Cadillac Audience in Germany

Cadillac has an estimated audience of 866,452 people in Germany. 50.9% are female, 49.1% are male, average age 37.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Cadillac, Cadillac Escalade, Neff GmbH, Peter Hahn, Ford Focus (third generation).
The average Cadillac fan in Germany is 37.4 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Cadillac, Cadillac Escalade, Neff GmbH, with strongest over-indexing on Cadillac (94.74× the country average). Demographically, the Cadillac audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Indulgence, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: POI · Subtype: Concert venue
Demographics of Cadillac fans
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 37.4 |
| Estimated audience size | 866,452 |
Audience persona
The typical Cadillac fan in Germany is balanced, around 37.4 years old, with strong Indulgence tendencies and a notable affinity for Cadillac.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 213,572 | 1.13× |
| Bayern | 158,819 | 1.14× |
| Baden-Württemberg | 125,683 | 1.06× |
| Niedersachsen | 88,993 | 1.06× |
| Hessen | 76,551 | 1.16× |
| Sachsen | 44,270 | 1.04× |
| Rheinland-Pfalz | 43,168 | 0.99× |
| Berlin | 40,263 | 1.04× |
| Schleswig-Holstein | 27,993 | 0.9× |
| Brandenburg | 26,436 | 0.98× |
| Hamburg | 23,721 | 1.21× |
| Thüringen | 18,949 | 0.86× |
| Sachsen-Anhalt | 18,403 | 0.82× |
| Mecklenburg-Vorpommern | 14,371 | 0.87× |
| Saarland | 9,102 | 0.86× |
| Bremen | 6,526 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cadillac | 94.74× | Cars & Mobility |
| Cadillac Escalade | 37.99× | Cars & Mobility |
| Neff GmbH | 54.27× | Home & Garden |
| Peter Hahn | 12.35× | Fashion & Accessoires |
| Ford Focus (third generation) | 24.56× | Cars & Mobility |
| David Yurman | 32.31× | Fashion & Accessoires |
| Ford Mustang (fourth generation) | 22.71× | Cars & Mobility |
| Cadillac F1 | 32.83× | Sports |
| Pebble Beach Golf Links | 48.32× | Sports |
| Franck Muller | 45.14× | Fashion & Accessoires |
| Frost | 12.13× | Music & Radio |
| Asprey | 85.62× | Fashion & Accessoires |
| Youth subculture | 26.33× | Politics & Society |
| Quooker | 12.3× | Home & Garden |
| Justin Rose | 46.23× | Sports |
| Rolls-Royce Ghost | 34.55× | Cars & Mobility |
| Ford Focus (RS - ST - WRC) | 20.47× | Cars & Mobility |
| Maui Jim | 42.99× | Fashion & Accessoires |
| Goyard | 18.58× | Fashion & Accessoires |
| Handwriting | 17.7× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.28 |
| Tradition | CONSERVATISM | 1.21 |
| Travelling | THRILL | 1.11 |
| Patriotism | CONSERVATISM | 1.1 |
| Luxury Orientation | PREMIUM | 1.06 |
| Sustainability | BALANCE | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.9% |
| Canada | 7.5% |
| Germany | 4.6% |
See Cadillac audiences in other countries
More Concert venue audiences in Germany
- Berlin (12,078,121)
- Berlín (11,680,887)
- Marktplatz (6,533,799)
- Brandenburger Tor (6,404,974)
- Parkhaus (5,016,091)
Frequently asked questions
How many fans does Cadillac have in Germany?
Cadillac has an estimated audience of 866,452 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Cadillac fans?
50.9% of Cadillac fans are female, 49.1% are male, with an average age of 37.4 years.
Which brands do Cadillac fans like most?
Cadillac fans show strongest brand affinity for Cadillac (94.74×), Cadillac Escalade (37.99×), and Neff GmbH (54.27×) over the country average.
Where do Cadillac fans live in Germany?
Cadillac fans in Germany are most concentrated in Nordrhein-Westfalen (reach 213,572), Bayern (reach 158,819), and Baden-Württemberg (reach 125,683). These three regions account for the largest share of the active audience.
What other brands do Cadillac fans also like?
Beyond Cadillac itself, the audience over-indexes on Cadillac Escalade (37.99×), Neff GmbH (54.27×), Peter Hahn (12.35×), and Ford Focus (third generation) (24.56×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cadillac. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.