Royal family Audience in Germany
Royal family has an estimated audience of 375,178 people in Germany. 80.0% are female, 20.0% are male, average age 38.0. Top brand affinities: Ernst August von Hannover, Meghan Markle, The Royals (TV series), Caroline von Hannover, Victoria, Crown Princess of Sweden.
Top brand affinities include Ernst August von Hannover, Meghan Markle, The Royals (TV series), with strongest over-indexing on Ernst August von Hannover (59.97× the country average). Demographically, the Royal family audience skews more female with an average age of 38.0, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership.
Category: Politics & Society · Type: Topic
Demographics of Royal family fans
| Metric | Value |
|---|---|
| Female | 80.0% |
| Male | 20.0% |
| Average age | 38.0 |
| Estimated audience size | 375,178 |
Audience persona
The typical Royal family fan in Germany is more female, around 38.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Ernst August von Hannover.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ernst August von Hannover | 59.97× | Politics & Society |
| Meghan Markle | 27.13× | Fashion & Accessoires |
| The Royals (TV series) | 88.74× | Movies & TV |
| Caroline von Hannover | 56.91× | Politics & Society |
| Victoria, Crown Princess of Sweden | 30.3× | Politics & Society |
| Catherine, Duchess of Cambridge | 20.68× | Politics & Society |
| Gloria von Thurn und Taxis | 33.64× | Politics & Society |
| British Royal Family | 53.45× | Politics & Society |
| Step by Step (TV series) | 26× | Movies & TV |
| Wikipedia | 4.77× | Internet & Social Media |
| Natural World | 4.72× | Fashion & Accessoires |
| The Gilded Age | 8.8× | Movies & TV |
| Anya Taylor-Joy | 14.4× | Movies & TV |
| Carl XVI Gustaf of Sweden | 15.78× | Politics & Society |
| Halle Berry | 16.2× | Movies & TV |
| Grace Kelly | 15.27× | Movies & TV |
| Divorce | 10.08× | Kids & Family |
| Hair Accessories | 30.62× | Beauty & Wellness |
| Downton Abbey | 8.86× | Movies & TV |
| Tagesschau | 2.66× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.19 |
| Pet Ownership | JOY | 1.61 |
| Spirituality | BALANCE | 1.58 |
| Tradition | CONSERVATISM | 1.4 |
| Convenience Orientation | PREMIUM | 1.39 |
| Creativity | OPEN | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.4% |
| United Kingdom | 10.9% |
| Italy | 4.1% |
See Royal family audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Royal family. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.