Burqini Audience in Germany
Burqini has an estimated audience of 246,462 people in Germany. 66.3% are female, 33.7% are male, average age 33.9. Top brand affinities: Modest Fashion, Islamic architecture, Trabzonspor, Beşiktaş J.K., Süper Lig.
Top brand affinities include Modest Fashion, Islamic architecture, Trabzonspor, with strongest over-indexing on Modest Fashion (44.96× the country average). Demographically, the Burqini audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Creativity, Price Sensitivity.
Category: Fashion & Accessoires · Type: Topic
Demographics of Burqini fans
| Metric | Value |
|---|---|
| Female | 66.3% |
| Male | 33.7% |
| Average age | 33.9 |
| Estimated audience size | 246,462 |
Audience persona
The typical Burqini fan in Germany is more female, around 33.9 years old, with strong Creativity tendencies and a notable affinity for Modest Fashion.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Modest Fashion | 44.96× | Fashion & Accessoires |
| Islamic architecture | 69.7× | Home & Garden |
| Trabzonspor | 18.49× | Sports |
| Beşiktaş J.K. | 14.71× | Sports |
| Süper Lig | 17.46× | Sports |
| Fenerbahçe S.K. | 13.57× | Sports |
| D&R | 20× | Technology & Electronics |
| God in Islam | 20.32× | Politics & Society |
| Hijab | 20.33× | Politics & Society |
| Al-Aqsa Mosque | 63.92× | Travel & Leisure |
| Turkish cuisine | 14.68× | Food & Beverages |
| Fanatik | 10.79× | News |
| Süleymaniye Mosque | 58.49× | Travel & Leisure |
| Hisense | 20× | Technology & Electronics |
| TRT Haber | 16.66× | Movies & TV |
| Netto Marken-Discount | 3.04× | Shopping |
| Star TV (Turkey) | 10.88× | Movies & TV |
| Woolworths | 4.86× | Shopping |
| Slip-on shoe | 12.73× | Fashion & Accessoires |
| Bassinet | 9.19× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Creativity | OPEN | 1.8 |
| Price Sensitivity | PREMIUM | 1.61 |
| Design Affinity | PREMIUM | 1.55 |
| Individualism | JOY | 1.51 |
| Family Orientation | CONSERVATISM | 1.29 |
| Sustainability | BALANCE | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| Turkey | 63.0% |
| Germany | 8.0% |
| United States | 3.1% |
See Burqini audiences in other countries
More Fashion & Accessoires audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Burqini. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.