Rascasse Audience Intelligence

Foundation (nonprofit) Audience in Germany

A data profile of the people who buy, follow and care about Foundation (nonprofit) in Germany — modelled from more than twelve digital signal sources. Foundation (nonprofit) has an estimated audience of 2,668,594 people in Germany.

#1479among Topic in Germany#252in Business & Career

The average Foundation (nonprofit) fan in Germany is 41.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tagesschau, Family, Volunteering, with strongest over-indexing on Tagesschau (3.01× the country average).

Demographically, the Foundation (nonprofit) audience skews more female with an average age of 41.8, and over-indexes on personality traits such as Community Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Foundation (nonprofit) fan in Germany is more female, around 41.8 years old, with strong Community Orientation tendencies and a notable affinity for Tagesschau.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Foundation (nonprofit) profile in Germany.

Audience size
2.7M
in Germany
Gender
62.0%♀
38.0% male
Age
41.8
average years
Country rank
#2447
Topic in Germany
Fig. 01

Search interest · 12-month trend

-61%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Foundation (nonprofit) fans

62.0% are female, 38.0% are male, average age 41.8.

Fig. 02

Gender split

62.0%
Female
38.0%
Male
Demographic split for Foundation (nonprofit) audience in Germany
MetricValue
Female62.0%
Male38.0%
Average age41.8
Estimated audience size2,668,594
Fig. 03

Age distribution

Ø 41.8
average years
Age distribution of the Foundation (nonprofit) audience in Germany
Age bracketShare%
16-1917%
20-2914%
30-3918%
40-4925%
50+26%
Fig. 04

Worldwide distribution

7.8%

of the worldwide Foundation (nonprofit) audience comes from Germany.

Worldwide audience distribution share by country for Foundation (nonprofit)
CountryShare
United States13.8%
Germany7.8%
Brazil6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Foundation (nonprofit) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Foundation (nonprofit) fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~100K1.21×
02Hessen~200K1.13×
03Nordrhein-Westfalen~600K1.11×
04Bremen~30K1.10×
05Hamburg~60K1.07×
06Niedersachsen~300K1.04×
07Bayern~400K1.00×
08Baden-Württemberg~400K0.98×
09Rheinland-Pfalz~100K0.96×
10Schleswig-Holstein~90K0.95×
11Sachsen-Anhalt~70K0.95×
12Sachsen~100K0.93×
13Brandenburg~80K0.93×
14Thüringen~60K0.92×
15Saarland~30K0.88×
16Mecklenburg-Vorpommern~40K0.87×
Fig. 06

Affinity by region

Affinity by region — Foundation (nonprofit), Germany
0.87×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Foundation (nonprofit) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Foundation (nonprofit) audience
#·InterestCategoryAffinity×
01Stiftung WarentestPolitics & Society6.51×
02PhilanthropyArts & Culture6.08×
03SolidarityPolitics & Society4.85×
04Charitable organizationPolitics & Society4.22×
05Western UnionBusiness & Career4.17×
06FundraisingBusiness & Career3.94×
07VolunteeringPolitics & Society3.67×
08FocusNews3.29×
09TagesschauMovies & TV3.01×
10Der TagesspiegelNews2.77×
11Nonprofit organizationPolitics & Society2.64×
12HugendubelShopping2.36×
13NatureHome & Garden2.31×
14FamilyKids & Family2.23×
15VacationsTravel & Leisure2.16×
16German languagePolitics & Society2.01×
17KitchenHome & Garden1.90×
18PoliticsPolitics & Society1.80×
19Müller (company)Food & Beverages1.72×
20GermanyTravel & Leisure1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Foundation (nonprofit) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Foundation (nonprofit) audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.51×
Need for SecurityCONSERVATISM1.68×
SpiritualityBALANCE1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Foundation (nonprofit) audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.73×
Sports ActivityPOWER0.74×
Luxury OrientationPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Foundation (nonprofit) have in Germany?

Foundation (nonprofit) has an estimated audience of 2,668,594 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Foundation (nonprofit) fans?

62.0% of Foundation (nonprofit) fans are female, 38.0% are male, with an average age of 41.8 years.

03

Which brands do Foundation (nonprofit) fans like most?

Foundation (nonprofit) fans show strongest brand affinity for Tagesschau (3.01×), Family (2.23×), and Volunteering (3.67×) over the country average.

04

Where do Foundation (nonprofit) fans live in Germany?

Foundation (nonprofit) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~600K), Bayern (reach ~400K), and Baden-Württemberg (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Foundation (nonprofit) fans also like?

Beyond Foundation (nonprofit) itself, the audience over-indexes on Family (2.23×), Volunteering (3.67×), Western Union (4.17×), and Nature (2.31×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Foundation (nonprofit) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Foundation (nonprofit). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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