Gzuz Audience in Germany
A data profile of the people who buy, follow and care about Gzuz in Germany — modelled from more than twelve digital signal sources. Gzuz has an estimated audience of 572,031 people in Germany.
The average Gzuz fan in Germany is 20.9 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Haftbefehl, SSIO, Finch, with strongest over-indexing on Haftbefehl (36.98× the country average).
Demographically, the Gzuz audience skews more male with an average age of 20.9, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Gzuz fan in Germany is more male, around 20.9 years old, with strong Risk Appetite tendencies and a notable affinity for Haftbefehl.
At a glance
The key figures that characterise the Gzuz profile in Germany.
Search interest · 12-month trend
Demographics of Gzuz fans
24.8% are female, 75.2% are male, average age 20.9.
Gender split
| Metric | Value |
|---|---|
| Female | 24.8% |
| Male | 75.2% |
| Average age | 20.9 |
| Estimated audience size | 572,031 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 86% | |
| 20-29 | 10% | |
| 30-39 | 3% | |
| 40-49 | 1% | |
| 50+ | 0% |
Worldwide distribution
of the worldwide Gzuz audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 70.2% |
| Austria | 5.5% |
| Switzerland | 3.9% |
Geography
Where the Gzuz audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hamburg | ~30K | 1.99× | |
| 02 | Schleswig-Holstein | ~30K | 1.38× | |
| 03 | Niedersachsen | ~70K | 1.10× | |
| 04 | Baden-Württemberg | ~80K | 0.98× | |
| 05 | Hessen | ~40K | 0.93× | |
| 06 | Mecklenburg-Vorpommern | ~10K | 0.93× | |
| 07 | Saarland | ~7K | 0.93× | |
| 08 | Nordrhein-Westfalen | ~100K | 0.91× | |
| 09 | Bremen | ~5K | 0.91× | |
| 10 | Sachsen | ~30K | 0.90× | |
| 11 | Bayern | ~90K | 0.89× | |
| 12 | Rheinland-Pfalz | ~30K | 0.88× | |
| 13 | Sachsen-Anhalt | ~10K | 0.86× | |
| 14 | Berlin | ~20K | 0.85× | |
| 15 | Brandenburg | ~20K | 0.81× | |
| 16 | Thüringen | ~10K | 0.78× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Gzuz audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Haftbefehl | Music & Radio | 36.98× | ||
| 02 | SSIO | Music & Radio | 30.57× | ||
| 03 | KC Rebell | Music & Radio | 22.72× | ||
| 04 | RAF Camora | Music & Radio | 16.01× | ||
| 05 | Nizi19 | Music & Radio | 14.71× | ||
| 06 | German hip hop | Music & Radio | 13.80× | ||
| 07 | Finch | Music & Radio | 10.34× | ||
| 08 | Apache 207 | Music & Radio | 9.92× | ||
| 09 | Sarah Lombardi | Music & Radio | 9.27× | ||
| 10 | Bushido | Music & Radio | 8.92× | ||
| 11 | Ikkimel | Music & Radio | 7.21× | ||
| 12 | Paris Saint-Germain | Sports | 5.01× | ||
| 13 | DFB-Pokal | Sports | 4.62× | ||
| 14 | Alternative hip hop | Music & Radio | 4.51× | ||
| 15 | Deutschrap | Music & Radio | 4.41× | ||
| 16 | Tipico | Games | 4.30× | ||
| 17 | Street photography | Technology & Electronics | 3.77× | ||
| 18 | Lieferando.de | Food & Beverages | 3.40× | ||
| 19 | SV Werder Bremen | Sports | 2.36× | ||
| 20 | Luxury goods | Fashion & Accessoires | 2.15× |
Personality of the Gzuz audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.48× | |
| Luxury Orientation | PREMIUM | 1.38× | |
| Career Orientation | POWER | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.58× | |
| Quality Awareness | PREMIUM | 0.62× | |
| Creativity | OPEN | 0.63× |
Frequently asked questions
How many fans does Gzuz have in Germany?
Gzuz has an estimated audience of 572,031 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Gzuz fans?
24.8% of Gzuz fans are female, 75.2% are male, with an average age of 20.9 years.
Which brands do Gzuz fans like most?
Gzuz fans show strongest brand affinity for Haftbefehl (36.98×), SSIO (30.57×), and Finch (10.34×) over the country average.
Where do Gzuz fans live in Germany?
Gzuz fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.
What other brands do Gzuz fans also like?
Beyond Gzuz itself, the audience over-indexes on SSIO (30.57×), Finch (10.34×), Sarah Lombardi (9.27×), and Lieferando.de (3.4×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Hip hop audiences in Germany
- Finch (4,588,138)
- Haftbefehl (3,813,869)
- Nina Chuba (3,359,108)
- Bad Bunny (2,711,989)
- Ikkimel (2,659,213)
See Gzuz audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gzuz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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