Rascasse Audience Intelligence

Children's rights Audience in Germany

A data profile of the people who buy, follow and care about Children's rights in Germany — modelled from more than twelve digital signal sources. Children's rights has an estimated audience of 291,973 people in Germany.

The average Children's rights fan in Germany is 38.6 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Pediatric dentistry, Terre des hommes, World AIDS Day, with strongest over-indexing on Pediatric dentistry (99.64× the country average).

Demographically, the Children's rights audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Community Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Children's rights fan in Germany is more female, around 38.6 years old, with strong Community Orientation tendencies and a notable affinity for Pediatric dentistry.

Category: Kids & Family · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Children's rights profile in Germany.

Audience size
292K
in Germany
Gender
61.5%
38.5% male
Age
38.6
average years
Country rank
#17682
Topic in Germany
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Children's rights fans

61.5% are female, 38.5% are male, average age 38.6.

Fig. 02

Gender split

61.5%
Female
38.5%
Male
Demographic split for Children's rights audience in Germany
MetricValue
Female61.5%
Male38.5%
Average age38.6
Estimated audience size291,973
Fig. 03

Age distribution

Ø 38.6
average years
Age distribution of the Children's rights audience in Germany
Age bracketShare%
16-1923%
20-2917%
30-3920%
40-4920%
50+20%
Fig. 04

Worldwide distribution

3.4%

of the worldwide Children's rights audience comes from Germany.

Worldwide audience distribution share by country for Children's rights
CountryShare
United States8.1%
Italy6.7%
Brazil5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Children's rights audience in Germany is strongest.

Fig. 05

Top regions by affinity

Children's rights fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~9K1.24×
02Bremen~3K1.21×
03Rheinland-Pfalz~20K1.17×
04Brandenburg~10K1.10×
05Thüringen~8K1.08×
06Niedersachsen~30K1.05×
07Sachsen~10K1.02×
08Saarland~4K1.01×
09Nordrhein-Westfalen~60K0.97×
10Schleswig-Holstein~10K0.93×
11Mecklenburg-Vorpommern~5K0.93×
12Hessen~20K0.92×
13Baden-Württemberg~30K0.86×
14Hamburg~5K0.82×
15Bayern~40K0.81×
16Berlin~10K0.78×
Fig. 06

Affinity by region

Affinity by region — Children's rights, Germany
0.78×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Children's rights audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Children's rights audience
#·InterestCategoryAffinity×
01World AIDS DayHealth153.37×
02Terre des hommesPolitics & Society123.47×
03Pediatric dentistryKids & Family99.64×
04Médecins du MondePolitics & Society60.00×
05HumanitarianismPolitics & Society34.21×
06Médecins Sans FrontièresPolitics & Society28.57×
07Save the ChildrenKids & Family27.43×
08Humanitarian aidHealth21.94×
09Olaf ScholzPolitics & Society13.56×
10UNICEFPolitics & Society12.65×
11Konstantin WeckerMusic & Radio11.43×
12NachDenkSeitenPolitics & Society11.43×
13Non-governmental organizationPolitics & Society10.13×
14Junge FreiheitNews8.29×
15DonationBusiness & Career7.91×
16Der TagesspiegelNews6.47×
17Julia KlöcknerPolitics & Society6.33×
18PedagogyKids & Family6.10×
19Achse des GutenNews5.59×
20WikipediaInternet & Social Media3.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Children's rights audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Children's rights audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN4.09×
IndividualismJOY2.59×
Family OrientationCONSERVATISM2.52×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Children's rights audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.78×
Luxury OrientationPREMIUM0.79×
TravellingTHRILL0.96×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Children's rights have in Germany?

Children's rights has an estimated audience of 291,973 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Children's rights fans?

61.5% of Children's rights fans are female, 38.5% are male, with an average age of 38.6 years.

03

Which brands do Children's rights fans like most?

Children's rights fans show strongest brand affinity for Pediatric dentistry (99.64×), Terre des hommes (123.47×), and World AIDS Day (153.37×) over the country average.

04

Where do Children's rights fans live in Germany?

Children's rights fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Children's rights fans also like?

Beyond Children's rights itself, the audience over-indexes on Terre des hommes (123.47×), World AIDS Day (153.37×), Olaf Scholz (13.56×), and Humanitarianism (34.21×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Children's rights. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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