Rascasse Audience Intelligence

Han dynasty Audience in United States

A data profile of the people who buy, follow and care about Han dynasty in United States — modelled from more than twelve digital signal sources. Han dynasty has an estimated audience of 1,278,331 people in United States.

#7855among Topic in United States#1213in Politics & Society

The average Han dynasty fan in United States is 47.6 years old, balanced, and lives primarily in New York.

The audience is concentrated in New York, Pennsylvania, California.

Top brand affinities include Confucianism, North Korea, Mongolia, with strongest over-indexing on Confucianism (230.9× the country average).

Demographically, the Han dynasty audience skews balanced with an average age of 47.6, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Han dynasty fan in United States is balanced, around 47.6 years old, with strong Patriotism tendencies and a notable affinity for Confucianism.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Han dynasty profile in United States.

Audience size
1.3M
in United States
Gender
45.9%♀
54.1% male
Age
47.6
average years
Country rank
#19942
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Han dynasty fans

45.9% are female, 54.1% are male, average age 47.6.

Fig. 02

Gender split

45.9%
Female
54.1%
Male
Demographic split for Han dynasty audience in United States
MetricValue
Female45.9%
Male54.1%
Average age47.6
Estimated audience size1,278,331
Fig. 03

Age distribution

Ø 47.6
average years
Age distribution of the Han dynasty audience in United States
Age bracketShare%
16-199%
20-2911%
30-3913%
40-4918%
50+49%
Fig. 04

Worldwide distribution

11.2%

of the worldwide Han dynasty audience comes from United States.

Worldwide audience distribution share by country for Han dynasty
CountryShare
Vietnam44.2%
United States11.2%
Taiwan6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Han dynasty audience in United States is strongest.

Fig. 05

Top regions by affinity

Han dynasty fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~50K14.14×
02Pennsylvania~200K5.12×
03New York~400K5.03×
04New Jersey~70K2.26×
05Colorado~30K1.40×
06Delaware~4K1.25×
07Indiana~30K1.24×
08Virginia~30K0.91×
09Maryland~20K0.89×
10Hawaii~4K0.77×
11Alaska~2K0.74×
12Vermont~2K0.73×
13Massachusetts~20K0.71×
14North Dakota~2K0.70×
15South Dakota~2K0.68×
16California~90K0.65×
17Washington~20K0.65×
18Connecticut~8K0.65×
19Montana~2K0.65×
20New Hampshire~3K0.64×
21Rhode Island~3K0.64×
22West Virginia~4K0.63×
23Maine~3K0.63×
24Kentucky~10K0.61×
25Idaho~4K0.60×
26Texas~60K0.59×
27Nebraska~4K0.59×
28Michigan~20K0.58×
29Minnesota~10K0.58×
30Kansas~6K0.58×
31Georgia~20K0.56×
32Tennessee~10K0.56×
33Oregon~8K0.56×
34New Mexico~3K0.55×
35Alabama~9K0.53×
36Utah~6K0.52×
37North Carolina~20K0.51×
38Nevada~6K0.51×
39Mississippi~5K0.51×
40Arkansas~5K0.51×
41Missouri~10K0.50×
42Iowa~5K0.50×
43Wisconsin~9K0.49×
44Illinois~20K0.48×
45Oklahoma~7K0.48×
46Arizona~10K0.45×
47Florida~40K0.44×
48Louisiana~7K0.44×
49South Carolina~8K0.43×
50Ohio~20K0.40×
Fig. 06

Affinity by region

Affinity by region — Han dynasty, United States
0.40×1.00×14.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Han dynasty audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Han dynasty audience
#·InterestCategoryAffinity×
01ConfucianismPolitics & Society230.90×
02Coppa ItaliaSports171.53×
03Czech RepublicTravel & Leisure34.90×
04North KoreaTravel & Leisure33.20×
05MongoliaTravel & Leisure28.31×
06Da NangTravel & Leisure26.91×
07CambodiaTravel & Leisure24.71×
08WokFood & Beverages19.36×
09HanoiTravel & Leisure16.85×
10MalaysiaTravel & Leisure14.53×
11SingaporeTravel & Leisure10.00×
12VietnamTravel & Leisure9.09×
13PakistanTravel & Leisure8.88×
14South AfricaTravel & Leisure7.83×
15BuddhismHealth7.18×
16New ZealandTravel & Leisure7.14×
17DiaryKids & Family4.98×
18Renewable energyBusiness & Career4.55×
19Discount storesShopping4.19×
20Shopping mallsShopping3.24×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Han dynasty audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Han dynasty audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.50×
SpiritualityBALANCE2.27×
Quality AwarenessPREMIUM1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Han dynasty audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.62×
Pet OwnershipJOY0.79×
Healthy LifestyleBALANCE0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Han dynasty have in United States?

Han dynasty has an estimated audience of 1,278,331 people in United States, concentrated in New York and Pennsylvania.

02

What is the gender split and age of Han dynasty fans?

45.9% of Han dynasty fans are female, 54.1% are male, with an average age of 47.6 years.

03

Which brands do Han dynasty fans like most?

Han dynasty fans show strongest brand affinity for Confucianism (230.9×), North Korea (33.2×), and Mongolia (28.31×) over the country average.

04

Where do Han dynasty fans live in United States?

Han dynasty fans in United States are most concentrated in New York (reach ~400K), Pennsylvania (reach ~200K), and California (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Han dynasty fans also like?

Beyond Han dynasty itself, the audience over-indexes on North Korea (33.2×), Mongolia (28.31×), Coppa Italia (171.53×), and Czech Republic (34.9×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Han dynasty audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Han dynasty. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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