Step by Step (TV series) Audience in Germany
Step by Step (TV series) has an estimated audience of 422,252 people in Germany. 68.2% are female, 31.8% are male, average age 44.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Colcci, Freedom Party of Austria, Max Verstappen, Che Guevara, Jutarnji list.
The average Step by Step (TV series) fan in Germany is 44.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Colcci, Freedom Party of Austria, Max Verstappen, with strongest over-indexing on Colcci (307.69× the country average). Demographically, the Step by Step (TV series) audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Mindfulness, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Step by Step (TV series) fans
| Metric | Value |
|---|---|
| Female | 68.2% |
| Male | 31.8% |
| Average age | 44.4 |
| Estimated audience size | 422,252 |
Audience persona
The typical Step by Step (TV series) fan in Germany is more female, around 44.4 years old, with strong Mindfulness tendencies and a notable affinity for Colcci.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 220,588 | 1.34× |
| Bayern | 146,456 | 1.21× |
| Baden-Württemberg | 115,816 | 1.13× |
| Niedersachsen | 100,771 | 1.38× |
| Hessen | 56,821 | 0.99× |
| Rheinland-Pfalz | 40,493 | 1.08× |
| Sachsen | 32,277 | 0.88× |
| Schleswig-Holstein | 31,705 | 1.18× |
| Berlin | 23,491 | 0.7× |
| Brandenburg | 18,162 | 0.78× |
| Hamburg | 17,553 | 1.03× |
| Thüringen | 17,513 | 0.92× |
| Sachsen-Anhalt | 15,467 | 0.8× |
| Mecklenburg-Vorpommern | 11,455 | 0.8× |
| Saarland | 9,423 | 1.02× |
| Bremen | 4,898 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Colcci | 307.69× | Fashion & Accessoires |
| Freedom Party of Austria | 42.81× | Politics & Society |
| Max Verstappen | 11.87× | Sports |
| Che Guevara | 18.5× | Politics & Society |
| Jutarnji list | 13.34× | News |
| Nissan Micra | 24.64× | Cars & Mobility |
| Holcim | 50.19× | Business & Career |
| Toyota Land Cruiser | 10.52× | Cars & Mobility |
| Focus | 4.33× | News |
| Waxing | 5.72× | Beauty & Wellness |
| Christian Lindner | 9.7× | Politics & Society |
| North Korea | 12.31× | Travel & Leisure |
| Emotional intelligence | 6.63× | Health |
| Child development | 4.05× | Business & Career |
| Powdered milk | 8.17× | Kids & Family |
| Ligue 1 | 5.82× | Sports |
| Mothercare | 6.71× | Kids & Family |
| Employment agency | 4.28× | Business & Career |
| Child safety seat | 5.26× | Kids & Family |
| Hacksaw Ridge | 13.45× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.68 |
| Community Orientation | OPEN | 1.77 |
| Family Orientation | CONSERVATISM | 1.53 |
| LGBTQ+ Identity | OPEN | 1.47 |
| Sports Activity | POWER | 1.47 |
| Convenience Orientation | PREMIUM | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.5% |
| Germany | 9.4% |
| France | 8.2% |
See Step by Step (TV series) audiences in other countries
- Step by Step (TV series) — United States
- Step by Step (TV series) — United Kingdom
- Step by Step (TV series) — France
- Step by Step (TV series) — Italy
- Step by Step (TV series) — Spain
- Step by Step (TV series) — Brazil
- Step by Step (TV series) — Japan
- Step by Step (TV series) — South Korea
- Step by Step (TV series) — India
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Superman (10,006,308)
- Friends (9,772,934)
- Game of Thrones (9,464,046)
Frequently asked questions
How many fans does Step by Step (TV series) have in Germany?
Step by Step (TV series) has an estimated audience of 422,252 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Step by Step (TV series) fans?
68.2% of Step by Step (TV series) fans are female, 31.8% are male, with an average age of 44.4 years.
Which brands do Step by Step (TV series) fans like most?
Step by Step (TV series) fans show strongest brand affinity for Colcci (307.69×), Freedom Party of Austria (42.81×), and Max Verstappen (11.87×) over the country average.
Where do Step by Step (TV series) fans live in Germany?
Step by Step (TV series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 220,588), Bayern (reach 146,456), and Baden-Württemberg (reach 115,816). These three regions account for the largest share of the active audience.
What other brands do Step by Step (TV series) fans also like?
Beyond Step by Step (TV series) itself, the audience over-indexes on Freedom Party of Austria (42.81×), Max Verstappen (11.87×), Che Guevara (18.5×), and Jutarnji list (13.34×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Step by Step (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.