Charitable organization Audience in Germany

Charitable organization logo

Charitable organization has an estimated audience of 3,698,695 people in Germany. 61.2% are female, 38.8% are male, average age 40.9. Top regions: Berlin, Nordrhein-Westfalen, Bayern. Top brand affinities: Movies, Outdoor recreation, Sports, Arts and music, Nonprofit organization.

The average Charitable organization fan in Germany is 40.9 years old, more female, and lives primarily in Berlin. The audience is concentrated in Berlin, Nordrhein-Westfalen, Bayern. Top brand affinities include Movies, Outdoor recreation, Sports, with strongest over-indexing on Movies (2.12× the country average). Demographically, the Charitable organization audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Community Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Touchpoint

Demographics of Charitable organization fans

Demographic split for Charitable organization audience in Germany
MetricValue
Female61.2%
Male38.8%
Average age40.9
Estimated audience size3,698,695

Audience persona

The typical Charitable organization fan in Germany is more female, around 40.9 years old, with strong Community Orientation tendencies and a notable affinity for Movies.

Top regions in Germany

Top regions ranked by reach for Charitable organization in Germany
RegionReachAffinity
Berlin439,4832.66×
Nordrhein-Westfalen433,3420.54×
Bayern362,5830.61×
Hessen308,7081.1×
Baden-Württemberg221,3090.44×
Niedersachsen177,5250.49×
Rheinland-Pfalz100,7510.54×
Sachsen94,4110.52×
Thüringen91,7500.97×
Schleswig-Holstein89,6080.67×
Sachsen-Anhalt85,0570.89×
Brandenburg82,5890.72×
Mecklenburg-Vorpommern76,9461.09×
Bremen76,4542.42×
Saarland74,3671.64×
Hamburg58,9660.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Charitable organization audience
BrandAffinityCategory
Movies2.12×Movies & TV
Outdoor recreation2.11×Sports
Sports1.91×Sports
Arts and music1.74×Arts & Culture
Nonprofit organization3.95×Politics & Society
Charity and causes3.6×Business & Career
TikTok1.68×Internet & Social Media
Philanthropy5.69×Arts & Culture
Tagesschau1.72×Movies & TV
Donation4.15×Business & Career
Aktion Mensch6.15×Politics & Society
Der Tagesspiegel2.85×News
Wikipedia1.83×Internet & Social Media
Local news2.48×News
Foundation (nonprofit)4.22×Business & Career
Shelter Dogs3.33×Pets & Animals
VIER PFOTEN3.29×Pets & Animals
Volunteering2.31×Politics & Society
Education1.57×Business & Career
Markus Lanz2.19×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Charitable organization audience
TraitClusterScore
Community OrientationOPEN3.99
TraditionCONSERVATISM1.46
Healthy LifestyleBALANCE1.41
SustainabilityBALANCE1.4
Pet OwnershipJOY1.3
MindfulnessBALANCE1.27

Worldwide distribution

Worldwide audience distribution share by country for Charitable organization
CountryShare
United States21.6%
United Kingdom13.4%
India4.2%

See Charitable organization audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Charitable organization have in Germany?

Charitable organization has an estimated audience of 3,698,695 people in Germany, concentrated in Berlin and Nordrhein-Westfalen.

What is the gender split and age of Charitable organization fans?

61.2% of Charitable organization fans are female, 38.8% are male, with an average age of 40.9 years.

Which brands do Charitable organization fans like most?

Charitable organization fans show strongest brand affinity for Movies (2.12×), Outdoor recreation (2.11×), and Sports (1.91×) over the country average.

Where do Charitable organization fans live in Germany?

Charitable organization fans in Germany are most concentrated in Berlin (reach 439,483), Nordrhein-Westfalen (reach 433,342), and Bayern (reach 362,583). These three regions account for the largest share of the active audience.

What other brands do Charitable organization fans also like?

Beyond Charitable organization itself, the audience over-indexes on Outdoor recreation (2.11×), Sports (1.91×), Arts and music (1.74×), and Nonprofit organization (3.95×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Charitable organization. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.