Joey Kelly Audience in Germany

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Joey Kelly has an estimated audience of 723,728 people in Germany. 58.1% are female, 41.9% are male, average age 43.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Home Office, Rossmann, Time (magazine), Artistic inspiration.

The average Joey Kelly fan in Germany is 43.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Home Office, Rossmann, with strongest over-indexing on Progressive rock (4.39× the country average). Demographically, the Joey Kelly audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Community Orientation, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Joey Kelly fans

Demographic split for Joey Kelly audience in Germany
MetricValue
Female58.1%
Male41.9%
Average age43.8
Estimated audience size723,728

Audience persona

The typical Joey Kelly fan in Germany is more female, around 43.8 years old, with strong Community Orientation tendencies and a notable affinity for Progressive rock.

Top regions in Germany

Top regions ranked by reach for Joey Kelly in Germany
RegionReachAffinity
Nordrhein-Westfalen168,3841.06×
Bayern99,4930.86×
Baden-Württemberg84,2020.85×
Niedersachsen77,5381.1×
Hessen45,3070.82×
Sachsen44,0251.24×
Rheinland-Pfalz34,8680.96×
Schleswig-Holstein28,7061.1×
Berlin25,9230.8×
Brandenburg24,5901.1×
Thüringen24,3971.32×
Sachsen-Anhalt22,5421.2×
Mecklenburg-Vorpommern16,2971.18×
Hamburg13,3080.81×
Saarland7,3930.83×
Bremen4,6490.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Joey Kelly audience
BrandAffinityCategory
Progressive rock4.39×Music & Radio
Home Office2.58×Business & Career
Rossmann1.69×Shopping
Time (magazine)3.45×News
Artistic inspiration1.78×Arts & Culture
Saving1.8×Business & Career
Jack White1.56×Movies & TV
Natural rubber1.75×Cars & Mobility
Caprivi Strip4.8×
Catania3.82×Travel & Leisure
Free University of Berlin1.56×Business & Career
Mohamed Salah1.55×Sports
Radio Sarajevo3.39×Music & Radio
Zamalek SC2.38×Sports
Hebe1.81×Home & Garden
José Luis Chilavert22.33×Sports
Polsat2.5×Movies & TV
Rhodiola2.63×Health
English literature1.67×Literature
JDM Cars1.96×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Joey Kelly audience
TraitClusterScore
Community OrientationOPEN3.97
Healthy LifestyleBALANCE1.51
Family OrientationCONSERVATISM1.5
SustainabilityBALANCE1.42
Pet OwnershipJOY1.37
Sports ActivityPOWER1.28

Worldwide distribution

Worldwide audience distribution share by country for Joey Kelly
CountryShare
Germany82.0%
Austria6.8%
Switzerland4.1%

See Joey Kelly audiences in other countries

More TV personality audiences in Germany

Frequently asked questions

How many fans does Joey Kelly have in Germany?

Joey Kelly has an estimated audience of 723,728 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Joey Kelly fans?

58.1% of Joey Kelly fans are female, 41.9% are male, with an average age of 43.8 years.

Which brands do Joey Kelly fans like most?

Joey Kelly fans show strongest brand affinity for Progressive rock (4.39×), Home Office (2.58×), and Rossmann (1.69×) over the country average.

Where do Joey Kelly fans live in Germany?

Joey Kelly fans in Germany are most concentrated in Nordrhein-Westfalen (reach 168,384), Bayern (reach 99,493), and Baden-Württemberg (reach 84,202). These three regions account for the largest share of the active audience.

What other brands do Joey Kelly fans also like?

Beyond Joey Kelly itself, the audience over-indexes on Home Office (2.58×), Rossmann (1.69×), Time (magazine) (3.45×), and Artistic inspiration (1.78×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Joey Kelly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.