Mozambique Audience in Germany
Mozambique has an estimated audience of 536,931 people in Germany. 46.1% are female, 53.9% are male, average age 44.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Botswana, Pretoria, Namibia, Cape Town, Southern Africa.
The average Mozambique fan in Germany is 44.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Botswana, Pretoria, Namibia, with strongest over-indexing on Botswana (52.42× the country average). Demographically, the Mozambique audience skews balanced with an average age of 44.1, and over-indexes on personality traits such as Pet Ownership, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of Mozambique fans
| Metric | Value |
|---|---|
| Female | 46.1% |
| Male | 53.9% |
| Average age | 44.1 |
| Estimated audience size | 536,931 |
Audience persona
The typical Mozambique fan in Germany is balanced, around 44.1 years old, with strong Pet Ownership tendencies and a notable affinity for Botswana.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 123,432 | 1.05× |
| Bayern | 97,127 | 1.13× |
| Baden-Württemberg | 81,289 | 1.11× |
| Hessen | 50,598 | 1.24× |
| Niedersachsen | 48,434 | 0.93× |
| Berlin | 35,459 | 1.48× |
| Sachsen | 29,462 | 1.12× |
| Rheinland-Pfalz | 24,341 | 0.9× |
| Schleswig-Holstein | 17,848 | 0.93× |
| Hamburg | 14,827 | 1.22× |
| Brandenburg | 14,570 | 0.87× |
| Thüringen | 11,961 | 0.87× |
| Sachsen-Anhalt | 11,763 | 0.85× |
| Mecklenburg-Vorpommern | 7,873 | 0.77× |
| Bremen | 4,839 | 1.05× |
| Saarland | 4,738 | 0.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Botswana | 52.42× | Travel & Leisure |
| Pretoria | 55.95× | Travel & Leisure |
| Namibia | 36.24× | Travel & Leisure |
| Cape Town | 37.66× | Travel & Leisure |
| Southern Africa | 40.04× | Travel & Leisure |
| Johannesburg | 35.05× | Travel & Leisure |
| North Korea | 22.79× | Travel & Leisure |
| Afrikaans | 27.81× | Politics & Society |
| Natural World | 5.22× | Fashion & Accessoires |
| South Africa | 14.66× | Travel & Leisure |
| Africa | 7.35× | Travel & Leisure |
| Democratic Republic of the Congo | 21.09× | Travel & Leisure |
| Indian Ocean | 9.67× | Travel & Leisure |
| East Africa | 13.24× | Travel & Leisure |
| Zimbabwe | 17.84× | Travel & Leisure |
| Zambia | 21.4× | Travel & Leisure |
| Beauty | 1.94× | Beauty & Wellness |
| Shopping | 1.63× | Shopping |
| Canada | 3.22× | Travel & Leisure |
| YouTube | 1.91× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.35 |
| Community Orientation | OPEN | 1.25 |
| Patriotism | CONSERVATISM | 1.19 |
| Mindfulness | BALANCE | 1.16 |
| Need for Security | CONSERVATISM | 1.13 |
| Tradition | CONSERVATISM | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| South Africa | 20.5% |
| United States | 11.3% |
| Zambia | 5.1% |
See Mozambique audiences in other countries
More Country audiences in Germany
- Germany (35,160,910)
- Italy (11,733,126)
- Switzerland (10,866,491)
- Turkey (9,948,276)
- Canada (8,912,959)
Frequently asked questions
How many fans does Mozambique have in Germany?
Mozambique has an estimated audience of 536,931 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Mozambique fans?
46.1% of Mozambique fans are female, 53.9% are male, with an average age of 44.1 years.
Which brands do Mozambique fans like most?
Mozambique fans show strongest brand affinity for Botswana (52.42×), Pretoria (55.95×), and Namibia (36.24×) over the country average.
Where do Mozambique fans live in Germany?
Mozambique fans in Germany are most concentrated in Nordrhein-Westfalen (reach 123,432), Bayern (reach 97,127), and Baden-Württemberg (reach 81,289). These three regions account for the largest share of the active audience.
What other brands do Mozambique fans also like?
Beyond Mozambique itself, the audience over-indexes on Pretoria (55.95×), Namibia (36.24×), Cape Town (37.66×), and Southern Africa (40.04×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Mozambique. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.