International development Audience in Germany
International development has an estimated audience of 298,263 people in Germany. 60.3% are female, 39.7% are male, average age 41.4. Top regions: Nordrhein-Westfalen, Sachsen-Anhalt, Thüringen. Top brand affinities: Parma, Progressive rock, Business English, fatherson, Cocktail.
The average International development fan in Germany is 41.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Sachsen-Anhalt, Thüringen. Top brand affinities include Parma, Progressive rock, Business English, with strongest over-indexing on Parma (16.43× the country average). Demographically, the International development audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Community Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 15 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic · Subtype: Field of study
Demographics of International development fans
| Metric | Value |
|---|---|
| Female | 60.3% |
| Male | 39.7% |
| Average age | 41.4 |
| Estimated audience size | 298,263 |
Audience persona
The typical International development fan in Germany is more female, around 41.4 years old, with strong Community Orientation tendencies and a notable affinity for Parma.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 15,166 | 0.23× |
| Sachsen-Anhalt | 11,175 | 1.45× |
| Thüringen | 10,983 | 1.45× |
| Baden-Württemberg | 10,743 | 0.26× |
| Rheinland-Pfalz | 10,691 | 0.72× |
| Bremen | 10,460 | 4.1× |
| Bayern | 10,393 | 0.22× |
| Mecklenburg-Vorpommern | 10,126 | 1.78× |
| Brandenburg | 9,886 | 1.07× |
| Niedersachsen | 9,796 | 0.34× |
| Hessen | 9,679 | 0.43× |
| Berlin | 9,235 | 0.69× |
| Sachsen | 8,880 | 0.61× |
| Schleswig-Holstein | 8,740 | 0.82× |
| Hamburg | 5,751 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Parma | 16.43× | Travel & Leisure |
| Progressive rock | 4.09× | Music & Radio |
| Business English | 5.68× | Business & Career |
| fatherson | 53.81× | Music & Radio |
| Cocktail | 1.66× | Food & Beverages |
| Product design | 1.87× | Business & Career |
| VfL Wolfsburg | 1.84× | Sports |
| Collectable | 1.72× | Kids & Family |
| Roaming | 4.32× | Technology & Electronics |
| Necktie | 5.25× | Fashion & Accessoires |
| Natural rubber | 2.09× | Cars & Mobility |
| Elbenwald.de | 8.92× | Shopping |
| Samanyolu Haber | 3.2× | Movies & TV |
| Socialist Federal Republic of Yugoslavia | 2.93× | Politics & Society |
| Gründerzeit | 3.63× | Politics & Society |
| Peugeot 308 | 2.25× | Cars & Mobility |
| Hypertext | 1.74× | Technology & Electronics |
| A Streetcar Named Desire (play) | 6.79× | Literature |
| Faun (band) | 2.43× | Music & Radio |
| Lycopene | 3.8× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 3.77 |
| Career Orientation | POWER | 2.34 |
| Early Adopter Mentality | POWER | 2.33 |
| Sustainability | BALANCE | 2.25 |
| Individualism | JOY | 1.99 |
| Spirituality | BALANCE | 1.82 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.7% |
| Brazil | 7.4% |
| United Kingdom | 6.5% |
See International development audiences in other countries
- International development — United States
- International development — United Kingdom
- International development — France
- International development — Italy
- International development — Spain
- International development — Brazil
- International development — Japan
- International development — South Korea
- International development — India
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does International development have in Germany?
International development has an estimated audience of 298,263 people in Germany, concentrated in Nordrhein-Westfalen and Sachsen-Anhalt.
What is the gender split and age of International development fans?
60.3% of International development fans are female, 39.7% are male, with an average age of 41.4 years.
Which brands do International development fans like most?
International development fans show strongest brand affinity for Parma (16.43×), Progressive rock (4.09×), and Business English (5.68×) over the country average.
Where do International development fans live in Germany?
International development fans in Germany are most concentrated in Nordrhein-Westfalen (reach 15,166), Sachsen-Anhalt (reach 11,175), and Thüringen (reach 10,983). These three regions account for the largest share of the active audience.
What other brands do International development fans also like?
Beyond International development itself, the audience over-indexes on Progressive rock (4.09×), Business English (5.68×), fatherson (53.81×), and Cocktail (1.66×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for International development. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.