Euronews Audience in Germany

Euronews has an estimated audience of 531,701 people in Germany. 30.4% are female, 69.6% are male, average age 40.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Chicago P.D. (season 2), ER (TV series), Barclays, Chicago Fire (TV series), Universal Channel.
The average Euronews fan in Germany is 40.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Chicago P.D. (season 2), ER (TV series), Barclays, with strongest over-indexing on Chicago P.D. (season 2) (67.13× the country average). Demographically, the Euronews audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of Euronews fans
| Metric | Value |
|---|---|
| Female | 30.4% |
| Male | 69.6% |
| Average age | 40.3 |
| Estimated audience size | 531,701 |
Audience persona
The typical Euronews fan in Germany is more male, around 40.3 years old, with strong Patriotism tendencies and a notable affinity for Chicago P.D. (season 2).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 112,606 | 0.97× |
| Bayern | 95,124 | 1.11× |
| Baden-Württemberg | 86,878 | 1.2× |
| Hessen | 64,346 | 1.59× |
| Berlin | 48,008 | 2.02× |
| Niedersachsen | 36,730 | 0.71× |
| Sachsen | 24,282 | 0.93× |
| Rheinland-Pfalz | 21,939 | 0.82× |
| Schleswig-Holstein | 17,872 | 0.94× |
| Hamburg | 14,571 | 1.21× |
| Brandenburg | 13,201 | 0.8× |
| Sachsen-Anhalt | 8,900 | 0.65× |
| Thüringen | 8,395 | 0.62× |
| Saarland | 7,114 | 1.09× |
| Mecklenburg-Vorpommern | 5,085 | 0.5× |
| Bremen | 3,832 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Chicago P.D. (season 2) | 67.13× | Movies & TV |
| ER (TV series) | 46.77× | Movies & TV |
| Barclays | 29.98× | Business & Career |
| Chicago Fire (TV series) | 33.56× | Movies & TV |
| Universal Channel | 79.21× | Movies & TV |
| VTR (telecom company) | 152.14× | Technology & Electronics |
| Commerzbank | 5.87× | Business & Career |
| The Last Kingdom | 37.37× | Movies & TV |
| Academia | 30.11× | Business & Career |
| The Mentalist | 19.72× | Movies & TV |
| Wirtualna Polska | 17.1× | News |
| Le Monde | 19.48× | News |
| BBVA | 17.42× | Business & Career |
| France 24 | 47.88× | Movies & TV |
| Sex and the City (film) | 15.89× | Movies & TV |
| Hawaii Five-0 | 28.05× | Movies & TV |
| Fox News Channel | 16.74× | Movies & TV |
| CSI: Miami | 17.67× | Movies & TV |
| The Rookie | 6.24× | Movies & TV |
| CNN International | 34.24× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.46 |
| Community Orientation | OPEN | 1.45 |
| Urban Lifestyle | OPEN | 1.4 |
| Need for Security | CONSERVATISM | 1.38 |
| Price Sensitivity | PREMIUM | 1.37 |
| LGBTQ+ Identity | OPEN | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 7.6% |
| Germany | 7.4% |
| United Kingdom | 5.7% |
See Euronews audiences in other countries
More Movies & TV audiences in Germany
- ZDF (11,817,984)
- Sport1 (Netherlands) (11,468,333)
- Netflix (9,224,186)
- RTL Television (8,157,870)
- QVC (7,551,798)
Frequently asked questions
How many fans does Euronews have in Germany?
Euronews has an estimated audience of 531,701 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Euronews fans?
30.4% of Euronews fans are female, 69.6% are male, with an average age of 40.3 years.
Which brands do Euronews fans like most?
Euronews fans show strongest brand affinity for Chicago P.D. (season 2) (67.13×), ER (TV series) (46.77×), and Barclays (29.98×) over the country average.
Where do Euronews fans live in Germany?
Euronews fans in Germany are most concentrated in Nordrhein-Westfalen (reach 112,606), Bayern (reach 95,124), and Baden-Württemberg (reach 86,878). These three regions account for the largest share of the active audience.
What other brands do Euronews fans also like?
Beyond Euronews itself, the audience over-indexes on ER (TV series) (46.77×), Barclays (29.98×), Chicago Fire (TV series) (33.56×), and Universal Channel (79.21×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Euronews. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.