Husband Audience in Germany
Husband has an estimated audience of 601,120 people in Germany. 72.4% are female, 27.6% are male, average age 36.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Julio Iglesias, Forex Online Trading, Song Hye-kyo, JACK & JONES, J-pop.
The average Husband fan in Germany is 36.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Julio Iglesias, Forex Online Trading, Song Hye-kyo, with strongest over-indexing on Julio Iglesias (20× the country average). Demographically, the Husband audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Individualism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Kids & Family · Type: Topic
Demographics of Husband fans
| Metric | Value |
|---|---|
| Female | 72.4% |
| Male | 27.6% |
| Average age | 36.9 |
| Estimated audience size | 601,120 |
Audience persona
The typical Husband fan in Germany is more female, around 36.9 years old, with strong Individualism tendencies and a notable affinity for Julio Iglesias.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 150,641 | 1.15× |
| Bayern | 105,386 | 1.09× |
| Baden-Württemberg | 84,315 | 1.03× |
| Niedersachsen | 65,733 | 1.13× |
| Hessen | 45,416 | 0.99× |
| Rheinland-Pfalz | 33,125 | 1.1× |
| Sachsen | 29,979 | 1.02× |
| Berlin | 25,079 | 0.93× |
| Schleswig-Holstein | 19,224 | 0.89× |
| Brandenburg | 19,173 | 1.03× |
| Thüringen | 15,780 | 1.03× |
| Sachsen-Anhalt | 15,199 | 0.98× |
| Hamburg | 12,820 | 0.94× |
| Mecklenburg-Vorpommern | 11,704 | 1.02× |
| Saarland | 5,955 | 0.81× |
| Bremen | 4,491 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Julio Iglesias | 20× | Music & Radio |
| Forex Online Trading | 17.56× | Business & Career |
| Song Hye-kyo | 37.26× | Fashion & Accessoires |
| JACK & JONES | 20× | Fashion & Accessoires |
| J-pop | 11.83× | Music & Radio |
| Gordon Ramsey | 15.11× | Food & Beverages |
| Commodity market | 20× | Business & Career |
| Band of Brothers | 9.65× | Movies & TV |
| Gillian Anderson | 8.67× | Movies & TV |
| Webcomic | 5.89× | Literature |
| Ryanair | 2.54× | Travel & Leisure |
| Canva | 5.64× | Technology & Electronics |
| Zara Kids | 8.14× | Fashion & Accessoires |
| Vegetable Gardening | 5.42× | Food & Beverages |
| Pillow | 3.7× | Home & Garden |
| FIS Alpine Ski World Cup | 5.67× | Sports |
| Burj Al Arab | 12.53× | Travel & Leisure |
| Bargain Hunters | 6.66× | Shopping |
| Hering | 30.51× | Pets & Animals |
| Doughnut | 5.76× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 1.39 |
| LGBTQ+ Identity | OPEN | 1.38 |
| Sustainability | BALANCE | 1.29 |
| Design Affinity | PREMIUM | 1.29 |
| Urban Lifestyle | OPEN | 1.17 |
| Community Orientation | OPEN | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.3% |
| Japan | 8.1% |
| China | 5.6% |
See Husband audiences in other countries
More Kids & Family audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Husband have in Germany?
Husband has an estimated audience of 601,120 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Husband fans?
72.4% of Husband fans are female, 27.6% are male, with an average age of 36.9 years.
Which brands do Husband fans like most?
Husband fans show strongest brand affinity for Julio Iglesias (20×), Forex Online Trading (17.56×), and Song Hye-kyo (37.26×) over the country average.
Where do Husband fans live in Germany?
Husband fans in Germany are most concentrated in Nordrhein-Westfalen (reach 150,641), Bayern (reach 105,386), and Baden-Württemberg (reach 84,315). These three regions account for the largest share of the active audience.
What other brands do Husband fans also like?
Beyond Husband itself, the audience over-indexes on Forex Online Trading (17.56×), Song Hye-kyo (37.26×), JACK & JONES (20×), and J-pop (11.83×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Husband. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.