Rascasse Audience Intelligence

Loop Earplugs Target Market in Germany

A data profile of the people who buy, follow and care about Loop Earplugs in Germany — modelled from more than twelve digital signal sources. Loop Earplugs has an estimated audience of 500,451 people in Germany.

#1523among Brand in Germany#506in Technology & Electronics

The average Loop Earplugs fan in Germany is 37.3 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Nature, Family, Beck, with strongest over-indexing on Nature (1.96× the country average).

Demographically, the Loop Earplugs audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Community Orientation, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Loop Earplugs fan in Germany is balanced, around 37.3 years old, with strong Community Orientation tendencies and a notable affinity for Nature.

Category: Technology & Electronics · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Loop Earplugs profile in Germany.

Audience size
500K
in Germany
Gender
49.2%♀
50.8% male
Age
37.3
average years
Country rank
#11734
Brand in Germany
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Loop Earplugs

49.2% are female, 50.8% are male, average age 37.3.

Fig. 02

Gender split

49.2%
Female
50.8%
Male
Demographic split for Loop Earplugs audience in Germany
MetricValue
Female49.2%
Male50.8%
Average age37.3
Estimated audience size500,451
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Loop Earplugs audience in Germany
Age bracketShare%
16-1924%
20-2920%
30-3921%
40-4921%
50+15%
Fig. 04

Worldwide distribution

7.7%

of the worldwide Loop Earplugs audience comes from Germany.

Worldwide audience distribution share by country for Loop Earplugs
CountryShare
United States24.1%
United Kingdom16.9%
Australia8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Loop Earplugs audience in Germany is strongest.

Fig. 05

Top regions by affinity

Loop Earplugs customers by region in Germany
#RegionReachAffinity×
01Berlin~30K1.61×
02Hamburg~20K1.55×
03Nordrhein-Westfalen~100K1.19×
04Bayern~80K1.11×
05Bremen~4K1.09×
06Hessen~40K1.06×
07Schleswig-Holstein~20K1.05×
08Niedersachsen~40K1.01×
09Baden-Württemberg~60K1.00×
10Sachsen~20K0.97×
11Rheinland-Pfalz~20K0.86×
12Saarland~5K0.84×
13Thüringen~9K0.75×
14Brandenburg~10K0.74×
15Sachsen-Anhalt~8K0.69×
16Mecklenburg-Vorpommern~5K0.63×
Fig. 06

Affinity by region

Affinity by region — Loop Earplugs, Germany
0.63×1.00×1.61×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Loop Earplugs audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Loop Earplugs audience
#·InterestCategoryAffinity×
01Open air concertMusic & Radio8.11×
02BeckMusic & Radio6.27×
03HeavysaurusMusic & Radio6.20×
04Kate BushMusic & Radio5.50×
05Chester BenningtonMusic & Radio5.18×
06Sean PennMovies & TV4.49×
07Kurt CobainMusic & Radio4.47×
08Solar cellHome & Garden3.32×
09EurodanceMusic & Radio2.66×
10Nina ChubaMusic & Radio2.13×
11Electronic dance musicMusic & Radio2.01×
12NatureHome & Garden1.96×
13VacationsTravel & Leisure1.85×
14Roland KaiserMusic & Radio1.77×
15ConcertsMusic & Radio1.71×
16FamilyKids & Family1.63×
17Siberian HuskyPets & Animals1.63×
18Musical instrumentMusic & Radio1.62×
19French BulldogPets & Animals1.62×
20Labrador RetrieverPets & Animals1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Loop Earplugs audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Loop Earplugs audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.27×
ExtroversionTHRILL1.22×
Early Adopter MentalityPOWER1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Loop Earplugs audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.92×
DIY MentalityTHRILL0.93×
CreativityOPEN0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Loop Earplugs's target market in Germany?

Loop Earplugs's target market in Germany covers an estimated 500,451 people, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Loop Earplugs customers?

49.2% of the Loop Earplugs audience are female, 50.8% are male, with an average age of 37.3 years.

03

Which brands do Loop Earplugs fans like most?

Loop Earplugs fans show strongest brand affinity for Nature (1.96×), Family (1.63×), and Beck (6.27×) over the country average.

04

Where do Loop Earplugs fans live in Germany?

Loop Earplugs fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Loop Earplugs fans also like?

Beyond Loop Earplugs itself, the audience over-indexes on Family (1.63×), Beck (6.27×), Open air concert (8.11×), and Vacations (1.85×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in Germany

See Loop Earplugs audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Loop Earplugs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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