Rascasse Audience Intelligence

Constellation Audience in Germany

A data profile of the people who buy, follow and care about Constellation in Germany — modelled from more than twelve digital signal sources. Constellation has an estimated audience of 233,090 people in Germany.

#6958among Topic in Germany#1692in Travel & Leisure

The average Constellation fan in Germany is 33.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Smallville, Robert Pattinson, Jennifer Love Hewitt, with strongest over-indexing on Smallville (18.9× the country average).

Demographically, the Constellation audience skews more female with an average age of 33.8, and over-indexes on personality traits such as Mindfulness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Constellation fan in Germany is more female, around 33.8 years old, with strong Mindfulness tendencies and a notable affinity for Smallville.

Category: Travel & Leisure · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Constellation profile in Germany.

Audience size
233K
in Germany
Gender
64.4%♀
35.6% male
Age
33.8
average years
Country rank
#20597
Topic in Germany
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Constellation fans

64.4% are female, 35.6% are male, average age 33.8.

Fig. 02

Gender split

64.4%
Female
35.6%
Male
Demographic split for Constellation audience in Germany
MetricValue
Female64.4%
Male35.6%
Average age33.8
Estimated audience size233,090
Fig. 03

Age distribution

Ø 33.8
average years
Age distribution of the Constellation audience in Germany
Age bracketShare%
16-1938%
20-2918%
30-3916%
40-4917%
50+12%
Fig. 04

Worldwide distribution

0.9%

of the worldwide Constellation audience comes from Germany.

Worldwide audience distribution share by country for Constellation
CountryShare
India17.6%
United States10.9%
Japan6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Constellation audience in Germany is strongest.

Fig. 05

Top regions by affinity

Constellation fans by region: top regions in Germany
#RegionReachAffinity×
01Mecklenburg-Vorpommern~6K1.28×
02Sachsen~10K1.23×
03Thüringen~7K1.15×
04Brandenburg~8K1.08×
05Sachsen-Anhalt~6K1.05×
06Rheinland-Pfalz~10K1.02×
07Nordrhein-Westfalen~50K0.99×
08Niedersachsen~20K0.99×
09Hamburg~5K0.99×
10Berlin~10K0.97×
11Schleswig-Holstein~8K0.97×
12Bayern~40K0.95×
13Hessen~20K0.95×
14Baden-Württemberg~30K0.93×
15Saarland~3K0.91×
16Bremen~2K0.79×
Fig. 06

Affinity by region

Affinity by region — Constellation, Germany
0.79×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Constellation audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Constellation audience
#·InterestCategoryAffinity×
01Nose piercingFashion & Accessoires46.05×
02MargaritaFood & Beverages43.87×
03Robert PattinsonMovies & TV20.00×
04Jennifer Love HewittMovies & TV20.00×
05James FrancoMovies & TV20.00×
06Rosario DawsonMovies & TV20.00×
07Once upon a timeMovies & TV20.00×
08Clueless (film)Movies & TV20.00×
09Brenda SongFashion & Accessoires20.00×
10High School DxDMovies & TV19.81×
11Sam RockwellMovies & TV19.55×
12SmallvilleMovies & TV18.90×
13Crystal healingHealth17.74×
14Anthony HopkinsMovies & TV15.93×
15Martini (vermouth)Food & Beverages14.62×
16ALF (TV series)Movies & TV13.90×
17Revenge (TV series)Movies & TV13.57×
18HoroscopeHealth13.19×
19Blake LivelyMovies & TV9.72×
20Millie Bobby BrownMovies & TV4.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Constellation audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Constellation audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.97×
SpiritualityBALANCE1.91×
ExtroversionTHRILL1.61×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Constellation audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.78×
Sports ActivityPOWER0.81×
Price SensitivityPREMIUM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Constellation have in Germany?

Constellation has an estimated audience of 233,090 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Constellation fans?

64.4% of Constellation fans are female, 35.6% are male, with an average age of 33.8 years.

03

Which brands do Constellation fans like most?

Constellation fans show strongest brand affinity for Smallville (18.9×), Robert Pattinson (20×), and Jennifer Love Hewitt (20×) over the country average.

04

Where do Constellation fans live in Germany?

Constellation fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Constellation fans also like?

Beyond Constellation itself, the audience over-indexes on Robert Pattinson (20×), Jennifer Love Hewitt (20×), Crystal healing (17.74×), and Anthony Hopkins (15.93×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in Germany

See Constellation audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Constellation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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