Rascasse Audience Intelligence

Art jewelry Audience in United States

A data profile of the people who buy, follow and care about Art jewelry in United States — modelled from more than twelve digital signal sources. Art jewelry has an estimated audience of 8,620,142 people in United States.

#2579among Topic in United States#209in Fashion & Accessoires

The average Art jewelry fan in United States is 37.2 years old, more female, and lives primarily in Georgia.

The audience is concentrated in Georgia, California, Texas.

Top brand affinities include Handmade jewelry, Necklace, Pandora, with strongest over-indexing on Handmade jewelry (8.64× the country average).

Demographically, the Art jewelry audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Design Affinity, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Art jewelry fan in United States is more female, around 37.2 years old, with strong Design Affinity tendencies and a notable affinity for Handmade jewelry.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Art jewelry profile in United States.

Audience size
8.6M
in United States
Gender
71.9%♀
28.1% male
Age
37.2
average years
Country rank
#4121
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Art jewelry fans

71.9% are female, 28.1% are male, average age 37.2.

Fig. 02

Gender split

71.9%
Female
28.1%
Male
Demographic split for Art jewelry audience in United States
MetricValue
Female71.9%
Male28.1%
Average age37.2
Estimated audience size8,620,142
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the Art jewelry audience in United States
Age bracketShare%
16-1924%
20-2922%
30-3919%
40-4919%
50+17%
Fig. 04

Worldwide distribution

9.8%

of the worldwide Art jewelry audience comes from United States.

Worldwide audience distribution share by country for Art jewelry
CountryShare
United States9.8%
Brazil9.2%
Italy8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Art jewelry audience in United States is strongest.

Fig. 05

Top regions by affinity

Art jewelry fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~2M6.65×
02Alabama~400K3.22×
03Vermont~20K1.28×
04Ohio~300K1.27×
05North Dakota~20K1.14×
06South Dakota~20K1.12×
07Alaska~20K1.11×
08Montana~30K1.08×
09Rhode Island~30K1.07×
10Delaware~30K1.06×
11New Mexico~40K1.03×
12Hawaii~40K1.02×
13New Hampshire~30K1.02×
14West Virginia~40K1.01×
15Maine~30K1.01×
16Idaho~40K1.00×
17Washington, District of Columbia~30K0.98×
18Mississippi~70K0.97×
19Nebraska~40K0.97×
20Arkansas~70K0.94×
21Kansas~60K0.93×
22Oregon~90K0.92×
23Iowa~70K0.92×
24Virginia~200K0.91×
25Oklahoma~90K0.90×
26Utah~70K0.90×
27Louisiana~100K0.89×
28Kentucky~100K0.89×
29Connecticut~80K0.89×
30Nevada~70K0.89×
31Massachusetts~100K0.87×
32South Carolina~100K0.86×
33Missouri~100K0.85×
34Wisconsin~100K0.85×
35New York~400K0.84×
36Indiana~100K0.84×
37Colorado~100K0.84×
38Minnesota~100K0.84×
39Tennessee~100K0.83×
40Maryland~100K0.83×
41Arizona~100K0.81×
42Washington~100K0.80×
43Michigan~200K0.78×
44New Jersey~200K0.78×
45Pennsylvania~200K0.76×
46Illinois~200K0.76×
47North Carolina~200K0.76×
48Florida~400K0.73×
49Texas~500K0.72×
50California~600K0.63×
Fig. 06

Affinity by region

Affinity by region — Art jewelry, United States
0.63×1.00×6.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Art jewelry audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Art jewelry audience
#·InterestCategoryAffinity×
01Charm braceletFashion & Accessoires9.18×
02Handmade jewelryFashion & Accessoires8.64×
03PandoraFashion & Accessoires8.42×
04Costume jewelryFashion & Accessoires8.37×
05Sterling silverFashion & Accessoires5.88×
06NecklaceFashion & Accessoires5.53×
07CartierFashion & Accessoires5.14×
08HouseplantHome & Garden4.81×
09EarringFashion & Accessoires4.10×
10BraceletFashion & Accessoires3.79×
11Free PeopleFashion & Accessoires3.76×
12Art exhibitionArts & Culture3.56×
13Natural skin careBeauty & Wellness3.24×
14EtsyFashion & Accessoires2.40×
15Old NavyFashion & Accessoires2.29×
16SephoraShopping2.25×
17Trader Joe'sShopping2.23×
18Luxury goodsFashion & Accessoires2.01×
19BeautyBeauty & Wellness1.70×
20CraftsHome & Garden1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Art jewelry audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Art jewelry audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM2.22×
CreativityOPEN2.02×
TraditionCONSERVATISM1.45×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Art jewelry audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.36×
Convenience OrientationPREMIUM0.56×
Need for SecurityCONSERVATISM0.59×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Art jewelry have in United States?

Art jewelry has an estimated audience of 8,620,142 people in United States, concentrated in Georgia and California.

02

What is the gender split and age of Art jewelry fans?

71.9% of Art jewelry fans are female, 28.1% are male, with an average age of 37.2 years.

03

Which brands do Art jewelry fans like most?

Art jewelry fans show strongest brand affinity for Handmade jewelry (8.64×), Necklace (5.53×), and Pandora (8.42×) over the country average.

04

Where do Art jewelry fans live in United States?

Art jewelry fans in United States are most concentrated in Georgia (reach ~2M), California (reach ~600K), and Texas (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Art jewelry fans also like?

Beyond Art jewelry itself, the audience over-indexes on Necklace (5.53×), Pandora (8.42×), Costume jewelry (8.37×), and Bracelet (3.79×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Art jewelry audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Art jewelry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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