Gold-filled jewelry Audience in United States

Gold-filled jewelry logo

Gold-filled jewelry has an estimated audience of 1,739,100 people in United States. 74.2% are female, 25.8% are male, average age 35.1. Top regions: California, Texas, Florida. Top brand affinities: Anderson Silva (kickboxer), Society (film), gold necklaces, Gold plating, Olivia Culpo.

The average Gold-filled jewelry fan in United States is 35.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Anderson Silva (kickboxer), Society (film), gold necklaces, with strongest over-indexing on Anderson Silva (kickboxer) (60.65× the country average). Demographically, the Gold-filled jewelry audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Luxury Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Gold-filled jewelry fans

Demographic split for Gold-filled jewelry audience in United States
MetricValue
Female74.2%
Male25.8%
Average age35.1
Estimated audience size1,739,100

Audience persona

The typical Gold-filled jewelry fan in United States is more female, around 35.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Anderson Silva (kickboxer).

Top regions in United States

Top regions ranked by reach for Gold-filled jewelry in United States
RegionReachAffinity
California227,6701.19×
Texas190,9461.28×
Florida138,1321.17×
New York102,4851.05×
North Carolina68,7461.31×
Georgia62,8741.17×
Pennsylvania60,2231.03×
Illinois55,6780.96×
Ohio46,1150.86×
New Jersey45,1001.02×
Virginia43,6931.03×
Tennessee41,2481.18×
Michigan38,2890.84×
Arizona37,4451.05×
Massachusetts37,0291.08×
South Carolina33,3651.28×
Washington32,9620.94×
Alabama31,6181.3×
Hawaii28,3403.79×
Maryland28,0390.94×
Indiana27,8330.88×
Missouri26,1130.93×
Kentucky25,3511.16×
Colorado25,3180.92×
Louisiana24,4611.09×
Wisconsin21,1360.81×
Minnesota20,1310.81×
Oklahoma19,8151.03×
Oregon19,1470.96×
Connecticut17,3490.99×
Mississippi16,9631.18×
Nevada16,0050.95×
Utah15,7061.01×
Arkansas14,5631.02×
Kansas12,3910.9×
Iowa10,6290.74×
Idaho8,0420.92×
Nebraska7,0260.81×
New Mexico6,6120.76×
West Virginia6,1190.76×
Rhode Island5,4300.98×
Maine5,1460.83×
New Hampshire5,0420.74×
Washington, District of Columbia4,3590.83×
Delaware3,8570.8×
Montana3,2760.68×
Alaska2,7010.73×
North Dakota2,2630.63×
Vermont2,0260.66×
South Dakota1,9200.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gold-filled jewelry audience
BrandAffinityCategory
Anderson Silva (kickboxer)60.65×Sports
Society (film)41.47×Movies & TV
gold necklaces33.4×Fashion & Accessoires
Gold plating19.1×Fashion & Accessoires
Olivia Culpo22.73×Movies & TV
Gold Jewelry18.59×Fashion & Accessoires
Silver4.71×Home & Garden
Pearl6.22×Fashion & Accessoires
Anklet12.47×Fashion & Accessoires
Sterling silver5.68×Fashion & Accessoires
Costume jewelry6.41×Fashion & Accessoires
Jewlr10.56×Fashion & Accessoires
Art jewelry6.09×Fashion & Accessoires
Pendant4.67×Politics & Society
Kendra Scott5.79×Fashion & Accessoires
Diamond3.53×Fashion & Accessoires
Ring (jewellery)3.64×Fashion & Accessoires
Gemstone2.98×Fashion & Accessoires
God2.06×Politics & Society
Pandora5.31×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gold-filled jewelry audience
TraitClusterScore
Luxury OrientationPREMIUM2.79
SustainabilityBALANCE2.29
Design AffinityPREMIUM1.94
Price SensitivityPREMIUM1.84
IndulgenceJOY1.76
MindfulnessBALANCE1.61

Worldwide distribution

Worldwide audience distribution share by country for Gold-filled jewelry
CountryShare
United States19.2%
Japan13.9%
India6.9%

See Gold-filled jewelry audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Gold-filled jewelry have in United States?

Gold-filled jewelry has an estimated audience of 1,739,100 people in United States, concentrated in California and Texas.

What is the gender split and age of Gold-filled jewelry fans?

74.2% of Gold-filled jewelry fans are female, 25.8% are male, with an average age of 35.1 years.

Which brands do Gold-filled jewelry fans like most?

Gold-filled jewelry fans show strongest brand affinity for Anderson Silva (kickboxer) (60.65×), Society (film) (41.47×), and gold necklaces (33.4×) over the country average.

Where do Gold-filled jewelry fans live in United States?

Gold-filled jewelry fans in United States are most concentrated in California (reach 227,670), Texas (reach 190,946), and Florida (reach 138,132). These three regions account for the largest share of the active audience.

What other brands do Gold-filled jewelry fans also like?

Beyond Gold-filled jewelry itself, the audience over-indexes on Society (film) (41.47×), gold necklaces (33.4×), Gold plating (19.1×), and Olivia Culpo (22.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gold-filled jewelry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.