reach 34,146), and Baden-Württemberg (reach 28,126). These three regions account for the largest share of the active audience.
What other brands do British Royal Family fans also like?
Beyond British Royal Family itself, the audience over-indexes on Grimma (20×), Rossmann (1.84×), Hang Seng Index (9.71×), and WonderJeans (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for British Royal Family. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.