Dunja Hayali Audience in Germany
Dunja Hayali has an estimated audience of 2,161,393 people in Germany. 53.7% are female, 46.3% are male, average age 42.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israel, Stradivarius, Esra Erol, Urban horticulture, Jack White.
The average Dunja Hayali fan in Germany is 42.4 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israel, Stradivarius, Esra Erol, with strongest over-indexing on Israel (2.72× the country average). Demographically, the Dunja Hayali audience skews balanced with an average age of 42.4, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Dunja Hayali fans
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 42.4 |
| Estimated audience size | 2,161,393 |
Audience persona
The typical Dunja Hayali fan in Germany is balanced, around 42.4 years old, with strong Patriotism tendencies and a notable affinity for Israel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 554,478 | 1.17× |
| Bayern | 308,205 | 0.89× |
| Baden-Württemberg | 285,363 | 0.97× |
| Niedersachsen | 234,394 | 1.12× |
| Hessen | 149,451 | 0.91× |
| Rheinland-Pfalz | 125,973 | 1.16× |
| Sachsen | 112,404 | 1.06× |
| Berlin | 85,990 | 0.89× |
| Schleswig-Holstein | 78,830 | 1.02× |
| Brandenburg | 76,744 | 1.14× |
| Sachsen-Anhalt | 59,231 | 1.06× |
| Thüringen | 58,803 | 1.07× |
| Mecklenburg-Vorpommern | 40,575 | 0.98× |
| Hamburg | 39,225 | 0.8× |
| Saarland | 27,224 | 1.03× |
| Bremen | 13,634 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 2.72× | Travel & Leisure |
| Stradivarius | 1.84× | Shopping |
| Esra Erol | 4.8× | Movies & TV |
| Urban horticulture | 1.51× | Home & Garden |
| Jack White | 1.66× | Movies & TV |
| Preacher (comics) | 5.67× | Literature |
| KLIX (AM) | 2.02× | Music & Radio |
| Faun (band) | 3.02× | Music & Radio |
| Roaming | 2.53× | Technology & Electronics |
| Volvo V60 | 2.87× | Cars & Mobility |
| Ho, Ghana | 2.69× | Travel & Leisure |
| Solo climbing | 2.36× | Sports |
| Emperor Entertainment Group | 2.24× | Business & Career |
| Kodi (software) | 1.68× | Technology & Electronics |
| Staycation | 2.07× | Home & Garden |
| Zagreb | 1.94× | Travel & Leisure |
| Keeper (password manager) | 2.08× | Technology & Electronics |
| Parma | 2.68× | Travel & Leisure |
| Edvard Grieg | 3.93× | Literature |
| Hobby Lobby | 3.12× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.08 |
| Pet Ownership | JOY | 1.49 |
| Community Orientation | OPEN | 1.24 |
| Tradition | CONSERVATISM | 1.22 |
| Healthy Lifestyle | BALANCE | 1.16 |
| Need for Security | CONSERVATISM | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 92.0% |
| Austria | 2.2% |
| Switzerland | 2.0% |
See Dunja Hayali audiences in other countries
More TV personality audiences in Germany
- Thomas Gottschalk (7,419,238)
- Markus Lanz (7,072,854)
- Simone Thomalla (3,912,773)
- Esther Sedlaczek (3,354,593)
- Simone Ballack (3,287,869)
Frequently asked questions
How many fans does Dunja Hayali have in Germany?
Dunja Hayali has an estimated audience of 2,161,393 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Dunja Hayali fans?
53.7% of Dunja Hayali fans are female, 46.3% are male, with an average age of 42.4 years.
Which brands do Dunja Hayali fans like most?
Dunja Hayali fans show strongest brand affinity for Israel (2.72×), Stradivarius (1.84×), and Esra Erol (4.8×) over the country average.
Where do Dunja Hayali fans live in Germany?
Dunja Hayali fans in Germany are most concentrated in Nordrhein-Westfalen (reach 554,478), Bayern (reach 308,205), and Baden-Württemberg (reach 285,363). These three regions account for the largest share of the active audience.
What other brands do Dunja Hayali fans also like?
Beyond Dunja Hayali itself, the audience over-indexes on Stradivarius (1.84×), Esra Erol (4.8×), Urban horticulture (1.51×), and Jack White (1.66×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dunja Hayali. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.