Art jewelry Audience in United States

Art jewelry has an estimated audience of 8,620,142 people in United States. 71.9% are female, 28.1% are male, average age 37.2. Top regions: Georgia, California, Texas. Top brand affinities: Handmade jewelry, Necklace, Pandora, Costume jewelry, Bracelet.
The average Art jewelry fan in United States is 37.2 years old, more female, and lives primarily in Georgia. The audience is concentrated in Georgia, California, Texas. Top brand affinities include Handmade jewelry, Necklace, Pandora, with strongest over-indexing on Handmade jewelry (8.64× the country average). Demographically, the Art jewelry audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Topic
Demographics of Art jewelry fans
| Metric | Value |
|---|---|
| Female | 71.9% |
| Male | 28.1% |
| Average age | 37.2 |
| Estimated audience size | 8,620,142 |
Audience persona
The typical Art jewelry fan in United States is more female, around 37.2 years old, with strong Design Affinity tendencies and a notable affinity for Handmade jewelry.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Georgia | 1,292,393 | 4.87× |
| California | 505,400 | 0.53× |
| Texas | 468,947 | 0.63× |
| Ohio | 445,095 | 1.68× |
| New York | 440,440 | 0.91× |
| Alabama | 429,707 | 3.57× |
| Florida | 413,104 | 0.71× |
| Virginia | 217,176 | 1.03× |
| Illinois | 187,009 | 0.65× |
| Pennsylvania | 169,624 | 0.58× |
| New Jersey | 124,799 | 0.57× |
| Massachusetts | 120,762 | 0.71× |
| North Carolina | 119,595 | 0.46× |
| Michigan | 102,971 | 0.46× |
| Arizona | 89,669 | 0.51× |
| Tennessee | 87,473 | 0.51× |
| Oregon | 81,016 | 0.82× |
| Washington | 77,697 | 0.45× |
| Maryland | 73,924 | 0.5× |
| Missouri | 68,837 | 0.5× |
| Wisconsin | 68,282 | 0.53× |
| South Carolina | 66,003 | 0.51× |
| Indiana | 60,924 | 0.39× |
| Mississippi | 58,092 | 0.82× |
| Kentucky | 53,120 | 0.49× |
| Colorado | 50,763 | 0.37× |
| Oklahoma | 50,120 | 0.52× |
| New Mexico | 49,986 | 1.16× |
| Minnesota | 49,915 | 0.4× |
| Louisiana | 47,347 | 0.43× |
| Arkansas | 47,307 | 0.67× |
| Utah | 46,019 | 0.6× |
| Idaho | 43,979 | 1.02× |
| West Virginia | 43,961 | 1.1× |
| Hawaii | 42,012 | 1.13× |
| Iowa | 41,761 | 0.59× |
| Connecticut | 41,318 | 0.48× |
| Kansas | 40,605 | 0.6× |
| Montana | 38,243 | 1.6× |
| Nevada | 38,101 | 0.46× |
| South Dakota | 37,747 | 1.89× |
| North Dakota | 36,753 | 2.08× |
| New Hampshire | 36,222 | 1.07× |
| Wyoming | 35,562 | 2.78× |
| Nebraska | 35,470 | 0.82× |
| Rhode Island | 34,977 | 1.27× |
| Maine | 34,956 | 1.13× |
| Vermont | 34,402 | 2.27× |
| Delaware | 31,323 | 1.32× |
| Washington, District of Columbia | 22,616 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Handmade jewelry | 8.64× | Fashion & Accessoires |
| Necklace | 5.53× | Fashion & Accessoires |
| Pandora | 8.42× | Fashion & Accessoires |
| Costume jewelry | 8.37× | Fashion & Accessoires |
| Bracelet | 3.79× | Fashion & Accessoires |
| Houseplant | 4.81× | Home & Garden |
| Charm bracelet | 9.18× | Fashion & Accessoires |
| Beauty | 1.7× | Beauty & Wellness |
| Sterling silver | 5.88× | Fashion & Accessoires |
| Luxury goods | 2.01× | Fashion & Accessoires |
| Old Navy | 2.29× | Fashion & Accessoires |
| Earring | 4.1× | Fashion & Accessoires |
| Cartier | 5.14× | Fashion & Accessoires |
| Free People | 3.76× | Fashion & Accessoires |
| Sephora | 2.25× | Shopping |
| Etsy | 2.4× | Fashion & Accessoires |
| Art exhibition | 3.56× | Arts & Culture |
| Crafts | 1.68× | Home & Garden |
| Natural skin care | 3.24× | Beauty & Wellness |
| Gemstone | 2.82× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.32 |
| Luxury Orientation | PREMIUM | 1.97 |
| Sustainability | BALANCE | 1.72 |
| DIY Mentality | THRILL | 1.72 |
| LGBTQ+ Identity | OPEN | 1.63 |
| Early Adopter Mentality | POWER | 1.61 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 9.8% |
| Brazil | 9.2% |
| Italy | 8.1% |
See Art jewelry audiences in other countries
More Fashion & Accessoires audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Art jewelry have in United States?
Art jewelry has an estimated audience of 8,620,142 people in United States, concentrated in Georgia and California.
What is the gender split and age of Art jewelry fans?
71.9% of Art jewelry fans are female, 28.1% are male, with an average age of 37.2 years.
Which brands do Art jewelry fans like most?
Art jewelry fans show strongest brand affinity for Handmade jewelry (8.64×), Necklace (5.53×), and Pandora (8.42×) over the country average.
Where do Art jewelry fans live in United States?
Art jewelry fans in United States are most concentrated in Georgia (reach 1,292,393), California (reach 505,400), and Texas (reach 468,947). These three regions account for the largest share of the active audience.
What other brands do Art jewelry fans also like?
Beyond Art jewelry itself, the audience over-indexes on Necklace (5.53×), Pandora (8.42×), Costume jewelry (8.37×), and Bracelet (3.79×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Art jewelry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.