Joey Kelly Audience in Germany
Joey Kelly has an estimated audience of 723,728 people in Germany. 58.1% are female, 41.9% are male, average age 43.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Michael Patrick Kelly, Biathlon, Andy Borg, Florian Silbereisen, Mary Roos.
The average Joey Kelly fan in Germany is 43.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Michael Patrick Kelly, Biathlon, Andy Borg, with strongest over-indexing on Michael Patrick Kelly (18.85× the country average). Demographically, the Joey Kelly audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Community Orientation, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Joey Kelly fans
| Metric | Value |
|---|---|
| Female | 58.1% |
| Male | 41.9% |
| Average age | 43.8 |
| Estimated audience size | 723,728 |
Audience persona
The typical Joey Kelly fan in Germany is more female, around 43.8 years old, with strong Community Orientation tendencies and a notable affinity for Michael Patrick Kelly.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 168,384 | 1.06× |
| Bayern | 99,493 | 0.86× |
| Baden-Württemberg | 84,202 | 0.85× |
| Niedersachsen | 77,538 | 1.1× |
| Hessen | 45,307 | 0.82× |
| Sachsen | 44,025 | 1.24× |
| Rheinland-Pfalz | 34,868 | 0.96× |
| Schleswig-Holstein | 28,706 | 1.1× |
| Berlin | 25,923 | 0.8× |
| Brandenburg | 24,590 | 1.1× |
| Thüringen | 24,397 | 1.32× |
| Sachsen-Anhalt | 22,542 | 1.2× |
| Mecklenburg-Vorpommern | 16,297 | 1.18× |
| Hamburg | 13,308 | 0.81× |
| Saarland | 7,393 | 0.83× |
| Bremen | 4,649 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Michael Patrick Kelly | 18.85× | Music & Radio |
| Biathlon | 22.33× | Sports |
| Andy Borg | 5.76× | Music & Radio |
| Florian Silbereisen | 3.45× | Music & Radio |
| Mary Roos | 6.82× | Music & Radio |
| Fressnapf | 3.16× | Shopping |
| Sports betting | 5.68× | Games |
| Tour de France | 4.75× | Sports |
| Charitable organization | 3.97× | Politics & Society |
| Nonprofit organization | 3.04× | Politics & Society |
| Gute Zeiten, schlechte Zeiten | 2.58× | Movies & TV |
| Helene Fischer | 2.28× | Music & Radio |
| The Strokes | 21.6× | Music & Radio |
| ZDF-Fernsehgarten | 5.27× | Movies & TV |
| Schlager music | 2.43× | Music & Radio |
| Snack food | 2.65× | Food & Beverages |
| Jeanette Biedermann | 4.3× | Music & Radio |
| Arnold Schwarzenegger | 4.52× | Movies & TV |
| S.S.C. Napoli | 5.48× | Sports |
| Ryanair | 1.75× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 3.97 |
| Healthy Lifestyle | BALANCE | 1.51 |
| Family Orientation | CONSERVATISM | 1.5 |
| Sustainability | BALANCE | 1.42 |
| Pet Ownership | JOY | 1.37 |
| Sports Activity | POWER | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 82.0% |
| Austria | 6.8% |
| Switzerland | 4.1% |
See Joey Kelly audiences in other countries
More TV personality audiences in Germany
- Thomas Gottschalk (7,419,238)
- Markus Lanz (7,072,854)
- Günther Jauch (4,348,244)
- Simone Thomalla (4,040,012)
- Laura Wontorra (3,698,038)
Frequently asked questions
How many fans does Joey Kelly have in Germany?
Joey Kelly has an estimated audience of 723,728 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Joey Kelly fans?
58.1% of Joey Kelly fans are female, 41.9% are male, with an average age of 43.8 years.
Which brands do Joey Kelly fans like most?
Joey Kelly fans show strongest brand affinity for Michael Patrick Kelly (18.85×), Biathlon (22.33×), and Andy Borg (5.76×) over the country average.
Where do Joey Kelly fans live in Germany?
Joey Kelly fans in Germany are most concentrated in Nordrhein-Westfalen (reach 168,384), Bayern (reach 99,493), and Baden-Württemberg (reach 84,202). These three regions account for the largest share of the active audience.
What other brands do Joey Kelly fans also like?
Beyond Joey Kelly itself, the audience over-indexes on Biathlon (22.33×), Andy Borg (5.76×), Florian Silbereisen (3.45×), and Mary Roos (6.82×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Joey Kelly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.