Gemstone Audience in United States

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Gemstone has an estimated audience of 31,863,474 people in United States. 70.6% are female, 29.4% are male, average age 39.7. Top regions: California, Texas, Florida. Top brand affinities: Diamond, Necklace, Lulu 黃路梓茵, Bracelet, Crystal.

The average Gemstone fan in United States is 39.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Diamond, Necklace, Lulu 黃路梓茵, with strongest over-indexing on Diamond (2.33× the country average). Demographically, the Gemstone audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Mindfulness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Gemstone fans

Demographic split for Gemstone audience in United States
MetricValue
Female70.6%
Male29.4%
Average age39.7
Estimated audience size31,863,474

Audience persona

The typical Gemstone fan in United States is more female, around 39.7 years old, with strong Mindfulness tendencies and a notable affinity for Diamond.

Top regions in United States

Top regions ranked by reach for Gemstone in United States
RegionReachAffinity
California3,309,8910.94×
Texas2,800,3401.02×
Florida1,874,4220.87×
Virginia1,719,5512.22×
New York1,569,6200.88×
Pennsylvania1,071,8801×
Ohio1,050,4391.07×
North Carolina1,003,1551.05×
Illinois945,4680.89×
Georgia940,9030.96×
Michigan808,1700.97×
Washington699,3501.09×
Tennessee689,8931.08×
New Jersey660,0350.81×
Arizona617,3370.95×
Indiana607,2791.04×
Missouri548,2021.07×
Massachusetts514,6540.82×
Colorado507,9891.01×
South Carolina496,1951.04×
Maryland494,0350.9×
Minnesota467,5201.02×
Alabama460,2761.03×
Kentucky429,6651.08×
Wisconsin421,5620.88×
Louisiana415,9741.01×
Oklahoma399,1041.13×
Oregon391,7321.07×
Utah314,9841.1×
Arkansas297,8101.13×
Connecticut289,0060.9×
Nevada278,9060.91×
Mississippi264,9881.01×
Kansas264,6551.05×
Iowa243,4420.93×
Idaho204,4801.28×
West Virginia166,5221.12×
Nebraska158,5340.99×
New Mexico152,2990.95×
Hawaii125,6160.92×
New Hampshire109,9890.88×
Maine108,4540.95×
Montana88,6211×
Rhode Island77,3970.76×
Delaware72,9790.83×
Washington, District of Columbia72,5590.76×
Alaska67,9761×
North Dakota64,1420.98×
South Dakota62,7560.85×
Vermont50,0860.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gemstone audience
BrandAffinityCategory
Diamond2.33×Fashion & Accessoires
Necklace2.19×Fashion & Accessoires
Lulu 黃路梓茵3.26×Movies & TV
Bracelet1.82×Fashion & Accessoires
Crystal2.13×Fashion & Accessoires
Pendant2.56×Politics & Society
Ring (jewellery)1.96×Fashion & Accessoires
Jewelry design2.54×Fashion & Accessoires
Earring1.98×Fashion & Accessoires
Silver1.91×Home & Garden
Handmade jewelry1.81×Fashion & Accessoires
Art jewelry2.78×Fashion & Accessoires
Engagement ring1.72×Fashion & Accessoires
Costume jewelry2.73×Fashion & Accessoires
Wedding ring1.72×Fashion & Accessoires
Kay Jewelers2.29×Fashion & Accessoires
Sterling silver2.29×Fashion & Accessoires
Chain2.19×Home & Garden
Pearl2.34×Fashion & Accessoires
Pandora2.28×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gemstone audience
TraitClusterScore
MindfulnessBALANCE1.35
Luxury OrientationPREMIUM1.35
Design AffinityPREMIUM1.33
ExtroversionTHRILL1.32
SustainabilityBALANCE1.31
Healthy LifestyleBALANCE1.22

Worldwide distribution

Worldwide audience distribution share by country for Gemstone
CountryShare
United States20.2%
Japan8.5%
India5.9%

See Gemstone audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Gemstone have in United States?

Gemstone has an estimated audience of 31,863,474 people in United States, concentrated in California and Texas.

What is the gender split and age of Gemstone fans?

70.6% of Gemstone fans are female, 29.4% are male, with an average age of 39.7 years.

Which brands do Gemstone fans like most?

Gemstone fans show strongest brand affinity for Diamond (2.33×), Necklace (2.19×), and Lulu 黃路梓茵 (3.26×) over the country average.

Where do Gemstone fans live in United States?

Gemstone fans in United States are most concentrated in California (reach 3,309,891), Texas (reach 2,800,340), and Florida (reach 1,874,422). These three regions account for the largest share of the active audience.

What other brands do Gemstone fans also like?

Beyond Gemstone itself, the audience over-indexes on Necklace (2.19×), Lulu 黃路梓茵 (3.26×), Bracelet (1.82×), and Crystal (2.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gemstone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.