Cambodia Audience in Germany

Cambodia has an estimated audience of 487,880 people in Germany. 55.4% are female, 44.6% are male, average age 39.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: VnExpress, Vietnam Airlines, Mid-Autumn Festival, Da Nang, South Vietnam.
The average Cambodia fan in Germany is 39.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include VnExpress, Vietnam Airlines, Mid-Autumn Festival, with strongest over-indexing on VnExpress (63.41× the country average). Demographically, the Cambodia audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Spirituality, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of Cambodia fans
| Metric | Value |
|---|---|
| Female | 55.4% |
| Male | 44.6% |
| Average age | 39.5 |
| Estimated audience size | 487,880 |
Audience persona
The typical Cambodia fan in Germany is more female, around 39.5 years old, with strong Spirituality tendencies and a notable affinity for VnExpress.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 118,240 | 1.11× |
| Bayern | 97,653 | 1.25× |
| Baden-Württemberg | 81,318 | 1.22× |
| Niedersachsen | 45,565 | 0.96× |
| Hessen | 42,519 | 1.14× |
| Sachsen | 24,976 | 1.04× |
| Rheinland-Pfalz | 24,309 | 0.99× |
| Berlin | 24,280 | 1.11× |
| Schleswig-Holstein | 16,627 | 0.95× |
| Brandenburg | 13,095 | 0.87× |
| Hamburg | 12,227 | 1.11× |
| Thüringen | 11,016 | 0.89× |
| Sachsen-Anhalt | 10,314 | 0.82× |
| Mecklenburg-Vorpommern | 7,292 | 0.78× |
| Saarland | 4,961 | 0.83× |
| Bremen | 3,891 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| VnExpress | 63.41× | News |
| Vietnam Airlines | 59.1× | Travel & Leisure |
| Mid-Autumn Festival | 58.72× | Travel & Leisure |
| Da Nang | 63.65× | Travel & Leisure |
| South Vietnam | 63.88× | Travel & Leisure |
| Phnom Penh | 54.76× | Travel & Leisure |
| VietJet Air | 59.27× | Travel & Leisure |
| Cần Thơ | 67.87× | Travel & Leisure |
| Imdb | 20× | Movies & TV |
| Tết | 57.61× | Travel & Leisure |
| Phú Quốc | 55.9× | Travel & Leisure |
| Nha Trang | 64.7× | Travel & Leisure |
| North Vietnam | 60.49× | Travel & Leisure |
| Ho Chi Minh City | 35.37× | Travel & Leisure |
| Overseas Vietnamese | 67.71× | Politics & Society |
| Hanoi | 33.79× | Travel & Leisure |
| Vietnamese alphabet | 61.94× | Politics & Society |
| Vũng Tàu | 61.83× | Travel & Leisure |
| Hạ Long | 60.71× | Travel & Leisure |
| Da Nang International Airport | 61.43× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.8 |
| Tradition | CONSERVATISM | 1.37 |
| Travelling | THRILL | 1.36 |
| Convenience Orientation | PREMIUM | 1.27 |
| Pet Ownership | JOY | 1.22 |
| Patriotism | CONSERVATISM | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| Vietnam | 14.5% |
| China | 9.6% |
| United States | 9.0% |
See Cambodia audiences in other countries
More Country audiences in Germany
- Germany (35,160,910)
- Italy (11,733,126)
- Switzerland (10,866,491)
- Turkey (9,948,276)
- Canada (8,912,959)
Frequently asked questions
How many fans does Cambodia have in Germany?
Cambodia has an estimated audience of 487,880 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Cambodia fans?
55.4% of Cambodia fans are female, 44.6% are male, with an average age of 39.5 years.
Which brands do Cambodia fans like most?
Cambodia fans show strongest brand affinity for VnExpress (63.41×), Vietnam Airlines (59.1×), and Mid-Autumn Festival (58.72×) over the country average.
Where do Cambodia fans live in Germany?
Cambodia fans in Germany are most concentrated in Nordrhein-Westfalen (reach 118,240), Bayern (reach 97,653), and Baden-Württemberg (reach 81,318). These three regions account for the largest share of the active audience.
What other brands do Cambodia fans also like?
Beyond Cambodia itself, the audience over-indexes on Vietnam Airlines (59.1×), Mid-Autumn Festival (58.72×), Da Nang (63.65×), and South Vietnam (63.88×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cambodia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.