Cool jazz Audience in Germany
Cool jazz has an estimated audience of 240,489 people in Germany. 63.9% are female, 36.1% are male, average age 37.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jericho Rosales, Corona (band), Wedgwood, Huánuco, Hudson, New York.
The average Cool jazz fan in Germany is 37.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jericho Rosales, Corona (band), Wedgwood, with strongest over-indexing on Jericho Rosales (165.04× the country average). Demographically, the Cool jazz audience skews more female with an average age of 37.8, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Cool jazz fans
| Metric | Value |
|---|---|
| Female | 63.9% |
| Male | 36.1% |
| Average age | 37.8 |
| Estimated audience size | 240,489 |
Audience persona
The typical Cool jazz fan in Germany is more female, around 37.8 years old, with strong Tradition tendencies and a notable affinity for Jericho Rosales.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 52,047 | 0.99× |
| Bayern | 34,081 | 0.88× |
| Baden-Württemberg | 30,506 | 0.93× |
| Niedersachsen | 23,688 | 1.01× |
| Rheinland-Pfalz | 14,743 | 1.22× |
| Sachsen | 12,828 | 1.09× |
| Hessen | 12,032 | 0.66× |
| Berlin | 8,121 | 0.76× |
| Brandenburg | 7,452 | 1× |
| Schleswig-Holstein | 5,673 | 0.66× |
| Sachsen-Anhalt | 5,583 | 0.9× |
| Thüringen | 5,519 | 0.9× |
| Saarland | 5,272 | 1.79× |
| Mecklenburg-Vorpommern | 4,910 | 1.07× |
| Hamburg | 3,612 | 0.66× |
| Bremen | 3,066 | 1.49× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jericho Rosales | 165.04× | Movies & TV |
| Corona (band) | 5.64× | Music & Radio |
| Wedgwood | 20× | Home & Garden |
| Huánuco | 20× | Travel & Leisure |
| Hudson, New York | 7.24× | Travel & Leisure |
| Icon (magazine) | 2.86× | Arts & Culture |
| myDealZ | 3.19× | Shopping |
| Urban horticulture | 1.91× | Home & Garden |
| Neon Genesis Evangelion (manga) | 6.89× | Literature |
| Handmade Gifts | 1.89× | Kids & Family |
| Jack White | 1.75× | Movies & TV |
| Humans (TV series) | 4.36× | Movies & TV |
| HomeExchange.com | 5.57× | Travel & Leisure |
| Volvo V60 | 3.44× | Cars & Mobility |
| Esra Erol | 4.06× | Movies & TV |
| Home Delivery | 1.99× | Food & Beverages |
| Janitor | 4.42× | Home & Garden |
| Glass cutter | 6.12× | Home & Garden |
| Goosebumps (film) | 6.18× | Movies & TV |
| Fatteh | 6.59× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.56 |
| Patriotism | CONSERVATISM | 1.39 |
| Quality Awareness | PREMIUM | 1.32 |
| Community Orientation | OPEN | 1.27 |
| Early Adopter Mentality | POWER | 1.22 |
| DIY Mentality | THRILL | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 20.0% |
| Mexico | 19.1% |
| United States | 14.0% |
See Cool jazz audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Cool jazz have in Germany?
Cool jazz has an estimated audience of 240,489 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Cool jazz fans?
63.9% of Cool jazz fans are female, 36.1% are male, with an average age of 37.8 years.
Which brands do Cool jazz fans like most?
Cool jazz fans show strongest brand affinity for Jericho Rosales (165.04×), Corona (band) (5.64×), and Wedgwood (20×) over the country average.
Where do Cool jazz fans live in Germany?
Cool jazz fans in Germany are most concentrated in Nordrhein-Westfalen (reach 52,047), Bayern (reach 34,081), and Baden-Württemberg (reach 30,506). These three regions account for the largest share of the active audience.
What other brands do Cool jazz fans also like?
Beyond Cool jazz itself, the audience over-indexes on Corona (band) (5.64×), Wedgwood (20×), Huánuco (20×), and Hudson, New York (7.24×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cool jazz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.