North Korea Audience in United States

North Korea has an estimated audience of 7,378,489 people in United States. 43.5% are female, 56.5% are male, average age 42.9. Top regions: California, Texas, Florida. Top brand affinities: Mozambique, Pretoria, East Africa, Brunei, Thái Nguyên.
The average North Korea fan in United States is 42.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mozambique, Pretoria, East Africa, with strongest over-indexing on Mozambique (43.83× the country average). Demographically, the North Korea audience skews more male with an average age of 42.9, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of North Korea fans
| Metric | Value |
|---|---|
| Female | 43.5% |
| Male | 56.5% |
| Average age | 42.9 |
| Estimated audience size | 7,378,489 |
Audience persona
The typical North Korea fan in United States is more male, around 42.9 years old, with strong Patriotism tendencies and a notable affinity for Mozambique.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 906,277 | 1.12× |
| Texas | 672,894 | 1.06× |
| Florida | 475,413 | 0.95× |
| New York | 443,496 | 1.08× |
| Illinois | 268,405 | 1.09× |
| Pennsylvania | 258,221 | 1.04× |
| Ohio | 227,016 | 1× |
| Georgia | 226,093 | 0.99× |
| North Carolina | 208,513 | 0.94× |
| Virginia | 206,838 | 1.15× |
| Michigan | 201,305 | 1.04× |
| New Jersey | 192,971 | 1.03× |
| Washington | 187,054 | 1.26× |
| Arizona | 170,220 | 1.13× |
| Massachusetts | 161,553 | 1.11× |
| Tennessee | 148,153 | 1× |
| Indiana | 136,989 | 1.02× |
| Missouri | 125,260 | 1.05× |
| Maryland | 124,097 | 0.98× |
| Colorado | 114,753 | 0.99× |
| Minnesota | 109,582 | 1.04× |
| South Carolina | 101,938 | 0.92× |
| Wisconsin | 100,251 | 0.9× |
| Kentucky | 97,979 | 1.06× |
| Alabama | 93,403 | 0.91× |
| Oregon | 92,579 | 1.09× |
| Oklahoma | 90,171 | 1.1× |
| Louisiana | 79,759 | 0.84× |
| Connecticut | 75,570 | 1.02× |
| Nevada | 73,390 | 1.03× |
| Utah | 65,393 | 0.99× |
| Arkansas | 58,956 | 0.97× |
| Iowa | 55,023 | 0.91× |
| Kansas | 52,810 | 0.91× |
| Mississippi | 48,614 | 0.8× |
| Hawaii | 41,304 | 1.3× |
| Idaho | 36,914 | 1× |
| New Mexico | 36,047 | 0.97× |
| Nebraska | 33,666 | 0.91× |
| New Hampshire | 31,887 | 1.1× |
| West Virginia | 30,673 | 0.89× |
| Washington, District of Columbia | 27,038 | 1.22× |
| Maine | 26,847 | 1.02× |
| Rhode Island | 22,403 | 0.95× |
| Montana | 19,673 | 0.96× |
| Alaska | 17,609 | 1.12× |
| Delaware | 15,569 | 0.76× |
| North Dakota | 13,887 | 0.92× |
| South Dakota | 13,825 | 0.81× |
| Vermont | 10,780 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mozambique | 43.83× | Travel & Leisure |
| Pretoria | 42.78× | Travel & Leisure |
| East Africa | 24.92× | Travel & Leisure |
| Brunei | 44.51× | Travel & Leisure |
| Thái Nguyên | 45.7× | Travel & Leisure |
| North Vietnam | 41.14× | Travel & Leisure |
| Vietnamese alphabet | 40.83× | Politics & Society |
| V-pop | 31.04× | Music & Radio |
| Vũng Tàu | 42.63× | Travel & Leisure |
| Phú Quốc | 38.9× | Travel & Leisure |
| Hội An | 41.31× | Travel & Leisure |
| Hạ Long | 42.87× | Travel & Leisure |
| Nha Trang | 40.54× | Travel & Leisure |
| Cần Thơ | 41.11× | Travel & Leisure |
| Da Nang International Airport | 39.51× | Travel & Leisure |
| Phnom Penh | 28.27× | Travel & Leisure |
| Han dynasty | 33.2× | Politics & Society |
| Botswana | 20.36× | Travel & Leisure |
| Laos | 25.85× | Travel & Leisure |
| Zimbabwe | 19.76× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.17 |
| Extroversion | THRILL | 1.4 |
| Need for Security | CONSERVATISM | 1.39 |
| Spirituality | BALANCE | 1.38 |
| Travelling | THRILL | 1.37 |
| Risk Appetite | THRILL | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 11.7% |
| United States | 10.0% |
| Vietnam | 6.8% |
See North Korea audiences in other countries
More Country audiences in United States
- United States (134,384,245)
- Mexico (48,716,375)
- Australia (45,480,148)
- Canada (41,667,301)
- United Kingdom (29,060,621)
Frequently asked questions
How many fans does North Korea have in United States?
North Korea has an estimated audience of 7,378,489 people in United States, concentrated in California and Texas.
What is the gender split and age of North Korea fans?
43.5% of North Korea fans are female, 56.5% are male, with an average age of 42.9 years.
Which brands do North Korea fans like most?
North Korea fans show strongest brand affinity for Mozambique (43.83×), Pretoria (42.78×), and East Africa (24.92×) over the country average.
Where do North Korea fans live in United States?
North Korea fans in United States are most concentrated in California (reach 906,277), Texas (reach 672,894), and Florida (reach 475,413). These three regions account for the largest share of the active audience.
What other brands do North Korea fans also like?
Beyond North Korea itself, the audience over-indexes on Pretoria (42.78×), East Africa (24.92×), Brunei (44.51×), and Thái Nguyên (45.7×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for North Korea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.