Martin Lawrence Audience in Germany

Martin Lawrence logo

Martin Lawrence has an estimated audience of 359,278 people in Germany. 61.2% are female, 38.8% are male, average age 42.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Obedience school, Wetter.com, Florian Silbereisen, Roland Kaiser, Let's Dance (German TV series).

The average Martin Lawrence fan in Germany is 42.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Obedience school, Wetter.com, Florian Silbereisen, with strongest over-indexing on Obedience school (4.32× the country average). Demographically, the Martin Lawrence audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Pet Ownership, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Martin Lawrence fans

Demographic split for Martin Lawrence audience in Germany
MetricValue
Female61.2%
Male38.8%
Average age42.1
Estimated audience size359,278

Audience persona

The typical Martin Lawrence fan in Germany is more female, around 42.1 years old, with strong Pet Ownership tendencies and a notable affinity for Obedience school.

Top regions in Germany

Top regions ranked by reach for Martin Lawrence in Germany
RegionReachAffinity
Nordrhein-Westfalen95,1931.21×
Bayern57,1640.99×
Baden-Württemberg52,7331.08×
Niedersachsen36,5291.05×
Hessen31,7101.16×
Rheinland-Pfalz19,7641.1×
Berlin17,7041.1×
Schleswig-Holstein12,7390.99×
Brandenburg11,7691.06×
Sachsen-Anhalt9,6521.04×
Thüringen8,3430.91×
Hamburg7,8310.96×
Sachsen7,4720.42×
Mecklenburg-Vorpommern6,4840.95×
Saarland4,3050.98×
Bremen3,1251.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Martin Lawrence audience
BrandAffinityCategory
Obedience school4.32×Pets & Animals
Wetter.com2.47×Home & Garden
Florian Silbereisen3.62×Music & Radio
Roland Kaiser3.13×Music & Radio
Let's Dance (German TV series)2.84×Movies & TV
Schlager music2.79×Music & Radio
Sven Martinek5.7×Movies & TV
Gala2.02×News
Bild1.64×News
ZDF2.22×Movies & TV
Fressnapf2.91×Shopping
Thomas Gottschalk2.75×Movies & TV
Helene Fischer2.21×Music & Radio
Spiegel Online1.6×News
Chihuahua (dog)2.7×Pets & Animals
Michelle2.82×Music & Radio
Storm of Love2.71×Movies & TV
QVC2.35×Movies & TV
FOCUS Online1.99×News
Markus Lanz2.42×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Martin Lawrence audience
TraitClusterScore
Pet OwnershipJOY1.39
Community OrientationOPEN1.3
PatriotismCONSERVATISM1.29
Sports ActivityPOWER1.13
TraditionCONSERVATISM1.1
Need for SecurityCONSERVATISM1.04

Worldwide distribution

Worldwide audience distribution share by country for Martin Lawrence
CountryShare
United States44.2%
Brazil6.4%
United Kingdom5.2%

See Martin Lawrence audiences in other countries

More Actor Actress or TV Star audiences in Germany

Frequently asked questions

How many fans does Martin Lawrence have in Germany?

Martin Lawrence has an estimated audience of 359,278 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Martin Lawrence fans?

61.2% of Martin Lawrence fans are female, 38.8% are male, with an average age of 42.1 years.

Which brands do Martin Lawrence fans like most?

Martin Lawrence fans show strongest brand affinity for Obedience school (4.32×), Wetter.com (2.47×), and Florian Silbereisen (3.62×) over the country average.

Where do Martin Lawrence fans live in Germany?

Martin Lawrence fans in Germany are most concentrated in Nordrhein-Westfalen (reach 95,193), Bayern (reach 57,164), and Baden-Württemberg (reach 52,733). These three regions account for the largest share of the active audience.

What other brands do Martin Lawrence fans also like?

Beyond Martin Lawrence itself, the audience over-indexes on Wetter.com (2.47×), Florian Silbereisen (3.62×), Roland Kaiser (3.13×), and Let's Dance (German TV series) (2.84×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Martin Lawrence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.