Gold-filled jewelry Audience in Germany
Gold-filled jewelry has an estimated audience of 619,240 people in Germany. 82.2% are female, 17.8% are male, average age 31.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Eventim, Jonah Hill, Gold Jewelry, My Name Necklace, Thomas Sabo.
The average Gold-filled jewelry fan in Germany is 31.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Eventim, Jonah Hill, Gold Jewelry, with strongest over-indexing on Eventim (40.68× the country average). Demographically, the Gold-filled jewelry audience skews more female with an average age of 31.8, and over-indexes on personality traits such as Sustainability, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Topic
Demographics of Gold-filled jewelry fans
| Metric | Value |
|---|---|
| Female | 82.2% |
| Male | 17.8% |
| Average age | 31.8 |
| Estimated audience size | 619,240 |
Audience persona
The typical Gold-filled jewelry fan in Germany is more female, around 31.8 years old, with strong Sustainability tendencies and a notable affinity for Eventim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 71,818 | 0.53× |
| Bayern | 62,202 | 0.62× |
| Baden-Württemberg | 46,293 | 0.55× |
| Niedersachsen | 33,195 | 0.55× |
| Hessen | 29,884 | 0.63× |
| Berlin | 25,455 | 0.92× |
| Rheinland-Pfalz | 25,292 | 0.82× |
| Thüringen | 20,730 | 1.31× |
| Schleswig-Holstein | 18,696 | 0.84× |
| Brandenburg | 18,660 | 0.97× |
| Sachsen-Anhalt | 18,198 | 1.13× |
| Sachsen | 16,760 | 0.55× |
| Mecklenburg-Vorpommern | 15,789 | 1.34× |
| Bremen | 15,403 | 2.91× |
| Saarland | 15,360 | 2.02× |
| Hamburg | 14,077 | 1.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Eventim | 40.68× | Travel & Leisure |
| Jonah Hill | 39.15× | Movies & TV |
| Gold Jewelry | 35.18× | Fashion & Accessoires |
| My Name Necklace | 22.83× | Fashion & Accessoires |
| Thomas Sabo | 17.96× | Fashion & Accessoires |
| Nicole Richie | 46.32× | Movies & TV |
| Euphoria | 3.33× | Movies & TV |
| Poseidon (film) | 11.73× | Movies & TV |
| The Simple Things | 42.4× | Food & Beverages |
| Designer clothing | 5.11× | Fashion & Accessoires |
| Harry Potter | 2.08× | Movies & TV |
| Handmade | 4.63× | Home & Garden |
| Lego The Lord of the Rings (video game) | 34.31× | Games |
| Arts and music | 1.74× | Arts & Culture |
| Gwyneth Paltrow | 12.23× | Movies & TV |
| Meg Ryan | 11.71× | Movies & TV |
| Fenerbahçe Men's Basketball | 4.62× | Sports |
| Beauty & Fashion | 5.94× | Beauty & Wellness |
| Galatasaray S.K. | 2.85× | Sports |
| Kalyan Jewellers | 30.45× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 3.13 |
| Individualism | JOY | 2.75 |
| Design Affinity | PREMIUM | 2.37 |
| Creativity | OPEN | 2.3 |
| Extroversion | THRILL | 1.94 |
| Early Adopter Mentality | POWER | 1.94 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.2% |
| Japan | 13.9% |
| India | 6.9% |
See Gold-filled jewelry audiences in other countries
More Fashion & Accessoires audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Gold-filled jewelry have in Germany?
Gold-filled jewelry has an estimated audience of 619,240 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Gold-filled jewelry fans?
82.2% of Gold-filled jewelry fans are female, 17.8% are male, with an average age of 31.8 years.
Which brands do Gold-filled jewelry fans like most?
Gold-filled jewelry fans show strongest brand affinity for Eventim (40.68×), Jonah Hill (39.15×), and Gold Jewelry (35.18×) over the country average.
Where do Gold-filled jewelry fans live in Germany?
Gold-filled jewelry fans in Germany are most concentrated in Nordrhein-Westfalen (reach 71,818), Bayern (reach 62,202), and Baden-Württemberg (reach 46,293). These three regions account for the largest share of the active audience.
What other brands do Gold-filled jewelry fans also like?
Beyond Gold-filled jewelry itself, the audience over-indexes on Jonah Hill (39.15×), Gold Jewelry (35.18×), My Name Necklace (22.83×), and Thomas Sabo (17.96×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gold-filled jewelry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.