Rascasse Audience Intelligence

Chat room Audience in Germany

A data profile of the people who buy, follow and care about Chat room in Germany — modelled from more than twelve digital signal sources. Chat room has an estimated audience of 524,891 people in Germany.

The average Chat room fan in Germany is 40.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include OmeTV, Chat GPT, Google News, with strongest over-indexing on OmeTV (96.32× the country average).

Demographically, the Chat room audience skews more male with an average age of 40.4, and over-indexes on personality traits such as Price Sensitivity, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Chat room fan in Germany is more male, around 40.4 years old, with strong Price Sensitivity tendencies and a notable affinity for OmeTV.

Category: Internet & Social Media · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chat room profile in Germany.

Audience size
525K
in Germany
Gender
41.8%
58.2% male
Age
40.4
average years
Country rank
#11302
Topic in Germany
Fig. 01

Search interest · 12-month trend

+74%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chat room fans

41.8% are female, 58.2% are male, average age 40.4.

Fig. 02

Gender split

41.8%
Female
58.2%
Male
Demographic split for Chat room audience in Germany
MetricValue
Female41.8%
Male58.2%
Average age40.4
Estimated audience size524,891
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Chat room audience in Germany
Age bracketShare%
16-1915%
20-2919%
30-3923%
40-4923%
50+20%
Fig. 04

Worldwide distribution

1.8%

of the worldwide Chat room audience comes from Germany.

Worldwide audience distribution share by country for Chat room
CountryShare
United States30.2%
United Kingdom6.4%
India4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chat room audience in Germany is strongest.

Fig. 05

Top regions by affinity

Chat room fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~90K1.22×
02Hamburg~10K1.21×
03Bayern~100K1.20×
04Berlin~30K1.20×
05Nordrhein-Westfalen~100K1.16×
06Hessen~50K1.15×
07Bremen~5K1.14×
08Niedersachsen~50K1.03×
09Schleswig-Holstein~20K1.02×
10Rheinland-Pfalz~30K0.95×
11Saarland~6K0.93×
12Sachsen~20K0.85×
13Brandenburg~10K0.82×
14Thüringen~10K0.82×
15Mecklenburg-Vorpommern~7K0.74×
16Sachsen-Anhalt~9K0.66×
Fig. 06

Affinity by region

Affinity by region — Chat room, Germany
0.66×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chat room audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chat room audience
#·InterestCategoryAffinity×
01Chevrolet CruzeCars & Mobility110.98×
02Chicken saladFood & Beverages109.87×
03Kia OptimaCars & Mobility109.80×
04Hyundai SonataCars & Mobility106.48×
05Voice chatTechnology & Electronics96.89×
06OmeTVInternet & Social Media96.32×
07The American University of Iraq – SulaimaniBusiness & Career90.69×
08Civil law (legal system)Business & Career42.44×
09Google NewsNews40.31×
10ColgateBeauty & Wellness38.44×
11Hyundai Santa FeCars & Mobility34.07×
12Chat GPTTechnology & Electronics33.11×
13University of BaghdadBusiness & Career28.91×
14Kia EV6Cars & Mobility28.23×
15Services marketingBusiness & Career23.31×
16Certified Pre-OwnedCars & Mobility20.00×
17Jack NicholsonMovies & TV20.00×
18TRT 1Movies & TV17.33×
19YouTube MusicInternet & Social Media13.24×
20Galatasaray S.K.Sports6.76×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chat room audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Chat room audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM2.10×
SpiritualityBALANCE1.73×
PatriotismCONSERVATISM1.51×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Chat room audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.60×
Healthy LifestyleBALANCE0.68×
DIY MentalityTHRILL0.74×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Chat room have in Germany?

Chat room has an estimated audience of 524,891 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Chat room fans?

41.8% of Chat room fans are female, 58.2% are male, with an average age of 40.4 years.

03

Which brands do Chat room fans like most?

Chat room fans show strongest brand affinity for OmeTV (96.32×), Chat GPT (33.11×), and Google News (40.31×) over the country average.

04

Where do Chat room fans live in Germany?

Chat room fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Chat room fans also like?

Beyond Chat room itself, the audience over-indexes on Chat GPT (33.11×), Google News (40.31×), Kia Optima (109.8×), and Hyundai Sonata (106.48×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Chat room. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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