International development Audience in United States

International development logo

International development has an estimated audience of 1,907,827 people in United States. 65.3% are female, 34.7% are male, average age 43.3. Top regions: California, New York, Virginia. Top brand affinities: Natural rubber, Business English, Nationality, South Asian cuisine, Necktie.

The average International development fan in United States is 43.3 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Virginia. Top brand affinities include Natural rubber, Business English, Nationality, with strongest over-indexing on Natural rubber (2.94× the country average). Demographically, the International development audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Community Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Field of study

Demographics of International development fans

Demographic split for International development audience in United States
MetricValue
Female65.3%
Male34.7%
Average age43.3
Estimated audience size1,907,827

Audience persona

The typical International development fan in United States is more female, around 43.3 years old, with strong Community Orientation tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for International development in United States
RegionReachAffinity
California126,7330.6×
New York88,1640.83×
Virginia73,6641.59×
Texas73,2650.45×
Maryland66,6312.03×
Florida55,9010.43×
Washington, District of Columbia54,1059.44×
Massachusetts41,8081.11×
Pennsylvania34,8700.54×
Illinois34,3410.54×
Georgia31,7020.54×
North Carolina29,5020.51×
New Jersey26,0340.54×
Michigan23,7660.48×
Washington23,5450.62×
Colorado20,8710.69×
Ohio19,5880.33×
Arizona14,5930.37×
Indiana14,5420.42×
Minnesota14,0800.52×
Oregon12,4310.57×
Louisiana12,3290.5×
Missouri12,1630.4×
Connecticut10,9510.57×
Tennessee10,9330.29×
Wisconsin10,9100.38×
Mississippi10,3990.66×
Alabama10,0410.38×
Arkansas10,0090.64×
Oklahoma9,7880.46×
Kentucky9,6330.4×
Vermont9,5182.84×
South Carolina9,4980.33×
Utah8,9870.53×
West Virginia8,5850.97×
Alaska8,5672.1×
Iowa8,1560.52×
Kansas7,9300.53×
Idaho7,9280.83×
Hawaii7,5730.92×
Montana7,4691.41×
Nevada7,4410.4×
Rhode Island7,4001.22×
Maine7,3951.08×
South Dakota7,3721.67×
North Dakota7,1781.83×
New Hampshire7,0740.94×
Wyoming6,9452.46×
Nebraska6,9270.72×
New Mexico6,8910.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for International development audience
BrandAffinityCategory
Natural rubber2.94×Cars & Mobility
Business English4.55×Business & Career
Nationality1.58×Politics & Society
South Asian cuisine5.9×Food & Beverages
Necktie2.99×Fashion & Accessoires
Parma6.69×Travel & Leisure
Dental hygienist3.48×Health
Grand Prairie, Texas3.82×Travel & Leisure
Solo climbing3.19×Sports
Panama1.52×Travel & Leisure
Sears1.7×Shopping
CAC 402.12×Business & Career
Penn & Teller3.33×Movies & TV
Laneige2.1×Beauty & Wellness
WESH 2 News1.86×Movies & TV
Kingdom of Judah2.68×Politics & Society
Enfamil2.43×Kids & Family
WGN-TV1.96×Movies & TV
19 Kids and Counting1.9×Movies & TV
La Opinión2.4×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by International development audience
TraitClusterScore
Community OrientationOPEN3.77
PatriotismCONSERVATISM3.09
SustainabilityBALANCE2.23
Career OrientationPOWER2.03
TravellingTHRILL1.81
Design AffinityPREMIUM1.71

Worldwide distribution

Worldwide audience distribution share by country for International development
CountryShare
United States19.7%
Brazil7.4%
United Kingdom6.5%

See International development audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does International development have in United States?

International development has an estimated audience of 1,907,827 people in United States, concentrated in California and New York.

What is the gender split and age of International development fans?

65.3% of International development fans are female, 34.7% are male, with an average age of 43.3 years.

Which brands do International development fans like most?

International development fans show strongest brand affinity for Natural rubber (2.94×), Business English (4.55×), and Nationality (1.58×) over the country average.

Where do International development fans live in United States?

International development fans in United States are most concentrated in California (reach 126,733), New York (reach 88,164), and Virginia (reach 73,664). These three regions account for the largest share of the active audience.

What other brands do International development fans also like?

Beyond International development itself, the audience over-indexes on Business English (4.55×), Nationality (1.58×), South Asian cuisine (5.9×), and Necktie (2.99×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for International development. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.