Mae Martin Audience in Germany

Mae Martin logo

Mae Martin has an estimated audience of 1,368,493 people in Germany. 53.2% are female, 46.8% are male, average age 45.4. Top brand affinities: Hauptschule, Dog breed, Kouign-amann, Progressive rock, Nebelung.

Top brand affinities include Hauptschule, Dog breed, Kouign-amann, with strongest over-indexing on Hauptschule (65.68× the country average). Demographically, the Mae Martin audience skews balanced with an average age of 45.4, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Mae Martin fans

Demographic split for Mae Martin audience in Germany
MetricValue
Female53.2%
Male46.8%
Average age45.4
Estimated audience size1,368,493

Audience persona

The typical Mae Martin fan in Germany is balanced, around 45.4 years old, with strong Extroversion tendencies and a notable affinity for Hauptschule.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mae Martin audience
BrandAffinityCategory
Hauptschule65.68×Kids & Family
Dog breed1.94×Pets & Animals
Kouign-amann14.4×Food & Beverages
Progressive rock2.38×Music & Radio
Nebelung12.08×Pets & Animals
Combat sport1.68×Sports
Personalised Gifts2.31×Home & Garden
Huck (magazine)11.27×Internet & Social Media
Jersey (fabric)5.9×Fashion & Accessoires
Loincloth3.29×Fashion & Accessoires
Moroccan riad5.86×Politics & Society
Commercial mortgage1.84×Business & Career
KLIX (AM)2.25×Music & Radio
Minestrone2.18×Food & Beverages
aslan6.37×Literature
Knauf Insulation10.04×Business & Career
Google Home4.61×Technology & Electronics
Pleural effusion2.88×Health
Hobbs11.82×Shopping
Høland13.49×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mae Martin audience
TraitClusterScore
ExtroversionTHRILL1.74
LGBTQ+ IdentityOPEN1.65
SustainabilityBALANCE1.52
Pet OwnershipJOY1.25
Price SensitivityPREMIUM1.25
Family OrientationCONSERVATISM1.24

Worldwide distribution

Worldwide audience distribution share by country for Mae Martin
CountryShare
United States39.6%
United Kingdom11.1%
Germany10.4%

See Mae Martin audiences in other countries

More Singer-songwriter audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Mae Martin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.