Colorist Audience in Germany

Colorist logo

Colorist has an estimated audience of 255,718 people in Germany. 77.0% are female, 23.0% are male, average age 35.1. Top brand affinities: Enzkreis, Rossmann, Mustard seed, Loincloth, Mothercare.

Top brand affinities include Enzkreis, Rossmann, Mustard seed, with strongest over-indexing on Enzkreis (91.76× the country average). Demographically, the Colorist audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Pet Ownership, Early Adopter Mentality.

Category: Arts & Culture · Type: Topic

Demographics of Colorist fans

Demographic split for Colorist audience in Germany
MetricValue
Female77.0%
Male23.0%
Average age35.1
Estimated audience size255,718

Audience persona

The typical Colorist fan in Germany is more female, around 35.1 years old, with strong Pet Ownership tendencies and a notable affinity for Enzkreis.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Colorist audience
BrandAffinityCategory
Enzkreis91.76×Travel & Leisure
Rossmann2.5×Shopping
Mustard seed20×Food & Beverages
Loincloth4.27×Fashion & Accessoires
Mothercare2.56×Kids & Family
Scots Guards63.28×Politics & Society
Nazım Hikmet Ran15.39×Literature
Progressive rock1.76×Music & Radio
Centurion (film)5.93×Movies & TV
Time (magazine)2.22×News
Solo climbing4.04×Sports
HODINKEE10.03×Fashion & Accessoires
Product design1.5×Business & Career
Isola 200016.07×Travel & Leisure
Fairy godmother14.98×Literature
İlahiler6.59×Literature
Picnic2.47×Kids & Family
Home Delivery1.75×Food & Beverages
Emirdağ6.62×Travel & Leisure
Icon (magazine)1.55×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Colorist audience
TraitClusterScore
Pet OwnershipJOY1.67
Early Adopter MentalityPOWER1.63
SustainabilityBALANCE1.62
Healthy LifestyleBALANCE1.48
Quality AwarenessPREMIUM1.36
Career OrientationPOWER1.34

Worldwide distribution

Worldwide audience distribution share by country for Colorist
CountryShare
United States31.0%
Japan7.2%
Italy6.4%

See Colorist audiences in other countries

More Arts & Culture audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Colorist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.