Josh Allen Audience in Germany

Josh Allen has an estimated audience of 292,497 people in Germany. 37.8% are female, 62.2% are male, average age 33.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Buffalo Bills, Indianapolis Colts, Cleveland Browns, Kansas City Chiefs, Cincinnati Bengals.
The average Josh Allen fan in Germany is 33.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Buffalo Bills, Indianapolis Colts, Cleveland Browns, with strongest over-indexing on Buffalo Bills (68.24× the country average). Demographically, the Josh Allen audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: American football
Demographics of Josh Allen fans
| Metric | Value |
|---|---|
| Female | 37.8% |
| Male | 62.2% |
| Average age | 33.7 |
| Estimated audience size | 292,497 |
Audience persona
The typical Josh Allen fan in Germany is more male, around 33.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Buffalo Bills.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 70,246 | 1.1× |
| Bayern | 58,641 | 1.25× |
| Baden-Württemberg | 43,059 | 1.08× |
| Niedersachsen | 28,913 | 1.02× |
| Hessen | 28,617 | 1.28× |
| Rheinland-Pfalz | 18,607 | 1.27× |
| Berlin | 15,932 | 1.22× |
| Sachsen | 11,921 | 0.83× |
| Schleswig-Holstein | 11,134 | 1.06× |
| Hamburg | 7,648 | 1.16× |
| Brandenburg | 7,464 | 0.82× |
| Sachsen-Anhalt | 5,319 | 0.7× |
| Thüringen | 5,184 | 0.7× |
| Mecklenburg-Vorpommern | 4,000 | 0.72× |
| Saarland | 2,935 | 0.82× |
| Bremen | 2,462 | 0.98× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Buffalo Bills | 68.24× | Sports |
| Indianapolis Colts | 42.12× | Sports |
| Cleveland Browns | 43.05× | Sports |
| Kansas City Chiefs | 26.29× | Sports |
| Cincinnati Bengals | 42.1× | Sports |
| Borussia Dortmund | 2.76× | Sports |
| Edmonton Oilers | 23.64× | Sports |
| Pittsburgh Steelers | 26.19× | Sports |
| Arizona Cardinals | 35.48× | Sports |
| Denver Broncos | 29.17× | Sports |
| Baltimore Ravens | 27.31× | Sports |
| Green Bay Packers | 20.39× | Sports |
| New York Giants | 29.85× | Sports |
| Tom Brady | 18.03× | Sports |
| Seattle Seahawks | 19.64× | Sports |
| Tampa Bay Buccaneers | 20.36× | Sports |
| FC Bayern Munich | 2.69× | Sports |
| Washington Commanders | 32.17× | Sports |
| Dallas Cowboys | 18.4× | Sports |
| New Orleans Saints | 24.05× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.32 |
| Patriotism | CONSERVATISM | 1.28 |
| Risk Appetite | THRILL | 1.24 |
| Sports Activity | POWER | 1.24 |
| Career Orientation | POWER | 1.1 |
| Sustainability | BALANCE | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 76.8% |
| Canada | 5.4% |
| Mexico | 2.1% |
See Josh Allen audiences in other countries
More American football audiences in Germany
- NFL (6,150,099)
- Super Bowl (1,966,255)
- O. J. Simpson (1,191,063)
- Travis Kelce (1,108,147)
- Jaden Smith (744,269)
Frequently asked questions
How many fans does Josh Allen have in Germany?
Josh Allen has an estimated audience of 292,497 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Josh Allen fans?
37.8% of Josh Allen fans are female, 62.2% are male, with an average age of 33.7 years.
Which brands do Josh Allen fans like most?
Josh Allen fans show strongest brand affinity for Buffalo Bills (68.24×), Indianapolis Colts (42.12×), and Cleveland Browns (43.05×) over the country average.
Where do Josh Allen fans live in Germany?
Josh Allen fans in Germany are most concentrated in Nordrhein-Westfalen (reach 70,246), Bayern (reach 58,641), and Baden-Württemberg (reach 43,059). These three regions account for the largest share of the active audience.
What other brands do Josh Allen fans also like?
Beyond Josh Allen itself, the audience over-indexes on Indianapolis Colts (42.12×), Cleveland Browns (43.05×), Kansas City Chiefs (26.29×), and Cincinnati Bengals (42.1×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Josh Allen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.