Art jewelry Audience in United States

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Art jewelry has an estimated audience of 8,620,142 people in United States. 71.9% are female, 28.1% are male, average age 37.2. Top regions: Georgia, California, Texas. Top brand affinities: Handmade jewelry, Necklace, Pandora, Costume jewelry, Bracelet.

The average Art jewelry fan in United States is 37.2 years old, more female, and lives primarily in Georgia. The audience is concentrated in Georgia, California, Texas. Top brand affinities include Handmade jewelry, Necklace, Pandora, with strongest over-indexing on Handmade jewelry (8.64× the country average). Demographically, the Art jewelry audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Art jewelry fans

Demographic split for Art jewelry audience in United States
MetricValue
Female71.9%
Male28.1%
Average age37.2
Estimated audience size8,620,142

Audience persona

The typical Art jewelry fan in United States is more female, around 37.2 years old, with strong Design Affinity tendencies and a notable affinity for Handmade jewelry.

Top regions in United States

Top regions ranked by reach for Art jewelry in United States
RegionReachAffinity
Georgia1,292,3934.87×
California505,4000.53×
Texas468,9470.63×
Ohio445,0951.68×
New York440,4400.91×
Alabama429,7073.57×
Florida413,1040.71×
Virginia217,1761.03×
Illinois187,0090.65×
Pennsylvania169,6240.58×
New Jersey124,7990.57×
Massachusetts120,7620.71×
North Carolina119,5950.46×
Michigan102,9710.46×
Arizona89,6690.51×
Tennessee87,4730.51×
Oregon81,0160.82×
Washington77,6970.45×
Maryland73,9240.5×
Missouri68,8370.5×
Wisconsin68,2820.53×
South Carolina66,0030.51×
Indiana60,9240.39×
Mississippi58,0920.82×
Kentucky53,1200.49×
Colorado50,7630.37×
Oklahoma50,1200.52×
New Mexico49,9861.16×
Minnesota49,9150.4×
Louisiana47,3470.43×
Arkansas47,3070.67×
Utah46,0190.6×
Idaho43,9791.02×
West Virginia43,9611.1×
Hawaii42,0121.13×
Iowa41,7610.59×
Connecticut41,3180.48×
Kansas40,6050.6×
Montana38,2431.6×
Nevada38,1010.46×
South Dakota37,7471.89×
North Dakota36,7532.08×
New Hampshire36,2221.07×
Wyoming35,5622.78×
Nebraska35,4700.82×
Rhode Island34,9771.27×
Maine34,9561.13×
Vermont34,4022.27×
Delaware31,3231.32×
Washington, District of Columbia22,6160.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Art jewelry audience
BrandAffinityCategory
Handmade jewelry8.64×Fashion & Accessoires
Necklace5.53×Fashion & Accessoires
Pandora8.42×Fashion & Accessoires
Costume jewelry8.37×Fashion & Accessoires
Bracelet3.79×Fashion & Accessoires
Houseplant4.81×Home & Garden
Charm bracelet9.18×Fashion & Accessoires
Beauty1.7×Beauty & Wellness
Sterling silver5.88×Fashion & Accessoires
Luxury goods2.01×Fashion & Accessoires
Old Navy2.29×Fashion & Accessoires
Earring4.1×Fashion & Accessoires
Cartier5.14×Fashion & Accessoires
Free People3.76×Fashion & Accessoires
Sephora2.25×Shopping
Etsy2.4×Fashion & Accessoires
Art exhibition3.56×Arts & Culture
Crafts1.68×Home & Garden
Natural skin care3.24×Beauty & Wellness
Gemstone2.82×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Art jewelry audience
TraitClusterScore
Design AffinityPREMIUM2.32
Luxury OrientationPREMIUM1.97
SustainabilityBALANCE1.72
DIY MentalityTHRILL1.72
LGBTQ+ IdentityOPEN1.63
Early Adopter MentalityPOWER1.61

Worldwide distribution

Worldwide audience distribution share by country for Art jewelry
CountryShare
United States9.8%
Brazil9.2%
Italy8.1%

See Art jewelry audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Art jewelry have in United States?

Art jewelry has an estimated audience of 8,620,142 people in United States, concentrated in Georgia and California.

What is the gender split and age of Art jewelry fans?

71.9% of Art jewelry fans are female, 28.1% are male, with an average age of 37.2 years.

Which brands do Art jewelry fans like most?

Art jewelry fans show strongest brand affinity for Handmade jewelry (8.64×), Necklace (5.53×), and Pandora (8.42×) over the country average.

Where do Art jewelry fans live in United States?

Art jewelry fans in United States are most concentrated in Georgia (reach 1,292,393), California (reach 505,400), and Texas (reach 468,947). These three regions account for the largest share of the active audience.

What other brands do Art jewelry fans also like?

Beyond Art jewelry itself, the audience over-indexes on Necklace (5.53×), Pandora (8.42×), Costume jewelry (8.37×), and Bracelet (3.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Art jewelry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.