Rascasse Audience Intelligence

Society (film) Audience in United States

A data profile of the people who buy, follow and care about Society (film) in United States — modelled from more than twelve digital signal sources. Society (film) has an estimated audience of 674,498 people in United States.

The average Society (film) fan in United States is 33.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Arizona.

Top brand affinities include San Miguel Brewery, Charles Leclerc, Brentford F.C., with strongest over-indexing on San Miguel Brewery (311.28× the country average).

Demographically, the Society (film) audience skews more male with an average age of 33.6, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Society (film) fan in United States is more male, around 33.6 years old, with strong Luxury Orientation tendencies and a notable affinity for San Miguel Brewery.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Society (film) profile in United States.

Audience size
674K
in United States
Gender
42.8%
57.2% male
Age
33.6
average years
Country rank
#30582
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Society (film) viewers

42.8% are female, 57.2% are male, average age 33.6.

Fig. 02

Gender split

42.8%
Female
57.2%
Male
Demographic split for Society (film) audience in United States
MetricValue
Female42.8%
Male57.2%
Average age33.6
Estimated audience size674,498
Fig. 03

Age distribution

Ø 33.6
average years
Age distribution of the Society (film) audience in United States
Age bracketShare%
16-1935%
20-2921%
30-3917%
40-4916%
50+11%
Fig. 04

Worldwide distribution

19.9%

of the worldwide Society (film) audience comes from United States.

Worldwide audience distribution share by country for Society (film)
CountryShare
Brazil21.4%
United States19.9%
India14.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Society (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Society (film) fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~60K4.07×
02Missouri~20K1.80×
03Kansas~9K1.73×
04Oklahoma~10K1.66×
05South Carolina~20K1.57×
06Rhode Island~3K1.35×
07Massachusetts~20K1.30×
08Maryland~10K1.19×
09Washington, District of Columbia~2K1.14×
10Alabama~10K1.05×
11Texas~60K1.04×
12Michigan~20K1.04×
13Mississippi~6K1.00×
14California~70K0.98×
15Georgia~20K0.98×
16Nevada~6K0.97×
17North Carolina~20K0.96×
18Louisiana~8K0.96×
19Arkansas~5K0.95×
20Tennessee~10K0.94×
21Oregon~7K0.94×
22Alaska~1K0.93×
23Florida~40K0.92×
24Washington~10K0.92×
25Virginia~10K0.91×
26Colorado~10K0.91×
27Kentucky~8K0.89×
28Illinois~20K0.88×
29New Mexico~3K0.88×
30Indiana~10K0.87×
31Idaho~3K0.87×
32Hawaii~3K0.87×
33Ohio~20K0.86×
34New York~30K0.85×
35Connecticut~6K0.85×
36Montana~2K0.85×
37Wisconsin~9K0.84×
38Iowa~5K0.84×
39Nebraska~3K0.83×
40Utah~5K0.82×
41West Virginia~3K0.82×
42New Hampshire~2K0.82×
43Pennsylvania~20K0.81×
44South Dakota~1K0.81×
45Maine~2K0.79×
46New Jersey~10K0.78×
47Minnesota~7K0.77×
48Vermont<1K0.77×
49North Dakota~1K0.75×
50Delaware~1K0.69×
Fig. 06

Affinity by region

Affinity by region — Society (film), United States
0.69×1.00×4.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Society (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Society (film) audience
#·InterestCategoryAffinity×
01San Miguel BreweryFood & Beverages311.28×
02Brentford F.C.Sports210.56×
03Watford F.C.Sports144.71×
04FC AugsburgSports141.67×
05SC FreiburgSports138.03×
06Poland national football teamSports107.95×
07Rangers FCSports85.95×
08Charles LeclercSports75.61×
09Jean-Claude Van DammeMovies & TV71.09×
10Gold-filled jewelryFashion & Accessoires41.47×
11Borussia DortmundSports41.17×
12United States national football teamSports29.62×
13Lewis HamiltonSports20.00×
14Paris Saint-GermainSports20.00×
15Max VerstappenSports20.00×
16Inter MilanSports20.00×
17Tottenham Hotspur F.C.Sports20.00×
18A.C. MilanSports18.31×
19QuiltHome & Garden15.43×
20FIFA World CupSports5.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Society (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Society (film) audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.65×
Risk AppetiteTHRILL1.54×
SpiritualityBALANCE1.50×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Society (film) audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.30×
DIY MentalityTHRILL0.55×
ExtroversionTHRILL0.61×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Society (film) have in United States?

Society (film) has an estimated audience of 674,498 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Society (film) viewers?

42.8% of Society (film) fans are female, 57.2% are male, with an average age of 33.6 years.

03

Which brands do Society (film) fans like most?

Society (film) fans show strongest brand affinity for San Miguel Brewery (311.28×), Charles Leclerc (75.61×), and Brentford F.C. (210.56×) over the country average.

04

Where do Society (film) fans live in United States?

Society (film) fans in United States are most concentrated in California (reach ~70K), Texas (reach ~60K), and Arizona (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Society (film) fans also like?

Beyond Society (film) itself, the audience over-indexes on Charles Leclerc (75.61×), Brentford F.C. (210.56×), Jean-Claude Van Damme (71.09×), and Watford F.C. (144.71×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Society (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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