Foundation (nonprofit) Audience in United States

Foundation (nonprofit) logo

Foundation (nonprofit) has an estimated audience of 4,717,640 people in United States. 59.8% are female, 40.2% are male, average age 43.3. Top regions: California, Texas, Florida. Top brand affinities: Halsey, Oregon, Solo climbing, Kevin Murphy (screenwriter), Urban Outfitters, Israel.

The average Foundation (nonprofit) fan in United States is 43.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Halsey, Oregon, Solo climbing, Kevin Murphy (screenwriter), with strongest over-indexing on Halsey, Oregon (20× the country average). Demographically, the Foundation (nonprofit) audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Quality Awareness, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Foundation (nonprofit) fans

Demographic split for Foundation (nonprofit) audience in United States
MetricValue
Female59.8%
Male40.2%
Average age43.3
Estimated audience size4,717,640

Audience persona

The typical Foundation (nonprofit) fan in United States is more female, around 43.3 years old, with strong Quality Awareness tendencies and a notable affinity for Halsey, Oregon.

Top regions in United States

Top regions ranked by reach for Foundation (nonprofit) in United States
RegionReachAffinity
California674,2721.3×
Texas483,7741.19×
Florida320,4141×
New York284,4511.08×
North Carolina167,6921.18×
Illinois165,0801.05×
Pennsylvania155,9590.98×
Georgia153,6781.06×
Ohio138,0810.95×
Virginia132,6681.15×
Washington125,4221.33×
Michigan119,2950.97×
Arizona115,7661.2×
New Jersey114,5920.96×
Massachusetts95,0911.02×
Tennessee92,9970.98×
Wisconsin90,0811.27×
Colorado86,6361.17×
Indiana86,2911×
Maryland83,7191.03×
Alabama72,9711.11×
Missouri72,2090.95×
Minnesota65,7030.97×
South Carolina62,7870.88×
Oregon62,5951.16×
Louisiana59,3770.98×
Kentucky55,5110.94×
Oklahoma55,3361.06×
Connecticut47,4781×
Nevada43,9140.96×
Utah42,6771.01×
Kansas39,4161.06×
Arkansas37,4480.96×
Mississippi35,0760.9×
Iowa32,2190.83×
Idaho22,7140.96×
New Mexico22,0220.93×
Nebraska21,6150.91×
Hawaii18,5680.92×
New Hampshire18,4690.99×
West Virginia18,3570.84×
Washington, District of Columbia16,2131.14×
Maine15,3130.91×
Rhode Island11,9950.8×
Delaware10,9260.84×
Alaska10,7931.07×
Montana10,6450.81×
South Dakota8,4870.78×
North Dakota7,5960.78×
Wyoming6,6110.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Foundation (nonprofit) audience
BrandAffinityCategory
Halsey, Oregon20×Travel & Leisure
Solo climbing5.99×Sports
Kevin Murphy (screenwriter)13.19×Movies & TV
Urban Outfitters1.61×Shopping
Israel1.77×Travel & Leisure
University at Albany, SUNY18.17×Business & Career
Natural rubber1.6×Cars & Mobility
Pillow1.52×Home & Garden
JDSU2.05×Business & Career
Birthday Gifts2×Kids & Family
3D printing1.54×Technology & Electronics
Kendra Scott1.71×Fashion & Accessoires
Jeep Wagoneer3.09×Cars & Mobility
Goop2.84×Internet & Social Media
Jesse Plemons1.81×Movies & TV
Home staging2.71×Home & Garden
Layne Staley3.21×Music & Radio
Staycation1.63×Home & Garden
Nebraska Cornhuskers football1.64×Sports
Governor of Michigan3.36×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Foundation (nonprofit) audience
TraitClusterScore
Quality AwarenessPREMIUM2.43
Family OrientationCONSERVATISM2.16
LGBTQ+ IdentityOPEN1.9
SustainabilityBALANCE1.82
Community OrientationOPEN1.82
PatriotismCONSERVATISM1.78

Worldwide distribution

Worldwide audience distribution share by country for Foundation (nonprofit)
CountryShare
United States13.8%
Germany7.8%
Brazil6.1%

See Foundation (nonprofit) audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Foundation (nonprofit) have in United States?

Foundation (nonprofit) has an estimated audience of 4,717,640 people in United States, concentrated in California and Texas.

What is the gender split and age of Foundation (nonprofit) fans?

59.8% of Foundation (nonprofit) fans are female, 40.2% are male, with an average age of 43.3 years.

Which brands do Foundation (nonprofit) fans like most?

Foundation (nonprofit) fans show strongest brand affinity for Halsey, Oregon (20×), Solo climbing (5.99×), and Kevin Murphy (screenwriter) (13.19×) over the country average.

Where do Foundation (nonprofit) fans live in United States?

Foundation (nonprofit) fans in United States are most concentrated in California (reach 674,272), Texas (reach 483,774), and Florida (reach 320,414). These three regions account for the largest share of the active audience.

What other brands do Foundation (nonprofit) fans also like?

Beyond Foundation (nonprofit) itself, the audience over-indexes on Solo climbing (5.99×), Kevin Murphy (screenwriter) (13.19×), Urban Outfitters (1.61×), and Israel (1.77×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Foundation (nonprofit). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.