A data profile of the people who buy, follow and care about Mozambique in United States — modelled from more than twelve digital signal sources. Mozambique has an estimated audience of 2,486,916 people in United States.
The average Mozambique fan in United States is 41.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Pretoria, East Africa, North Korea, with strongest over-indexing on Pretoria (118.36× the country average).
Demographically, the Mozambique audience skews more male with an average age of 41.0, and over-indexes on personality traits such as Mindfulness, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Mozambique fan in United States is more male, around 41.0 years old, with strong Mindfulness tendencies and a notable affinity for Pretoria.
The key figures that characterise the Mozambique profile in United States.
44.2% are female, 55.8% are male, average age 41.0.
| Metric | Value |
|---|---|
| Female | 44.2% |
| Male | 55.8% |
| Average age | 41.0 |
| Estimated audience size | 2,486,916 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 16% | |
| 30-39 | 17% | |
| 40-49 | 21% | |
| 50+ | 27% |
of the worldwide Mozambique audience comes from United States.
| Country | Share |
|---|---|
| South Africa | 20.4% |
| United States | 11.3% |
| Zambia | 5.1% |
Where the Mozambique audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~20K | 2.76× | |
| 02 | California | ~400K | 1.53× | |
| 03 | Massachusetts | ~70K | 1.48× | |
| 04 | Rhode Island | ~10K | 1.44× | |
| 05 | Utah | ~30K | 1.30× | |
| 06 | Virginia | ~80K | 1.28× | |
| 07 | Maryland | ~50K | 1.23× | |
| 08 | New York | ~200K | 1.22× | |
| 09 | Washington | ~60K | 1.18× | |
| 10 | Vermont | ~5K | 1.14× | |
| 11 | Maine | ~10K | 1.13× | |
| 12 | Alaska | ~6K | 1.11× | |
| 13 | Connecticut | ~30K | 1.10× | |
| 14 | Idaho | ~10K | 1.10× | |
| 15 | Minnesota | ~40K | 1.08× | |
| 16 | New Jersey | ~70K | 1.05× | |
| 17 | New Hampshire | ~10K | 1.05× | |
| 18 | Oregon | ~30K | 1.03× | |
| 19 | Georgia | ~80K | 1.01× | |
| 20 | Colorado | ~40K | 1.00× | |
| 21 | Hawaii | ~10K | 0.99× | |
| 22 | Montana | ~7K | 0.99× | |
| 23 | Florida | ~200K | 0.97× | |
| 24 | Texas | ~200K | 0.96× | |
| 25 | Illinois | ~80K | 0.95× | |
| 26 | North Dakota | ~5K | 0.94× | |
| 27 | Arizona | ~50K | 0.93× | |
| 28 | Pennsylvania | ~80K | 0.91× | |
| 29 | North Carolina | ~70K | 0.89× | |
| 30 | Kansas | ~20K | 0.87× | |
| 31 | South Dakota | ~5K | 0.87× | |
| 32 | Iowa | ~20K | 0.86× | |
| 33 | Nebraska | ~10K | 0.86× | |
| 34 | Delaware | ~6K | 0.85× | |
| 35 | South Carolina | ~30K | 0.82× | |
| 36 | Wisconsin | ~30K | 0.82× | |
| 37 | Kentucky | ~30K | 0.81× | |
| 38 | Nevada | ~20K | 0.81× | |
| 39 | New Mexico | ~10K | 0.80× | |
| 40 | Ohio | ~60K | 0.79× | |
| 41 | Michigan | ~50K | 0.79× | |
| 42 | Missouri | ~30K | 0.79× | |
| 43 | Louisiana | ~30K | 0.79× | |
| 44 | Oklahoma | ~20K | 0.79× | |
| 45 | Arkansas | ~20K | 0.79× | |
| 46 | Tennessee | ~40K | 0.78× | |
| 47 | Indiana | ~40K | 0.78× | |
| 48 | Alabama | ~30K | 0.74× | |
| 49 | West Virginia | ~8K | 0.69× | |
| 50 | Mississippi | ~10K | 0.67× |
The strongest cross-interests of the Mozambique audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Billings Livestock Horse Sale | Pets & Animals | 144.63× | ||
| 02 | Pretoria | Travel & Leisure | 118.36× | ||
| 03 | Phoneboy | Music & Radio | 118.36× | ||
| 04 | Mustard Service | Music & Radio | 118.36× | ||
| 05 | East Africa | Travel & Leisure | 57.56× | ||
| 06 | Botswana | Travel & Leisure | 56.39× | ||
| 07 | Johannesburg | Travel & Leisure | 56.10× | ||
| 08 | African Union | Politics & Society | 55.51× | ||
| 09 | Namibia | Travel & Leisure | 53.23× | ||
| 10 | Cape Town | Travel & Leisure | 52.59× | ||
| 11 | Southern Africa | Travel & Leisure | 50.08× | ||
| 12 | Zimbabwe | Travel & Leisure | 49.64× | ||
| 13 | North Korea | Travel & Leisure | 47.68× | ||
| 14 | Afrikaans | Politics & Society | 42.89× | ||
| 15 | Indian Ocean | Travel & Leisure | 35.23× | ||
| 16 | Angola | Travel & Leisure | 28.35× | ||
| 17 | South Africa | Travel & Leisure | 17.41× | ||
| 18 | Malawi | Travel & Leisure | 15.34× | ||
| 19 | South Korea | Travel & Leisure | 6.84× | ||
| 20 | Africa | Travel & Leisure | 5.43× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.64× | |
| Community Orientation | OPEN | 1.52× | |
| Individualism | JOY | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.85× | |
| Pet Ownership | JOY | 0.91× | |
| Sustainability | BALANCE | 1.02× |
Mozambique has an estimated audience of 2,486,916 people in United States, concentrated in California and Texas.
44.2% of Mozambique fans are female, 55.8% are male, with an average age of 41.0 years.
Mozambique fans show strongest brand affinity for Pretoria (118.36×), East Africa (57.56×), and North Korea (47.68×) over the country average.
Mozambique fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and New York (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Mozambique itself, the audience over-indexes on East Africa (57.56×), North Korea (47.68×), Botswana (56.39×), and Namibia (53.23×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Mozambique. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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