Cambodia Audience in United States

Cambodia has an estimated audience of 3,808,591 people in United States. 51.6% are female, 48.4% are male, average age 41.7. Top regions: California, Texas, Florida. Top brand affinities: VnExpress, Cần Thơ, Phú Quốc, Da Nang International Airport, Nha Trang.
The average Cambodia fan in United States is 41.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include VnExpress, Cần Thơ, Phú Quốc, with strongest over-indexing on VnExpress (76.24× the country average). Demographically, the Cambodia audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of Cambodia fans
| Metric | Value |
|---|---|
| Female | 51.6% |
| Male | 48.4% |
| Average age | 41.7 |
| Estimated audience size | 3,808,591 |
Audience persona
The typical Cambodia fan in United States is balanced, around 41.7 years old, with strong Patriotism tendencies and a notable affinity for VnExpress.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 660,341 | 1.58× |
| Texas | 383,994 | 1.17× |
| Florida | 294,432 | 1.14× |
| New York | 248,345 | 1.17× |
| Washington | 134,818 | 1.76× |
| Pennsylvania | 133,167 | 1.04× |
| Georgia | 132,962 | 1.13× |
| Illinois | 126,909 | 1× |
| Virginia | 117,089 | 1.26× |
| Massachusetts | 116,406 | 1.55× |
| North Carolina | 108,974 | 0.95× |
| Ohio | 104,776 | 0.89× |
| New Jersey | 99,908 | 1.03× |
| Michigan | 83,929 | 0.84× |
| Arizona | 80,217 | 1.03× |
| Maryland | 75,283 | 1.15× |
| Tennessee | 65,606 | 0.86× |
| Colorado | 63,700 | 1.06× |
| Minnesota | 63,624 | 1.17× |
| Indiana | 60,423 | 0.87× |
| Missouri | 54,590 | 0.89× |
| Oregon | 52,520 | 1.2× |
| Wisconsin | 47,040 | 0.82× |
| South Carolina | 45,991 | 0.8× |
| Utah | 45,314 | 1.33× |
| Kentucky | 42,959 | 0.9× |
| Louisiana | 39,709 | 0.81× |
| Connecticut | 39,603 | 1.04× |
| Alabama | 38,943 | 0.73× |
| Nevada | 37,397 | 1.02× |
| Oklahoma | 36,029 | 0.85× |
| Kansas | 26,514 | 0.88× |
| Arkansas | 25,506 | 0.81× |
| Iowa | 24,132 | 0.77× |
| Mississippi | 23,473 | 0.75× |
| Hawaii | 22,883 | 1.4× |
| Idaho | 18,341 | 0.96× |
| Washington, District of Columbia | 17,952 | 1.57× |
| Rhode Island | 14,964 | 1.23× |
| Nebraska | 14,891 | 0.78× |
| New Hampshire | 14,502 | 0.97× |
| New Mexico | 14,074 | 0.74× |
| Maine | 13,070 | 0.96× |
| West Virginia | 10,512 | 0.59× |
| Montana | 8,438 | 0.8× |
| Alaska | 8,432 | 1.03× |
| Delaware | 8,084 | 0.77× |
| South Dakota | 5,992 | 0.68× |
| North Dakota | 5,908 | 0.76× |
| Vermont | 5,513 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| VnExpress | 76.24× | News |
| Cần Thơ | 81.38× | Travel & Leisure |
| Phú Quốc | 66.58× | Travel & Leisure |
| Da Nang International Airport | 71.28× | Travel & Leisure |
| Nha Trang | 70.13× | Travel & Leisure |
| Hội An | 67.23× | Travel & Leisure |
| Hạ Long | 66.03× | Travel & Leisure |
| Overseas Vietnamese | 74.72× | Politics & Society |
| Vietnamese alphabet | 58.12× | Politics & Society |
| Phnom Penh | 43.92× | Travel & Leisure |
| South Vietnam | 46.22× | Travel & Leisure |
| Hanoi | 37.46× | Travel & Leisure |
| Thái Nguyên | 59.05× | Travel & Leisure |
| Tết | 52.5× | Travel & Leisure |
| Thanh Niên | 78.13× | News |
| Da Nang | 45.93× | Travel & Leisure |
| Vietnam Airlines | 59.58× | Travel & Leisure |
| Tuổi Trẻ | 76.47× | News |
| Việt Nam News | 73.3× | News |
| Brunei | 47.33× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.09 |
| Spirituality | BALANCE | 1.55 |
| Risk Appetite | THRILL | 1.33 |
| Need for Security | CONSERVATISM | 1.22 |
| Travelling | THRILL | 1.16 |
| Extroversion | THRILL | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Vietnam | 14.5% |
| China | 9.6% |
| United States | 9.0% |
See Cambodia audiences in other countries
More Country audiences in United States
- United States (134,384,245)
- Mexico (48,716,375)
- Australia (45,480,148)
- Canada (41,667,301)
- United Kingdom (29,060,621)
Frequently asked questions
How many fans does Cambodia have in United States?
Cambodia has an estimated audience of 3,808,591 people in United States, concentrated in California and Texas.
What is the gender split and age of Cambodia fans?
51.6% of Cambodia fans are female, 48.4% are male, with an average age of 41.7 years.
Which brands do Cambodia fans like most?
Cambodia fans show strongest brand affinity for VnExpress (76.24×), Cần Thơ (81.38×), and Phú Quốc (66.58×) over the country average.
Where do Cambodia fans live in United States?
Cambodia fans in United States are most concentrated in California (reach 660,341), Texas (reach 383,994), and Florida (reach 294,432). These three regions account for the largest share of the active audience.
What other brands do Cambodia fans also like?
Beyond Cambodia itself, the audience over-indexes on Cần Thơ (81.38×), Phú Quốc (66.58×), Da Nang International Airport (71.28×), and Nha Trang (70.13×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Cambodia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.