A data profile of the people who buy, follow and care about Society (film) in United States — modelled from more than twelve digital signal sources. Society (film) has an estimated audience of 674,498 people in United States.
The average Society (film) fan in United States is 33.6 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Arizona.
Top brand affinities include San Miguel Brewery, Charles Leclerc, Brentford F.C., with strongest over-indexing on San Miguel Brewery (311.28× the country average).
Demographically, the Society (film) audience skews more male with an average age of 33.6, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Society (film) fan in United States is more male, around 33.6 years old, with strong Luxury Orientation tendencies and a notable affinity for San Miguel Brewery.
The key figures that characterise the Society (film) profile in United States.
42.8% are female, 57.2% are male, average age 33.6.
| Metric | Value |
|---|---|
| Female | 42.8% |
| Male | 57.2% |
| Average age | 33.6 |
| Estimated audience size | 674,498 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 21% | |
| 30-39 | 17% | |
| 40-49 | 16% | |
| 50+ | 11% |
Where the Society (film) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Arizona | ~60K | 4.07× | |
| 02 | Missouri | ~20K | 1.80× | |
| 03 | Kansas | ~9K | 1.73× | |
| 04 | Oklahoma | ~10K | 1.66× | |
| 05 | South Carolina | ~20K | 1.57× | |
| 06 | Rhode Island | ~3K | 1.35× | |
| 07 | Massachusetts | ~20K | 1.30× | |
| 08 | Maryland | ~10K | 1.19× | |
| 09 | Washington, District of Columbia | ~2K | 1.14× | |
| 10 | Alabama | ~10K | 1.05× | |
| 11 | Texas | ~60K | 1.04× | |
| 12 | Michigan | ~20K | 1.04× | |
| 13 | Mississippi | ~6K | 1.00× | |
| 14 | California | ~70K | 0.98× | |
| 15 | Georgia | ~20K | 0.98× | |
| 16 | Nevada | ~6K | 0.97× | |
| 17 | North Carolina | ~20K | 0.96× | |
| 18 | Louisiana | ~8K | 0.96× | |
| 19 | Arkansas | ~5K | 0.95× | |
| 20 | Tennessee | ~10K | 0.94× | |
| 21 | Oregon | ~7K | 0.94× | |
| 22 | Alaska | ~1K | 0.93× | |
| 23 | Florida | ~40K | 0.92× | |
| 24 | Washington | ~10K | 0.92× | |
| 25 | Virginia | ~10K | 0.91× | |
| 26 | Colorado | ~10K | 0.91× | |
| 27 | Kentucky | ~8K | 0.89× | |
| 28 | Illinois | ~20K | 0.88× | |
| 29 | New Mexico | ~3K | 0.88× | |
| 30 | Indiana | ~10K | 0.87× | |
| 31 | Idaho | ~3K | 0.87× | |
| 32 | Hawaii | ~3K | 0.87× | |
| 33 | Ohio | ~20K | 0.86× | |
| 34 | New York | ~30K | 0.85× | |
| 35 | Connecticut | ~6K | 0.85× | |
| 36 | Montana | ~2K | 0.85× | |
| 37 | Wisconsin | ~9K | 0.84× | |
| 38 | Iowa | ~5K | 0.84× | |
| 39 | Nebraska | ~3K | 0.83× | |
| 40 | Utah | ~5K | 0.82× | |
| 41 | West Virginia | ~3K | 0.82× | |
| 42 | New Hampshire | ~2K | 0.82× | |
| 43 | Pennsylvania | ~20K | 0.81× | |
| 44 | South Dakota | ~1K | 0.81× | |
| 45 | Maine | ~2K | 0.79× | |
| 46 | New Jersey | ~10K | 0.78× | |
| 47 | Minnesota | ~7K | 0.77× | |
| 48 | Vermont | <1K | 0.77× | |
| 49 | North Dakota | ~1K | 0.75× | |
| 50 | Delaware | ~1K | 0.69× |
The strongest cross-interests of the Society (film) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | San Miguel Brewery | Food & Beverages | 311.28× | ||
| 02 | Brentford F.C. | Sports | 210.56× | ||
| 03 | Watford F.C. | Sports | 144.71× | ||
| 04 | FC Augsburg | Sports | 141.67× | ||
| 05 | SC Freiburg | Sports | 138.03× | ||
| 06 | Poland national football team | Sports | 107.95× | ||
| 07 | Rangers FC | Sports | 85.95× | ||
| 08 | Charles Leclerc | Sports | 75.61× | ||
| 09 | Jean-Claude Van Damme | Movies & TV | 71.09× | ||
| 10 | Gold-filled jewelry | Fashion & Accessoires | 41.47× | ||
| 11 | Borussia Dortmund | Sports | 41.17× | ||
| 12 | United States national football team | Sports | 29.62× | ||
| 13 | Lewis Hamilton | Sports | 20.00× | ||
| 14 | Paris Saint-Germain | Sports | 20.00× | ||
| 15 | Max Verstappen | Sports | 20.00× | ||
| 16 | Inter Milan | Sports | 20.00× | ||
| 17 | Tottenham Hotspur F.C. | Sports | 20.00× | ||
| 18 | A.C. Milan | Sports | 18.31× | ||
| 19 | Quilt | Home & Garden | 15.43× | ||
| 20 | FIFA World Cup | Sports | 5.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.65× | |
| Risk Appetite | THRILL | 1.54× | |
| Spirituality | BALANCE | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.30× | |
| DIY Mentality | THRILL | 0.55× | |
| Extroversion | THRILL | 0.61× |
Society (film) has an estimated audience of 674,498 people in United States, concentrated in California and Texas.
42.8% of Society (film) fans are female, 57.2% are male, with an average age of 33.6 years.
Society (film) fans show strongest brand affinity for San Miguel Brewery (311.28×), Charles Leclerc (75.61×), and Brentford F.C. (210.56×) over the country average.
Society (film) fans in United States are most concentrated in California (reach ~70K), Texas (reach ~60K), and Arizona (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Society (film) itself, the audience over-indexes on Charles Leclerc (75.61×), Brentford F.C. (210.56×), Jean-Claude Van Damme (71.09×), and Watford F.C. (144.71×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Society (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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