Namibia Audience in Germany

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Namibia has an estimated audience of 601,878 people in Germany. 45.8% are female, 54.2% are male, average age 43.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Botswana, Music, Cameroon, Germany, Central Africa.

The average Namibia fan in Germany is 43.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Botswana, Music, Cameroon, with strongest over-indexing on Botswana (20.37× the country average). Demographically, the Namibia audience skews balanced with an average age of 43.9, and over-indexes on personality traits such as Spirituality, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Namibia fans

Demographic split for Namibia audience in Germany
MetricValue
Female45.8%
Male54.2%
Average age43.9
Estimated audience size601,878

Audience persona

The typical Namibia fan in Germany is balanced, around 43.9 years old, with strong Spirituality tendencies and a notable affinity for Botswana.

Top regions in Germany

Top regions ranked by reach for Namibia in Germany
RegionReachAffinity
Nordrhein-Westfalen145,5011.1×
Bayern113,2461.17×
Baden-Württemberg95,7531.17×
Niedersachsen61,3851.05×
Hessen56,6661.24×
Berlin30,6671.14×
Rheinland-Pfalz30,6071.01×
Sachsen29,578
Schleswig-Holstein21,5020.99×
Brandenburg15,9870.86×
Hamburg15,7921.16×
Thüringen12,4470.81×
Sachsen-Anhalt10,8800.7×
Mecklenburg-Vorpommern8,5060.74×
Saarland6,0490.82×
Bremen5,3341.04×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Namibia audience
BrandAffinityCategory
Botswana20.37×Travel & Leisure
Music1.89×Business & Career
Cameroon14.19×Travel & Leisure
Germany1.65×Travel & Leisure
Central Africa20.54×Travel & Leisure
Food and drink1.51×Food & Beverages
Bauhaus2.3×Shopping
Mozambique12.72×Travel & Leisure
Europe1.93×Travel & Leisure
Afrikaans12.59×Politics & Society
Tagesschau1.86×Movies & TV
International relationsBusiness & Career
Zimbabwe12.89×Travel & Leisure
Wikipedia2.2×Internet & Social Media
International development15.24×Politics & Society
Gabon21.88×Travel & Leisure
East Africa9.01×Travel & Leisure
Southern Africa11.94×Travel & Leisure
Natural World2.04×Fashion & Accessoires
Nigeria5.5×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Namibia audience
TraitClusterScore
SpiritualityBALANCE1.7
TraditionCONSERVATISM1.61
TravellingTHRILL1.47
PatriotismCONSERVATISM1.37
Design AffinityPREMIUM1.34
Early Adopter MentalityPOWER1.32

Worldwide distribution

Worldwide audience distribution share by country for Namibia
CountryShare
South Africa20.7%
United States14.8%
Zambia5.0%

See Namibia audiences in other countries

More Country audiences in Germany

Frequently asked questions

How many fans does Namibia have in Germany?

Namibia has an estimated audience of 601,878 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Namibia fans?

45.8% of Namibia fans are female, 54.2% are male, with an average age of 43.9 years.

Which brands do Namibia fans like most?

Namibia fans show strongest brand affinity for Botswana (20.37×), Music (1.89×), and Cameroon (14.19×) over the country average.

Where do Namibia fans live in Germany?

Namibia fans in Germany are most concentrated in Nordrhein-Westfalen (reach 145,501), Bayern (reach 113,246), and Baden-Württemberg (reach 95,753). These three regions account for the largest share of the active audience.

What other brands do Namibia fans also like?

Beyond Namibia itself, the audience over-indexes on Music (1.89×), Cameroon (14.19×), Germany (1.65×), and Central Africa (20.54×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Namibia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.