Rascasse Audience Intelligence

Martin Lawrence Audience in United States

A data profile of the people who buy, follow and care about Martin Lawrence in United States — modelled from more than twelve digital signal sources. Martin Lawrence has an estimated audience of 3,798,455 people in United States.

#379among Actor Actress or TV Star in United States#1101among Person in United States#963in Movies & TV

The average Martin Lawrence fan in United States is 36.5 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Mitch McConnell, Breaking news, Dick Van Dyke, with strongest over-indexing on Mitch McConnell (1.7× the country average).

Demographically, the Martin Lawrence audience skews balanced with an average age of 36.5, and over-indexes on personality traits such as Need for Security, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Martin Lawrence fan in United States is balanced, around 36.5 years old, with strong Need for Security tendencies and a notable affinity for Mitch McConnell.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Martin Lawrence profile in United States.

Audience size
3.8M
in United States
Gender
51.9%♀
48.1% male
Age
36.5
average years
Country rank
#8387
Person in United States
Fig. 01

Search interest · 12-month trend

+113%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Martin Lawrence fans

51.9% are female, 48.1% are male, average age 36.5.

Fig. 02

Gender split

51.9%
Female
48.1%
Male
Demographic split for Martin Lawrence audience in United States
MetricValue
Female51.9%
Male48.1%
Average age36.5
Estimated audience size3,798,455
Fig. 03

Age distribution

Ø 36.5
average years
Age distribution of the Martin Lawrence audience in United States
Age bracketShare%
16-1926%
20-2920%
30-3920%
40-4920%
50+14%
Fig. 04

Worldwide distribution

46.5%

of the worldwide Martin Lawrence audience comes from United States.

Worldwide audience distribution share by country for Martin Lawrence
CountryShare
United States46.5%
Brazil6.3%
United Kingdom5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Martin Lawrence audience in United States is strongest.

Fig. 05

Top regions by affinity

Martin Lawrence fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~60K2.12×
02Louisiana~80K1.94×
03Maryland~100K1.81×
04Georgia~200K1.79×
05Alabama~80K1.68×
06South Carolina~80K1.59×
07North Carolina~100K1.47×
08Texas~400K1.34×
09Delaware~10K1.33×
10Washington, District of Columbia~10K1.31×
11Arkansas~30K1.30×
12Michigan~100K1.28×
13Virginia~100K1.26×
14Tennessee~80K1.24×
15Nevada~40K1.23×
16Florida~300K1.15×
17Ohio~100K1.15×
18Missouri~60K1.14×
19Illinois~100K1.13×
20Oklahoma~40K1.11×
21Indiana~60K1.03×
22Pennsylvania~100K1.02×
23New Jersey~80K1.02×
24Kentucky~40K0.99×
25New York~200K0.96×
26Arizona~60K0.95×
27California~300K0.89×
28Connecticut~30K0.88×
29New Mexico~10K0.88×
30Kansas~20K0.84×
31West Virginia~10K0.82×
32Wisconsin~40K0.81×
33Nebraska~10K0.74×
34Rhode Island~7K0.72×
35Minnesota~30K0.71×
36Colorado~40K0.70×
37Hawaii~10K0.70×
38Iowa~20K0.69×
39Alaska~5K0.69×
40Washington~40K0.67×
41Massachusetts~40K0.65×
42North Dakota~4K0.65×
43South Dakota~5K0.63×
44Idaho~10K0.62×
45Montana~5K0.59×
46Oregon~20K0.58×
47Utah~20K0.54×
48New Hampshire~7K0.54×
49Maine~6K0.54×
50Vermont~3K0.53×
Fig. 06

Affinity by region

Affinity by region — Martin Lawrence, United States
0.53×1.00×2.12×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Martin Lawrence audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Martin Lawrence audience
#·InterestCategoryAffinity×
01DiddyMusic & Radio2.39×
02Haul truckCars & Mobility2.32×
03Benjamin NetanyahuPolitics & Society2.27×
04Medicare (United States)Health2.16×
05Dick Van DykeMovies & TV2.03×
06Dump truckCars & Mobility1.99×
07Madea's Class ReunionMovies & TV1.93×
08Life insuranceBusiness & Career1.83×
09Chuck NorrisMovies & TV1.76×
10Melania TrumpPolitics & Society1.73×
11Mitch McConnellPolitics & Society1.70×
12AutoZoneCars & Mobility1.64×
13CarGurusCars & Mobility1.62×
14All-news radioMusic & Radio1.59×
15Breaking newsMovies & TV1.58×
16PrayerPolitics & Society1.58×
17Local newsNews1.57×
18AffiliateInternet & Social Media1.57×
19Fox News ChannelMovies & TV1.54×
20LouisianaTravel & Leisure1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Martin Lawrence audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Martin Lawrence audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.35×
SpiritualityBALANCE1.21×
PatriotismCONSERVATISM1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Martin Lawrence audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.59×
Design AffinityPREMIUM0.59×
Early Adopter MentalityPOWER0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Martin Lawrence have in United States?

Martin Lawrence has an estimated audience of 3,798,455 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Martin Lawrence fans?

51.9% of Martin Lawrence fans are female, 48.1% are male, with an average age of 36.5 years.

03

Which brands do Martin Lawrence fans like most?

Martin Lawrence fans show strongest brand affinity for Mitch McConnell (1.7×), Breaking news (1.58×), and Dick Van Dyke (2.03×) over the country average.

04

Where do Martin Lawrence fans live in United States?

Martin Lawrence fans in United States are most concentrated in Texas (reach ~400K), California (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Martin Lawrence fans also like?

Beyond Martin Lawrence itself, the audience over-indexes on Breaking news (1.58×), Dick Van Dyke (2.03×), AutoZone (1.64×), and Madea's Class Reunion (1.93×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Martin Lawrence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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