A data profile of the people who buy, follow and care about All-news radio in United States — modelled from more than twelve digital signal sources. All-news radio has an estimated audience of 37,209,436 people in United States.
All-news radio has an estimated audience of 37,209,436 people in United States. 52.8% are female, 47.2% are male, average age 44.7. Top brand affinities: Meteorology, Google, Recreation, MSN, Genetics.
Top brand affinities include Meteorology, Google, Recreation, with strongest over-indexing on Meteorology (2.74× the country average).
Demographically, the All-news radio audience skews balanced with an average age of 44.7, and over-indexes on personality traits such as Patriotism, Spirituality.
The typical All-news radio fan in United States is balanced, around 44.7 years old, with strong Patriotism tendencies and a notable affinity for Meteorology.
The key figures that characterise the All-news radio profile in United States.
52.8% are female, 47.2% are male, average age 44.7.
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 44.7 |
| Estimated audience size | 37,209,436 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 14% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 33% |
of the worldwide All-news radio audience comes from United States.
| Country | Share |
|---|---|
| United States | 36.5% |
| India | 8.3% |
| United Kingdom | 7.5% |
The strongest cross-interests of the All-news radio audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | John Cena | Sports | 2.99× | ||
| 02 | Meteorology | Home & Garden | 2.74× | ||
| 03 | Real property | Home & Garden | 2.17× | ||
| 04 | Microwave oven | Home & Garden | 2.17× | ||
| 05 | CBS News | Movies & TV | 2.14× | ||
| 06 | Nostalgia | Home & Garden | 1.98× | ||
| 07 | Genetics | Kids & Family | 1.96× | ||
| 08 | Creative Commons | Technology & Electronics | 1.90× | ||
| 09 | Innovation | Business & Career | 1.87× | ||
| 10 | Internet & Social Media | 1.86× | |||
| 11 | CBS Sports | Movies & TV | 1.82× | ||
| 12 | Radio | Technology & Electronics | 1.81× | ||
| 13 | Artificial intelligence | Technology & Electronics | 1.71× | ||
| 14 | MSN | News | 1.64× | ||
| 15 | Recreation | Travel & Leisure | 1.62× | ||
| 16 | University | Business & Career | 1.62× | ||
| 17 | Technology & Electronics | 1.59× | |||
| 18 | Weather | Home & Garden | 1.59× | ||
| 19 | Hollywood | Travel & Leisure | 1.52× | ||
| 20 | Fox News Channel | Movies & TV | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.40× | |
| Spirituality | BALANCE | 1.56× | |
| Community Orientation | OPEN | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.84× | |
| Design Affinity | PREMIUM | 0.86× | |
| Pet Ownership | JOY | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for All-news radio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.