Gzuz Audience in Germany

Gzuz logo

Gzuz has an estimated audience of 652,404 people in Germany. 40.7% are female, 59.3% are male, average age 22.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, N'Golo Kanté, Combat sport, 3D printing, Mohamed Salah.

The average Gzuz fan in Germany is 22.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, N'Golo Kanté, Combat sport, with strongest over-indexing on Progressive rock (3.53× the country average). Demographically, the Gzuz audience skews more male with an average age of 22.0, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Gzuz fans

Demographic split for Gzuz audience in Germany
MetricValue
Female40.7%
Male59.3%
Average age22.0
Estimated audience size652,404

Audience persona

The typical Gzuz fan in Germany is more male, around 22.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Progressive rock.

Top regions in Germany

Top regions ranked by reach for Gzuz in Germany
RegionReachAffinity
Nordrhein-Westfalen133,5850.94×
Bayern93,0880.89×
Baden-Württemberg91,8581.03×
Niedersachsen69,4801.1×
Hessen48,4720.98×
Schleswig-Holstein31,7051.35×
Hamburg30,0682.04×
Rheinland-Pfalz28,9490.89×
Sachsen28,9240.9×
Berlin26,2670.9×
Brandenburg15,6110.77×
Sachsen-Anhalt13,9780.83×
Thüringen12,0900.73×
Mecklenburg-Vorpommern10,7860.87×
Saarland7,4390.93×
Bremen4,8540.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gzuz audience
BrandAffinityCategory
Progressive rock3.53×Music & Radio
N'Golo Kanté10.59×Sports
Combat sport2.37×Sports
3D printing3.52×Technology & Electronics
Mohamed Salah5.16×Sports
Assassin's Creed II8.1×Games
CAC 401.92×Business & Career
Buddy – The Buddy Holly Story5.87×Music & Radio
Racing1.86×Cars & Mobility
Handmade Gifts2.02×Kids & Family
Fantasy Earth: Zero6.43×Games
Urban Outfitters1.61×Shopping
Stamp collecting4.66×Home & Garden
Magazine (band)3.88×Music & Radio
Graham Greene3.55×Literature
Commercial mortgage1.53×Business & Career
Lake Iseo3.87×Travel & Leisure
Staycation2.69×Home & Garden
Hatten3.45×Travel & Leisure
Japanese domestic market2.82×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gzuz audience
TraitClusterScore
Luxury OrientationPREMIUM1.37
Early Adopter MentalityPOWER1.21
Price SensitivityPREMIUM1.14
Social Media UsageJOY1.12
PatriotismCONSERVATISM1.1
Career OrientationPOWER1.09

Worldwide distribution

Worldwide audience distribution share by country for Gzuz
CountryShare
Germany72.2%
Austria5.7%
Switzerland3.7%

See Gzuz audiences in other countries

More Hip hop audiences in Germany

Frequently asked questions

How many fans does Gzuz have in Germany?

Gzuz has an estimated audience of 652,404 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Gzuz fans?

40.7% of Gzuz fans are female, 59.3% are male, with an average age of 22.0 years.

Which brands do Gzuz fans like most?

Gzuz fans show strongest brand affinity for Progressive rock (3.53×), N'Golo Kanté (10.59×), and Combat sport (2.37×) over the country average.

Where do Gzuz fans live in Germany?

Gzuz fans in Germany are most concentrated in Nordrhein-Westfalen (reach 133,585), Bayern (reach 93,088), and Baden-Württemberg (reach 91,858). These three regions account for the largest share of the active audience.

What other brands do Gzuz fans also like?

Beyond Gzuz itself, the audience over-indexes on N'Golo Kanté (10.59×), Combat sport (2.37×), 3D printing (3.52×), and Mohamed Salah (5.16×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Gzuz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.