Rascasse Audience Intelligence

Cadillac Audience in Germany

A data profile of the people who buy, follow and care about Cadillac in Germany — modelled from more than twelve digital signal sources. Cadillac has an estimated audience of 865,888 people in Germany.

#116among Concert venue in Germany#568among POI in Germany#746in Music & Radio

The average Cadillac fan in Germany is 37.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Cadillac, Cadillac Escalade, Neff GmbH, with strongest over-indexing on Cadillac (94.74× the country average).

Demographically, the Cadillac audience skews balanced with an average age of 37.8, and over-indexes on personality traits such as Tradition, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Cadillac fan in Germany is balanced, around 37.8 years old, with strong Tradition tendencies and a notable affinity for Cadillac.

Category: Music & Radio · Type: POI · Subtype: Concert venue

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cadillac profile in Germany.

Audience size
866K
in Germany
Gender
51.7%♀
48.3% male
Age
37.8
average years
Country rank
#7384
POI in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cadillac fans

51.7% are female, 48.3% are male, average age 37.8.

Fig. 02

Gender split

51.7%
Female
48.3%
Male
Demographic split for Cadillac audience in Germany
MetricValue
Female51.7%
Male48.3%
Average age37.8
Estimated audience size865,888
Fig. 03

Age distribution

Ø 37.8
average years
Age distribution of the Cadillac audience in Germany
Age bracketShare%
16-1924%
20-2918%
30-3919%
40-4922%
50+17%
Fig. 04

Worldwide distribution

3.3%

of the worldwide Cadillac audience comes from Germany.

Worldwide audience distribution share by country for Cadillac
CountryShare
United States59.5%
Canada5.1%
France4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cadillac audience in Germany is strongest.

Fig. 05

Top regions by affinity

Cadillac fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~20K1.19×
02Hessen~80K1.14×
03Bayern~200K1.13×
04Nordrhein-Westfalen~200K1.09×
05Baden-Württemberg~100K1.04×
06Niedersachsen~90K1.04×
07Sachsen~40K1.03×
08Rheinland-Pfalz~40K1.01×
09Brandenburg~30K1.00×
10Berlin~40K0.99×
11Schleswig-Holstein~30K0.91×
12Saarland~10K0.91×
13Bremen~7K0.91×
14Mecklenburg-Vorpommern~20K0.90×
15Thüringen~20K0.89×
16Sachsen-Anhalt~20K0.86×
Fig. 06

Affinity by region

Affinity by region — Cadillac, Germany
0.86×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cadillac audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cadillac audience
#·InterestCategoryAffinity×
01CadillacCars & Mobility94.74×
02AspreyFashion & Accessoires85.62×
03John Whitaker (equestrian)Sports56.67×
04Ben MaherSports56.67×
05Neff GmbHHome & Garden54.27×
06Scott BrashSports53.97×
07Pebble Beach Golf LinksSports48.32×
08Franck MullerFashion & Accessoires45.14×
09Maui JimFashion & Accessoires42.99×
10Cadillac EscaladeCars & Mobility37.99×
11Rolls-Royce GhostCars & Mobility34.55×
12Cadillac F1Sports32.83×
13David YurmanFashion & Accessoires32.31×
14Youth subculturePolitics & Society26.33×
15Ford Focus (third generation)Cars & Mobility24.56×
16Ford Mustang (fourth generation)Cars & Mobility22.71×
17Ford Focus (RS - ST - WRC)Cars & Mobility20.47×
18Phillips (auctioneers)Shopping17.63×
19Peter HahnFashion & Accessoires12.35×
20QuookerHome & Garden12.30×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cadillac audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cadillac audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.30×
Community OrientationOPEN1.25×
ExtroversionTHRILL1.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cadillac audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.89×
Need for SecurityCONSERVATISM0.92×
CreativityOPEN0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cadillac have in Germany?

Cadillac has an estimated audience of 865,888 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Cadillac fans?

51.7% of Cadillac fans are female, 48.3% are male, with an average age of 37.8 years.

03

Which brands do Cadillac fans like most?

Cadillac fans show strongest brand affinity for Cadillac (94.74×), Cadillac Escalade (37.99×), and Neff GmbH (54.27×) over the country average.

04

Where do Cadillac fans live in Germany?

Cadillac fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Cadillac fans also like?

Beyond Cadillac itself, the audience over-indexes on Cadillac Escalade (37.99×), Neff GmbH (54.27×), Phillips (auctioneers) (17.63×), and John Whitaker (equestrian) (56.67×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Concert venue audiences in Germany

See Cadillac audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cadillac. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →