Da Nang International Airport Audience in United States

Da Nang International Airport logo

Da Nang International Airport has an estimated audience of 968,227 people in United States. 40.8% are female, 59.2% are male, average age 48.4. Top regions: California, Texas, New York. Top brand affinities: Definitive Technology, Product design, Minnesota, Bully (2011 film), Exelon.

The average Da Nang International Airport fan in United States is 48.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Definitive Technology, Product design, Minnesota, with strongest over-indexing on Definitive Technology (462.58× the country average). Demographically, the Da Nang International Airport audience skews more male with an average age of 48.4, and over-indexes on personality traits such as Spirituality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Airport

Demographics of Da Nang International Airport fans

Demographic split for Da Nang International Airport audience in United States
MetricValue
Female40.8%
Male59.2%
Average age48.4
Estimated audience size968,227

Audience persona

The typical Da Nang International Airport fan in United States is more male, around 48.4 years old, with strong Spirituality tendencies and a notable affinity for Definitive Technology.

Top regions in United States

Top regions ranked by reach for Da Nang International Airport in United States
RegionReachAffinity
California282,8502.66×
Texas83,7721.01×
New York82,9161.53×
Florida52,2390.8×
Washington50,5622.6×
Illinois35,5301.1×
Georgia27,4930.92×
Virginia26,6471.13×
Massachusetts24,9841.31×
New Jersey24,5601×
Pennsylvania20,4820.63×
North Carolina20,0310.69×
Oregon16,4891.49×
Colorado16,4111.08×
Arizona16,1480.82×
Michigan15,2410.6×
Maryland14,7290.88×
Ohio14,3820.48×
Minnesota12,3140.89×
Nevada10,8451.16×
Hawaii10,5232.53×
Tennessee10,3580.53×
Wisconsin9,4180.65×
Washington, District of Columbia8,6482.97×
Missouri7,7630.5×
South Carolina7,7130.53×
Connecticut7,4260.76×
Alabama7,0670.52×
Indiana6,7630.38×
Louisiana6,7160.54×
Utah6,5990.76×
Oklahoma4,8510.45×
Kentucky4,7740.39×
Kansas4,5080.59×
Arkansas4,0850.51×
Iowa4,0420.51×
Mississippi3,9410.49×
Idaho3,2550.67×
West Virginia3,2530.72×
Alaska3,2471.57×
Nebraska3,0630.63×
Maine3,0180.87×
New Hampshire2,9040.76×
Montana2,8301.05×
South Dakota2,7941.25×
North Dakota2,7201.37×
Delaware2,7041.01×
Wyoming2,6321.83×
New Mexico2,6110.54×
Rhode Island2,5890.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Da Nang International Airport audience
BrandAffinityCategory
Definitive Technology462.58×Technology & Electronics
Product design5.93×Business & Career
Minnesota5.1×Travel & Leisure
Bully (2011 film)19.18×Movies & TV
Exelon37.1×Home & Garden
UK garage7.39×Music & Radio
Urban Outfitters2.29×Shopping
Mothercare3.72×Kids & Family
Cachorros14.32×Pets & Animals
Hebe7.31×Home & Garden
Elsword17.14×Games
Emperor Entertainment Group12.16×Business & Career
Edgars8.5×Shopping
Jersey (fabric)20×Fashion & Accessoires
Pro-Ject3.63×Music & Radio
Nationality1.83×Politics & Society
Mackenzie Foy6.51×Fashion & Accessoires
JDSU2.54×Business & Career
Penn & Teller5.2×Movies & TV
Women's empowerment2.63×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Da Nang International Airport audience
TraitClusterScore
SpiritualityBALANCE2.24
PatriotismCONSERVATISM2.21
Design AffinityPREMIUM1.62
SustainabilityBALANCE1.42
TravellingTHRILL1.42
Quality AwarenessPREMIUM1.35

Worldwide distribution

Worldwide audience distribution share by country for Da Nang International Airport
CountryShare
Vietnam56.8%
United States11.7%
Japan8.4%

See Da Nang International Airport audiences in other countries

More Airport audiences in United States

Frequently asked questions

How many fans does Da Nang International Airport have in United States?

Da Nang International Airport has an estimated audience of 968,227 people in United States, concentrated in California and Texas.

What is the gender split and age of Da Nang International Airport fans?

40.8% of Da Nang International Airport fans are female, 59.2% are male, with an average age of 48.4 years.

Which brands do Da Nang International Airport fans like most?

Da Nang International Airport fans show strongest brand affinity for Definitive Technology (462.58×), Product design (5.93×), and Minnesota (5.1×) over the country average.

Where do Da Nang International Airport fans live in United States?

Da Nang International Airport fans in United States are most concentrated in California (reach 282,850), Texas (reach 83,772), and New York (reach 82,916). These three regions account for the largest share of the active audience.

What other brands do Da Nang International Airport fans also like?

Beyond Da Nang International Airport itself, the audience over-indexes on Product design (5.93×), Minnesota (5.1×), Bully (2011 film) (19.18×), and Exelon (37.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Da Nang International Airport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.