Rascasse Audience Intelligence

Coppa Italia Audience in United States

A data profile of the people who buy, follow and care about Coppa Italia in United States — modelled from more than twelve digital signal sources. Coppa Italia has an estimated audience of 176,116 people in United States.

The average Coppa Italia fan in United States is 31.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Florida.

Top brand affinities include VnExpress, Da Nang International Airport, Cần Thơ, with strongest over-indexing on VnExpress (414.81× the country average).

Demographically, the Coppa Italia audience skews balanced with an average age of 31.4, and over-indexes on personality traits such as Spirituality, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Coppa Italia fan in United States is balanced, around 31.4 years old, with strong Spirituality tendencies and a notable affinity for VnExpress.

Category: Sports · Type: Event · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Coppa Italia profile in United States.

Audience size
176K
in United States
Gender
46.7%
53.3% male
Age
31.4
average years
Country rank
#62024
Event in United States
Fig. 01

Search interest · 12-month trend

-56%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Coppa Italia fans

46.7% are female, 53.3% are male, average age 31.4.

Fig. 02

Gender split

46.7%
Female
53.3%
Male
Demographic split for Coppa Italia audience in United States
MetricValue
Female46.7%
Male53.3%
Average age31.4
Estimated audience size176,116
Fig. 03

Age distribution

Ø 31.4
average years
Age distribution of the Coppa Italia audience in United States
Age bracketShare%
16-1948%
20-2915%
30-3912%
40-4915%
50+10%
Fig. 04

Worldwide distribution

3.7%

of the worldwide Coppa Italia audience comes from United States.

Worldwide audience distribution share by country for Coppa Italia
CountryShare
Italy47.1%
Vietnam4.1%
United States3.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Coppa Italia audience in United States is strongest.

Fig. 05

Top regions by affinity

Coppa Italia fans by region: top regions in United States
#RegionReachAffinity×
01New York~30K2.54×
02New Jersey~10K2.40×
03Connecticut~4K2.10×
04Washington, District of Columbia~1K1.94×
05Florida~20K1.89×
06Massachusetts~6K1.77×
07California~30K1.69×
08Maryland~5K1.56×
09Nevada~3K1.51×
10Illinois~9K1.47×
11Rhode Island<1K1.35×
12Virginia~6K1.32×
13Texas~20K1.14×
14Pennsylvania~7K1.13×
15Washington~4K1.06×
16Oregon~2K1.06×
17Delaware<1K1.02×
18North Carolina~5K0.96×
19New Hampshire<1K0.96×
20Arizona~3K0.95×
21Georgia~5K0.94×
22Vermont<1K0.91×
23Colorado~2K0.89×
24Kentucky~2K0.85×
25Utah~1K0.85×
26Maine<1K0.84×
27Alaska<1K0.84×
28Kansas~1K0.83×
29Idaho<1K0.83×
30Minnesota~2K0.82×
31Ohio~4K0.80×
32Indiana~3K0.80×
33Hawaii<1K0.80×
34North Dakota<1K0.80×
35Michigan~4K0.78×
36Nebraska<1K0.78×
37New Mexico<1K0.78×
38South Dakota<1K0.78×
39Tennessee~3K0.77×
40Montana<1K0.76×
41Iowa~1K0.74×
42South Carolina~2K0.73×
43Arkansas~1K0.70×
44West Virginia<1K0.70×
45Missouri~2K0.69×
46Wisconsin~2K0.69×
47Oklahoma~1K0.67×
48Louisiana~2K0.66×
49Mississippi<1K0.62×
50Alabama~1K0.60×
Fig. 06

Affinity by region

Affinity by region — Coppa Italia, United States
0.60×1.00×2.54×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Coppa Italia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Coppa Italia audience
#·InterestCategoryAffinity×
01Da Nang International AirportTravel & Leisure433.74×
02Cần ThơTravel & Leisure431.37×
03Vietnam AirlinesTravel & Leisure425.52×
04VietJet AirTravel & Leisure417.73×
05Overseas VietnamesePolitics & Society415.54×
06VnExpressNews414.81×
07Hội AnTravel & Leisure407.84×
08Nha TrangTravel & Leisure405.23×
09Hạ LongTravel & Leisure396.83×
10Phú QuốcTravel & Leisure378.54×
11Thái NguyênTravel & Leisure357.14×
12Hạ Long BayTravel & Leisure348.84×
13Vietnamese alphabetPolitics & Society338.60×
14ConfucianismPolitics & Society334.99×
15Vũng TàuTravel & Leisure317.62×
16Da NangTravel & Leisure315.42×
17South VietnamTravel & Leisure275.36×
18HanoiTravel & Leisure244.93×
19Phnom PenhTravel & Leisure244.44×
20Mid-Autumn FestivalTravel & Leisure215.28×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Coppa Italia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Coppa Italia audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE3.59×
Risk AppetiteTHRILL1.75×
Convenience OrientationPREMIUM1.08×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Coppa Italia audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.46×
Career OrientationPOWER0.50×
Quality AwarenessPREMIUM0.51×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Coppa Italia have in United States?

Coppa Italia has an estimated audience of 176,116 people in United States, concentrated in California and New York.

02

What is the gender split and age of Coppa Italia fans?

46.7% of Coppa Italia fans are female, 53.3% are male, with an average age of 31.4 years.

03

Which brands do Coppa Italia fans like most?

Coppa Italia fans show strongest brand affinity for VnExpress (414.81×), Da Nang International Airport (433.74×), and Cần Thơ (431.37×) over the country average.

04

Where do Coppa Italia fans live in United States?

Coppa Italia fans in United States are most concentrated in California (reach ~30K), New York (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Coppa Italia fans also like?

Beyond Coppa Italia itself, the audience over-indexes on Da Nang International Airport (433.74×), Cần Thơ (431.37×), Hội An (407.84×), and Nha Trang (405.23×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Coppa Italia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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