Humanitarianism Audience in Germany
Humanitarianism has an estimated audience of 281,279 people in Germany. 52.8% are female, 47.2% are male, average age 35.1. Top regions: Thüringen, Nordrhein-Westfalen, Bayern. Top brand affinities: Parma, Faun (band), Pillow, Urban Outfitters, Cocktail.
The average Humanitarianism fan in Germany is 35.1 years old, balanced, and lives primarily in Thüringen. The audience is concentrated in Thüringen, Nordrhein-Westfalen, Bayern. Top brand affinities include Parma, Faun (band), Pillow, with strongest over-indexing on Parma (29.56× the country average). Demographically, the Humanitarianism audience skews balanced with an average age of 35.1, and over-indexes on personality traits such as Community Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Humanitarianism fans
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 35.1 |
| Estimated audience size | 281,279 |
Audience persona
The typical Humanitarianism fan in Germany is balanced, around 35.1 years old, with strong Community Orientation tendencies and a notable affinity for Parma.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Thüringen | 10,471 | 1.46× |
| Nordrhein-Westfalen | 10,419 | 0.17× |
| Bayern | 10,327 | 0.23× |
| Sachsen-Anhalt | 10,095 | 1.39× |
| Bremen | 9,239 | 3.84× |
| Rheinland-Pfalz | 9,014 | 0.64× |
| Brandenburg | 8,732 | 1× |
| Baden-Württemberg | 8,303 | 0.22× |
| Niedersachsen | 8,259 | 0.3× |
| Saarland | 8,237 | 2.38× |
| Mecklenburg-Vorpommern | 8,117 | 1.51× |
| Sachsen | 7,843 | 0.57× |
| Schleswig-Holstein | 7,720 | 0.76× |
| Hessen | 6,190 | 0.29× |
| Berlin | 5,526 | 0.44× |
| Hamburg | 5,080 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Parma | 29.56× | Travel & Leisure |
| Faun (band) | 7.08× | Music & Radio |
| Pillow | 2.06× | Home & Garden |
| Urban Outfitters | 2.18× | Shopping |
| Cocktail | 1.53× | Food & Beverages |
| Unique Gifts | 1.67× | Shopping |
| CAC 40 | 1.63× | Business & Career |
| Product design | 1.74× | Business & Career |
| Christmas Gift | 1.79× | Kids & Family |
| Kieser Training | 3.92× | Sports |
| Birthday Gifts | 1.56× | Kids & Family |
| Enid, Oklahoma | 17.53× | Travel & Leisure |
| Google Analytics | 2.05× | Internet & Social Media |
| Nurse education | 1.9× | Kids & Family |
| Business English | 2.09× | Business & Career |
| Heerhugowaard | 14.2× | Travel & Leisure |
| Eindhoven | 1.55× | Travel & Leisure |
| Manor | 5.25× | Shopping |
| Corona (band) | 1.69× | Music & Radio |
| Home Delivery | 1.66× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 2.47 |
| Patriotism | CONSERVATISM | 2.42 |
| LGBTQ+ Identity | OPEN | 2.3 |
| Need for Security | CONSERVATISM | 1.86 |
| Sustainability | BALANCE | 1.82 |
| Early Adopter Mentality | POWER | 1.57 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.7% |
| United Kingdom | 5.5% |
| India | 5.3% |
See Humanitarianism audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Humanitarianism have in Germany?
Humanitarianism has an estimated audience of 281,279 people in Germany, concentrated in Thüringen and Nordrhein-Westfalen.
What is the gender split and age of Humanitarianism fans?
52.8% of Humanitarianism fans are female, 47.2% are male, with an average age of 35.1 years.
Which brands do Humanitarianism fans like most?
Humanitarianism fans show strongest brand affinity for Parma (29.56×), Faun (band) (7.08×), and Pillow (2.06×) over the country average.
Where do Humanitarianism fans live in Germany?
Humanitarianism fans in Germany are most concentrated in Thüringen (reach 10,471), Nordrhein-Westfalen (reach 10,419), and Bayern (reach 10,327). These three regions account for the largest share of the active audience.
What other brands do Humanitarianism fans also like?
Beyond Humanitarianism itself, the audience over-indexes on Faun (band) (7.08×), Pillow (2.06×), Urban Outfitters (2.18×), and Cocktail (1.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Humanitarianism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.